Smart Meetings

JULY 6, 2022

But as we begin to inch ever closer to a new normal, it’s clear that meetings are making a comeback in 2022—with a few changes of course. Today we’re exploring four ways meetings and conventions are evolving in 2022 and beyond, and what to expect for the future.

Meeting 265

Meeting Planner Attendee Technology 265

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

Audience 149

Audience Attendee Speakers Virtual Events 149

Bizzaboo

APRIL 3, 2023

In Q4 2021, 75% of events on Bizzabo’s platform were virtual, in Q2 2022 30.6% of event organizers were able to reach a wider audience with virtual events ( Bizzabo , 2020) 54% of virtual event registrants convert to virtual attendees. We’ve come a long way from Q4 2021 when a mere 16.8%

Marketing 105

Marketing Marketing Trends Virtual Events 105

ITA Group

DECEMBER 16, 2021

5 Channel Trends & Program Impact Predictions for 2022. To help channel leaders prepare, ITA Group experts have identified five key trends for you to prioritize in 2022. Trend: Building off the partner experience, embracing personalization inside your program can help enable many things you’re trying to pull together.

Trends 76

Trends Incentives Affiliate Training 76

Convene by PCMA

MARCH 10, 2022

Dave Lutz, CMP, of Velvet Chainsaw Consulting offers a few ideas about getting your registration numbers up before the big event. Back in the good ole days (2019), registration pacing data was a useful tool for predicting final attendance and revenue. You will receive more registrants in the last four weeks than ever before.

Registration 97

Registration Consulting Events Speakers 97

Convene by PCMA

JUNE 27, 2022

Attendees listen to a session during PCMA EduCon 2022 in early June. We recently had our first in-person event in 2022 and our attendance numbers were down,” Lisa Simpson , CMP, vice president, events and supplier relations for the American Staffing Association shared on the PCMA Catalyst forum. Jacob Slaton Photography).

Registration 98

Registration Vendor Events Trade Show 98

Endless Events

MAY 20, 2022

When it comes to hybrid event budgets, let the audience and event goals be your guide. Is the majority of your audience in-person or virtual? After all, they need to hire more event staff, pay for a virtual event platform, and engage two audiences in two completely separate ways while ensuring they can also interact with one another.

Social Media 348

Social Media Virtual Events Audience Events 348

Bizzaboo

JULY 12, 2022

Starting this list off, we’d like to share some current data as of July 2022 based on Bizzabo customers: 2X increase in hybrid and in-person events over the last three months vs. the 3 months prior. of Q2 2022 events are planning to go virtual. 54% of virtual event registrants convert to virtual attendees. Bizzabo , 2020).

Marketing 105

Marketing Marketing Trends Virtual Events 105

Travel Daily News

SEPTEMBER 22, 2022

Registration pacing trends show the 2022 event to be one of the largest and most diverse in UFI history. Academy Award-winning filmmaker Sharmeen Obaid Chinoy will keynote the 89th edition of the annual Global Congress.

Audience 52

Audience Registration Trends Events 52

Smart Meetings

OCTOBER 12, 2022

JT Long (@SmartMtgsJT) October 11, 2022. JT Long (@SmartMtgsJT) October 12, 2022. Events Industry Council (EIC) in partnership with its global EIC Equity Task Force, released the results of its 2022 Equity Benchmarking Study at an IMEX press conference. SmartMeetings (@SmartMeetings) October 11, 2022.

Attendee 294

Attendee Airlines Tourism Tourism 294

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Smart Meetings

APRIL 25, 2024

Between 2021 and 2022, I committed the error of typing the phrase “the future is hybrid” not once, but seven times and even titled an early 2023 story “ The Future is Hybrid-ish.” A more accurate assessment might be that the future is whatever format engages audiences most effectively. Time for a confession.

Platform 130

Platform Production Audience Communications 130

Bizzaboo

DECEMBER 26, 2022

December 2022. December 2022 Blockchain and Finance Events. This event provides an excellent opportunity to learn and share insights on the current cryptocurrency trends and strategies, whilst networking with like-minded leaders in the field. ETHDenver 2022. Blockchain Africa Conference 2022. January 2023.

