Marketing, Online and Social Media

How To Promote Events Without Social Media

Endless Events

MARCH 3, 2022

If that truly is the case, another question quickly arises: how to promote events without social media? How effective is social media marketing anyway? Community is one way to go about promoting events without social media, but it’s not just any community that will do.

Social Media

Social Media Promotion Media Advertising

Here’s How Our Opinion On Social Media Has Changed Since The Pandemic!

Endless Events

JUNE 17, 2021

They will dive deep into social media and how their opinions about it have changed since the beginning of the pandemic. Since we were mostly confined to the walls of our homes, social media was often the only way we could communicate with one another. The Brew Crew Made Some Social Media Changes.

Social Media

Social Media Media Communications Communications

How to Use Social Media to Improve Your 2019 Events

Smart Meetings

JANUARY 1, 2019

Will 2019 be the year you leverage social media to make your events safer, more compelling and downright fun? A January 2018 report from WeAreSocial and Hootsuite explains just how important social media is in the average internet consumer’s life. Most attendees walk around events with immediate access to social media.

Social Media

Social Media Media Consulting Sponsors

Building a Successful Social Media Marketing Campaign

Solimar International

JULY 14, 2021

Social media plays a massive role in traveler decision. Learn what makes a successful social media marketing campaign. Emerging around 15 years ago, social media platforms have dramatically changed communication and marketing, including the way we both plan and share our travel experiences.

Social Media

Social Media Media Marketing Marketing

Social Media Accessibility: 6 Things to Consider

DCI

JUNE 20, 2023

In today’s digital age, social media has become an integral part of our lives. As place marketers, we rely heavily on these platforms to reach target audiences and promote our destinations, regional career opportunities and business investment strengths. So, how can you make your social media marketing accessible?

Social Media

Social Media Media SEO Platform

How has Social Media Changed the Tourism Industry?

Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

Social Media

Social Media Media Tourism Tourism

Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

Event Marketing

Event Marketing Marketing Marketing Events

How You Can Make Your Events Awesome By Taking Advantage of Social Media by @dancarthy2

Techsytalk

NOVEMBER 15, 2018

Getting people hyped about your event requires a few tricks and at least one marketing maestro. Fortunately, with the help of social media , things can be a bit easier. No matter what you plan to organize, know that you should never underestimate the power of social media. Yes, social media helps here too.

Social Media

Social Media Media Social Network Networking

Maximizing Your Event’s Online Presence: Top Strategies for Showcasing Your Event on Your Website

Traveler's Q

DECEMBER 14, 2023

In today’s digital age, having a strong online presence for your event is crucial in reaching out to a wider audience and boosting attendance. In this article, we’ll look at some of the top strategies you can use to maximize your event’s online presence.

Website

Website Online Social Media Promotion

How to Promote Your Event on Social Media in 2023

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media

Social Media Promotion Media Registration

35 Event Marketing Ideas that Work

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing

Event Marketing Marketing Marketing Social Media

Video Marketing Trends to Watch in 2022

Advanced Travel and Tourism

FEBRUARY 3, 2022

A 2021 Wyzowl report found that 86% of companies used video as part of their marketing. Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. Cisco predicts that over 82% of consumer online traffic will be in video form in 2022.

Trends

Trends Marketing Marketing Social Media

7 Ways to Recreate the In-Person Event Experience Online

Endless Events

DECEMBER 20, 2022

To successfully recreate the in-person experience online, planners need to consider the following challenges. How to create serendipity and exciting spontaneity of in-person event experiences online? The first step to planning a successful virtual event is to create a solid marketing plan. Make Your Online Audience Feel Seen.

Online

Online Virtual Events Platform Audience

10 Online Community Examples That Have Incredible Events

Endless Events

APRIL 27, 2022

Events – be they virtual, hybrid, or in-person – are an integral step in building your online community. And what better way to get some ideas going than by looking at some amazing online community examples with great events? Girls In Marketing. A great community is centered around content and the members themselves.

Online

Online Virtual Events SEO Platform

Video Content Marketing Strategy: Don’t Forget This One Crucial Step

Advanced Travel and Tourism

JULY 7, 2021

According to a survey from Wyzowl , people are watching online videos for an average of 16 hours per week. And video marketing statistics show that 83 percent of marketers claim video has helped them with lead generation. We also know that people are twice as likely to share something online if it includes video. .

Marketing

Marketing Marketing Social Media Advertising

A Digital Marketers’ Survival Guide for This Election Year

Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

Marketing

Marketing Marketing Advertising Audience

The Value of Video in Marketing

Dana Communications

MARCH 28, 2022

Any successful marketing campaign should explore the place that each channel plays, such as print, email, direct mail, search, TV, radio, PR—and video. As marketers, our job is to design a program that contains a balanced blend of communications tools to gain awareness and drive—ideally—measurable results. It’s Authentic.

Marketing

Marketing Marketing Social Media Manufacturing

Experiential Events: The Most Powerful Marketing Tool

Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

Marketing

Marketing Marketing Audience Social Media

Bridging the Gap Between the C-Suite and the Destination’s Facebook Page: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams.

