Article Attendee Booking Event Design 
The MICE Blog
AUGUST 26, 2022
Sustainable stand design by Expomobilia. Afterwards I viewed the event spaces at the Congress Center Basel and continued on to the Design Miami show. Here are event design ideas inspired by my visit to Art Basel 2022. Create an inviting entrance with light design. Congress Center Basel foyer.
Conferences that Work
SEPTEMBER 25, 2023
It even appears in the title of my third book ! Satisfying wants and what Abraham Maslow called growth needs are core goals of any event. Whom is your event for? Conference organizers have, of course, every right to create an event that satisfies their wants and needs. But whose wants and needs are we talking about ?
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Conferences that Work
JUNE 3, 2024
Now I’ve learned of strong evidence that the core claim of such technology — that it can reliably measure attendee emotions at events — is seriously flawed. In her May 16, 2024 article in the Wall Street Journal “Think AI Can Perceive Emotion? Think Again. Where did these stereotypes come from? Think Again.”
Conferences that Work
DECEMBER 25, 2023
Here’s an independent review of my conference design work, published as a case study in Chapter 25—Designing and Developing Content for Collaborative Business Events—of the book The Routledge Handbook of Business Events. on the eventization of faith.
Conferences that Work
FEBRUARY 12, 2024
I make conferences better by dramatically increasing attendee satisfaction. Increasing attendee satisfaction increases the effectiveness of the event for all stakeholders: attendees, sponsors, and event owners. I’d argue that hiring me is the most effective and cost-effective way to improve any event.
Conferences that Work
FEBRUARY 5, 2024
Community versus audience I began my first book with the research finding (and common observation) that people go to conferences to network and learn. My later books (and many posts on this site) have emphasized the superiority of active over passive learning. But, all too often, attendees are not the conference owners.
Conferences that Work
AUGUST 29, 2016
The first time I met him—at the premier EventCamp in 2010 —he immediately purchased my just-published book, sight unseen. The following year, David was kind enough to honor me in his flagship publication BizBash as one of the most innovative event professionals. The cover proclaims “What’s Next in Event Design?”
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