Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Convene by PCMA

AUGUST 7, 2023

We use generative tools to supplement our existing audience research, transcribe interview recordings, and even produce a unique and evocative image of the person we’re hoping to attract with our campaign.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. A promotional blog post or email for the event might include several related tips. Update SEO Regularly. Successfully marketing an event doesn’t have to be difficult.

SEO 221

SEO Marketing Marketing Website 221

Endless Events

JULY 6, 2018

The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. But don’t innovate just for the sake of audience engagement. Give Your Meeting Audience a Pleasant Surprise. Keep in mind that you also need to give exhibitors a good ROI.

Trade Show 214

Trade Show SEO B2B Automation 214

Eventtia

SEPTEMBER 20, 2022

For example, while a marketing strategy contains what you will do to achieve a goal, a marketing plan outlines the specific regular activities you need to execute your marketing strategy. Use a template if creating a marketing plan gets overwhelming. Harness the power of email marketing. Conduct consumer research.

Marketing 62

Marketing Marketing SEO Automation 62

Eventtia

DECEMBER 20, 2022

For example, while a marketing strategy contains what you will do to achieve a goal, a marketing plan outlines the specific regular activities you need to execute your marketing strategy. Use a template if creating a marketing plan gets overwhelming. Harness the power of email marketing. Conduct consumer research.

Marketing 48

Marketing Marketing SEO Automation 48

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. There is no time to think about whether our audience will care. To succeed, the event marketer of the future needs to stay on top of the event marketing game.

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40