Marketing

Marketing Marketing Social Media Communications

Maximizing Your Event’s Online Reach: How to Create a Successful Event Website

Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. Moreover, a website also facilitates the registration and ticketing process, allowing attendees to purchase tickets and register for the event online.

Website

Website Online Social Media Registration

9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

JUNE 30, 2021

If you’re not already using user-generated content for your marketing strategy, the time to start is now. Travelers are wary of overly-produced marketing messages. The tourism industry is one of the best places to utilize UGC for marketing. Marketing strategies depend on the people you’re trying to reach. In 2020, over 3.6

Benefits

Benefits Marketing Marketing Social Media

How to Promote Your Online Event on Social Media

Eventtia

APRIL 21, 2020

There are many social media tips and so many platforms to be active on, create content for, and access on a daily basis. As a matter of fact, according to the SproutSocial 2019 Index , “Despite the potential of social, marketers still struggle to fully embrace its effectiveness. Is your head spinning yet?

Social Media

Social Media Media Online Promotion

A Social Media Video Checklist

Gavel International

DECEMBER 21, 2021

Reading Time: 6 minutes Marketing with video is here to stay because it is incredibly effective in reach and engagement. Most of the social media platforms today have high video content visibility. Approximately 85% of people on the internet in the US watched online videos. Main Elements of a Great Social Media Video.

Social Media

Social Media Media Platform Audience

10 Ways to Build Trust With Customers Online

Tourism eSchool

JANUARY 15, 2023

The top 2 most trusted forms of advertising were Recommendations from friends and family (83%) Consumer opinion posted online (66%) So why is this research so important? Can customers easily find the information they need and/or book online? Collect and share customer testimonials on your website, social media and eNewsletters.

Online

Online Social Media Website Advertising

Of Course You Need a Personal Brand! Here’s Why (and How).

Motivation Excellence

FEBRUARY 13, 2024

Allie Barke, of Allie Barke Social Media Marketing , has made a business out of her own branding, and also helps other companies capture that deliberate marketing space. She’s our social media partner, in fact! “I If you’re a business, your customers are searching for you online too.

Social Media

Social Media Online Fashion Website

How to Successfully Market Your Next Event

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Understand Media Types. Marketing content can be divided into three types: earned media, owned media and paid media. Optimize Your Website.

SEO

SEO Marketing Marketing Website

Why Regional Destinations Should Market Their Destinations Even When They’re Booked Out

Advanced Travel and Tourism

AUGUST 12, 2021

Tourism companies who are still at max capacity might be so busy that they aren’t even thinking about marketing. Marketing during busy months is worth it for a few crucial reasons. If you market your destination in advance, potential customers will see your messaging and remember you for their next trip in a future season.

Booking

Booking Marketing Marketing Social Media

11 Effective Ways to Measure Brand Awareness in Social Media

Gavel International

MAY 18, 2021

do offer some value to marketing efforts, there are better ways to measure the brand awareness that is so vital to a company’s ongoing success. Organizations can track the following 11 types of results to get a clear read on the state of their brand awareness online. Sentiment. Brand Mentions. Website Referral Traffic.

Social Media

Social Media Media Website Online

Bridging the Gap Between the C-Suite and the Destination’s Content Strategy: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams.

Marketing

Marketing Marketing Social Media Communications

3 Steps to Encourage Customer Advocacy of your Tourism Experience Online

Tourism eSchool

SEPTEMBER 19, 2021

3 Steps to Encourage Customer Advocacy of your Tourism Experience Online. Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Word of mouth marketing doesn’t just mean customers leaving great reviews on TripAdvisor. By Rebecca White.

Online

Online Tourism Tourism Social Media

Our top 7 marketing tactics for ALL tourism businesses

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. Invest in tactics that align with your Ideal Customer Your Ideal Customer is your best customer.

Tourism

Tourism Tourism Marketing Marketing

Quick Trips: How to Score Spontaneous Bookings

Dana Communications

APRIL 4, 2024

Boost Your On-Line Game – if you want to reach today’s spur-of-the-moment travelers, including spontaneously-booking millennials, you have to go where they are – online. Get Social – These days, social media and travel are inseparable. Don’t put all your eggs in the social media or any other one basket.

Booking

Booking Social Media Online Website

A Digital Marketers’ Survival Guide for This Election Year

Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

Marketing

Marketing Marketing Advertising Audience

The Power of Event Influencer Marketing For Event Promotion

InEvent

FEBRUARY 20, 2024

In today’s digital age, where social media trends and online communities thrive, events have transformed into more than just gatherings. The success of an event heavily relies on effective promotion strategies, and one such strategy that has gained massive popularity is event influencer marketing.

Promotion

Promotion Marketing Marketing Social Media

What is the Value of Digital Destination Marketing?

Solimar International

MAY 23, 2022

They have adopted new digital habits, and changed their online behavior as a result. Destination Management Organisations (DMOs) therefore need to understand the value of digital destination marketing as an essential part of the marketing strategy. But, what is digital destination marketing? From local to global .