Conference 119

Conference Banking Financial Services Insurance 119

Endless Events

NOVEMBER 4, 2022

Then, when we did our first in-person event in March of 2022, we had a captivated audience. We’ve generated around 600 registrations. I pay for most of these, and I’m pretty religious in reading all of them; I try to stay on top of all these new ideas, current trends, and things going on in the world.

Events 317

Events Sustainability Planner Education 317

Bizzaboo

OCTOBER 11, 2023

For example, you might consider incorporating wearable tech into an in-person event to support faster check-ins and enhance the networking experience — just like HubSpot did during INBOUND 2022. Building websites, increasing event registrations, and promoting email are all possible thanks to event technology.

Event Technology 105

Event Technology Technology Technology Registration 105

Bizzaboo

DECEMBER 5, 2022

To zero in on what we can expect — from event technology predictions to what the biggest challenges will be — we reached out to some of the top Event Experience Leaders for their take on event industry trends to come. Want to skip straight to the insights and event industry trends from our top leaders? Chardia Christophe-Garcia.

Trends 111

Trends Events Technology Technology 111

Convene by PCMA

FEBRUARY 23, 2022

Marketing and accessibility specialist Meryl Evans (right) speaks to a Convening Leaders 2022 audience about making events more inclusive and inviting for attendees with disabilities. She doesn’t use American Sign Language (ASL), which presents a challenge at meetings, especially if speakers move around within the audience or on stage.

Social Media 144

Social Media Communications Communications Preparation 144

Bizzaboo

MAY 24, 2023

That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. Put social posts and other UGC to work to sell your event and drive registrations. Key takeaway: Not every event email has to point to registration.

Event Marketing 98

Event Marketing Marketing Marketing Affiliate 98

Convene by PCMA

OCTOBER 31, 2022

Baker attendance at the International Baking Industry Exposition 2022 rose 25 percent compared to IBIE 2019, thanks in large part to a clever marketing campaign showcasing baked goods in unexpected situations. IBIE activated macro- and micro-influencers to drive awareness, reach new audiences, elevate the brand, and increase event exposure.

Marketing 98

Marketing Marketing Retail Public Relations 98

Bizzaboo

OCTOBER 18, 2023

This type of software for event planners provides a centralized platform where planners can manage tasks such as event registration, attendee engagement, venue selection, speaker scheduling, ticketing, and much more, all within a single interface. Audience Reactions According to Bizzabo data , 52.9%

Management 110

Management Sponsors Registration Speakers 110

Bizzaboo

DECEMBER 18, 2022

Dynamic Registration. Whatever the case may be, leading event management solutions give you the ability to personalize the event registration process and empower attendees to pick the perfect option for their circumstances. Audience Reactions. Plus, the software automatically reminds both groups when due dates are approaching.

Management 123

Management Sponsors Registration Speakers 123

Bizzaboo

FEBRUARY 13, 2023

Key takeaway: Know who your audience is and what they want to see. Flexera: Offering Undeniable Value (Webinar) To convince someone to sign up for a virtual event like a webinar or panel, you must demonstrate value immediately and convince your target audience that it’s worth attending. Any questions? Just hit reply.

Trade Show 105

Trade Show Registration Speakers Events 105

Bizzaboo

JANUARY 17, 2023

In this post, we’ll show you how lean events teams can use ChatGPT to improve event strategies and audience experiences to build better business outcomes. To illustrate, we asked ChatGPT: How can you help me plan and market an event that brings ice cream makers together to discuss the latest industry trends and newest flavor innovations?

Marketing 116

Marketing Marketing Social Media Speakers 116

Convene by PCMA

AUGUST 16, 2021

To make the most of this year’s opportunities to ensure a steady return of international participation at your in-person events in 2022, consider the following. Currently, with international travel picking up from Canada and Mexico, it makes sense to invest in targeted tactics in those countries to drive in-person event registrations.

Attendee 122

Attendee Audience Public Relations Online 122

Convene by PCMA

AUGUST 29, 2022

The American Society of Hematology (ASH) is aiming to restore its pre-pandemic in-person participation at the same time it cultivates a larger online audience. Our audience really has grown to expect choices and the hybrid event is the ultimate choice.”. Reed’s approach for the 2022 ASH Annual Meeting , Dec.

