article thumbnail

Cannabis Tourism is Going Mainstream

Smart Meetings

With cannabis gaining momentum in state legislations and shedding its stigma to be more visible in mainstream culture, cannabis travel and tourism is a fast-rising market. Some people consider me a subject matter expert in cannabis and hemp travel and tourism. Most of my work focuses around destination marketing organizations.

Tourism 264
article thumbnail

Storytelling for Sustainable Destinations & Tourism Marketing

Solimar International

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Travel and Tourism Trends in U.S. and Canada

Smart Meetings

Suffice it to say, the general public in both North America and Canada are eager to travel while also welcoming tourism and events back to their respective communities much in the vein of the storied “before times.” with two-thirds of Canadian sentiment pointing to the approval of boosting tourism, regardless of resident age.

Tourism 245
article thumbnail

6 Smart Tourism Marketing Ideas to Combat Seasonality

Tourism eSchool

Seasonality has a huge impact on tourism businesses, and is a consistent challenge of tourism businesses who we work with around Australia. Trying to keep their head above water when the season is slow, and then working overtime when visitation is high is a constant battle for so many tourism businesses.

Tourism 97
article thumbnail

Our top 7 marketing tactics for ALL tourism businesses

Tourism eSchool

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. They love you, your product/service, and everything your brand stands for – they are your advocates.

Tourism 98
article thumbnail

Cannabis Tourism Industry Developing More Appeal

Smart Meetings

While cannabis-related tourism is on the rise, Visit Mendocino County is looking to further tap into this growing market. Forbes estimates cannabis tourism is a $1.7 The post Cannabis Tourism Industry Developing More Appeal appeared first on Smart Meetings. And the industry is projected to reach $37 billion in 2024.

Tourism 246
article thumbnail

Cannabis Tourism Industry Developing More Appeal

Smart Meetings

While cannabis-related tourism is on the rise, Visit Mendocino County is looking to further tap into this growing market. Forbes estimates cannabis tourism is a $1.7 The post Cannabis Tourism Industry Developing More Appeal appeared first on Smart Meetings. And the industry is projected to reach $37 billion in 2024.

Tourism 237