Medical Meetings 98

Medical Meetings Registration Speakers Audience 98

Smart Meetings

OCTOBER 12, 2022

— JT Long (@SmartMtgsJT) October 11, 2022. — JT Long (@SmartMtgsJT) October 12, 2022. Events Industry Council (EIC) in partnership with its global EIC Equity Task Force, released the results of its 2022 Equity Benchmarking Study at an IMEX press conference. — SmartMeetings (@SmartMeetings) October 11, 2022.

Attendee 130

Attendee Airlines Tourism Tourism 130

Convene by PCMA

NOVEMBER 28, 2022

Only a small percentage (6 percent or fewer) of planners and suppliers ranked audience sustainability concerns, host destination social policies, potential health-related issues from COVID, or global security as their biggest concern. Of course, each audience and event is different.

Planner 115

Planner Audience Events Registration 115

Bizzaboo

NOVEMBER 20, 2022

These findings reflect a study from PCMA, which found that nearly 70% of event organizers were planning in-person events for the second and third quarters of 2022. November 2022. December 2022. NOVEMBER 2022 TECH EVENTS. 2022 Greenwich CIO Executive Leadership Summit. 2022 Denver CIO Executive Leadership Summit.

Conference 133

Conference Events Speakers Networking 133

Bizzaboo

NOVEMBER 28, 2022

According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% Here are some examples of what your event technology stack may include: Event management tools : ticketing and registration, access management, contact management, and event reporting. Educating your audience.

Event Technology 98

Event Technology Technology Technology Registration 98

Convene by PCMA

FEBRUARY 25, 2022

Bear Analytics ’ IQ platform made Global Pet Expo’s data “more granular and behavioral based,” enabling show management, Bonifati said, to tailor messaging specific to different registrant groups, or personas, for the online event, which was never meant to be a virtual replication of the physical event. “It Data and DEI.

Trade Show 98

Trade Show Registration Events Online 98

Convene by PCMA

MARCH 24, 2022

I was excited to see how SX would approach 2022, after an absence of the physical event for the past few years and with so much uncertainty still at play. Talk to your audience to increase your relevance — SX curates a monthly email that is sent throughout the year. My time in Austin did not disappoint. Courtesy SXSW).

Planner 98

Planner Panel Speakers Audience 98

Convene by PCMA

NOVEMBER 5, 2021

On-demand viewing for registrants was available for 30 days. The decision to make the event free vs. fee was to broaden Workiva’s audience and build relationships. Another addition made to this year’s digital event was live entertainment: At the end of the first day of the program, a Beatles cover band played for the virtual audience.

Virtual Events 97

Virtual Events Registration Events Sponsors 97

Convene by PCMA

FEBRUARY 3, 2023

However, in this new world where business travel is predicted to be down by 20 percent compared to pre-COVID times and our audiences have so many alternatives to our events to access content, can we still use the same attendance and revenue numbers to determine an event’s success? We cannot use the same measuring sticks we did before.

Organization 52

Organization Trade Show Events Registration 52

Stova

MAY 4, 2023

Examples include solutions for: Venue sourcing Event marketing Registration Onsite event management Engagement Networking Sponsor management Analytics and reporting Why Event Technology Is a Big Deal Skift Meetings, 2022, shows that 78% of event professionals are using more technology after the COVID-19 pandemic. And for a good reason.

Event Technology 52

Event Technology Technology Technology Events 52

Bizzaboo

JUNE 20, 2022

It helps to look at who your target audience is to understand what might sell well. But it also could be something the organizer sends out as part of a welcome package upon registration. It gives you the opportunity to speak to your audience in a new way,” she said. Who should pay for what? There’s no hard and fast rule.

Virtual Events 87

Virtual Events Sponsors Certification Events 87

Brightspot Incentive Events

JANUARY 15, 2024

Our annual Outlook and actionable To-Do’s might not draw as much interest as election forecasts, fashion trends, and love predictions for Taylor Swift + Travis Kelce – but they are nonetheless Brightspot’s #1 attended webinars. Flexibility in scheduling and content delivery will be necessary.

Incentives 52

Incentives Travel Travel Meeting 52

Convene by PCMA

FEBRUARY 3, 2023

Convene editors reached out to a handful of organizations to see how they are incorporating lessons learned from the ways the pandemic affected their audiences, stakeholders, and members into their go-forward strategies. This is one in a series of stories from the January/February issue of Convene. Travel Association. Jennifer N.

Online 59

Online Audience Education Benefits 59