Marketing

Marketing Marketing Social Media Online

10 Ways to Build Trust With Customers Online

Tourism eSchool

JANUARY 15, 2023

Home 10 Ways to Build Trust With Customers Online By Rebecca White Published on January 16, 2023 Trust. The top 2 most trusted forms of advertising were Recommendations from people I know (81%) Consumer opinion posted online (60%) So why is this research so important? Facebook in particular is fantastic for word of mouth marketing.

Online

Online Social Media Website Advertising

Bridging the Gap Between the C-Suite and the Destination’s Content Strategy: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams.

Marketing

Marketing Marketing Social Media Communications

Five Ways Influencer Marketing Is a Game-Changer for Events

Convene by PCMA

DECEMBER 4, 2023

Influencers for the International Baking Industry Exposition generated awareness not only with their online communities but in traditional print press by working with trade pubs such as Bake. Influencer marketing enables you to: Reach younger audiences. Add a voice on non-active channels.

Marketing

Marketing Marketing Automotive B2B

12 Tips to Leverage Artificial Intelligence Tech in Sales and Marketing

Gavel International

OCTOBER 9, 2023

Research published in the International Journal of Intelligent Networks found that embracing AI in sales and marketing not only offered a competitive edge, but it helped to identify competitor strategies and market trends. This enabled company vice presidents to make data-driven decisions and respond more quickly to market changes. (

Marketing

Marketing Marketing Automation Social Media

8 Ways to Measure Virtual Event Performance and ROI

Smart Meetings

MAY 24, 2021

But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. There are multiple ways to measure an event’s success, whether through an online event platform or an in-person event. Online Visits. Social Media Metrics. The Measure of Success.

Virtual Events

Virtual Events Social Media Registration Online

Event Sponsors: 9 Proven Tips To Find The Perfect Sponsors

Endless Events

OCTOBER 11, 2022

That might mean seeking out sponsorships from an email marketing company or a CRM because they offer tools your audience uses. . Social media and press coverage. Post your event on SponsorMyEvent , which is an online marketplace for sponsorships. Promoting the heck out of your sponsors on social media. .

The Complete Guide to Online Product Launch Event Planning

Eventtia

MAY 16, 2022

Now it’s time to let the world know about it which in other words means, it’s time to start planning an online event. In a previous article , we covered how to do this for physical events, and now it’s time to talk about how to take this online. How to apply this to your online product launch. So could this be it?

Online

Online Production Event Planning Social Media

How to Integrate Influencer Marketing into Your Event Strategy

Eventtia

AUGUST 12, 2022

Influencer marketing has been a hot topic up for discussion amongst many marketers for the past few years. Many companies are increasing their focus and shifting their marketing budgets to collaborate with influencers. What is influencer marketing? What is influencer marketing? Define Goals and Objectives.

Marketing

Marketing Marketing Social Media Audience

Making Your Brand Stand Out: The Importance of Event Branding in a Competitive Landscape

Traveler's Q

SEPTEMBER 28, 2023

With so much noise in the market, creating a unique and memorable brand image is necessary to catch the attention of potential customers and ensure that your business is successfully differentiated from the competition. Social Media Event Branding Social media has significantly transformed the way businesses approach event branding.

Social Media

Social Media Event Apps Sponsors Website

How To Promote Events Without Social Media

Here’s How Our Opinion On Social Media Has Changed Since The Pandemic!

Trending Sources

How to Use Social Media to Improve Your 2019 Events

Building a Successful Social Media Marketing Campaign

Social Media Accessibility: 6 Things to Consider

How has Social Media Changed the Tourism Industry?

Event Marketing Strategy: The Best Recipe For Event Success

How You Can Make Your Events Awesome By Taking Advantage of Social Media by @dancarthy2

Maximizing Your Event’s Online Presence: Top Strategies for Showcasing Your Event on Your Website

How to Promote Your Event on Social Media in 2023

35 Event Marketing Ideas that Work

Video Marketing Trends to Watch in 2022

7 Ways to Recreate the In-Person Event Experience Online

10 Online Community Examples That Have Incredible Events

Video Content Marketing Strategy: Don’t Forget This One Crucial Step

A Digital Marketers’ Survival Guide for This Election Year

The Value of Video in Marketing

Experiential Events: The Most Powerful Marketing Tool

Bridging the Gap Between the C-Suite and the Destination’s Facebook Page: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

Maximizing Your Event’s Online Reach: How to Create a Successful Event Website

9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

How to Promote Your Online Event on Social Media

A Social Media Video Checklist

10 Ways to Build Trust With Customers Online

Of Course You Need a Personal Brand! Here’s Why (and How).

How to Successfully Market Your Next Event

Why Regional Destinations Should Market Their Destinations Even When They’re Booked Out

11 Effective Ways to Measure Brand Awareness in Social Media

Bridging the Gap Between the C-Suite and the Destination’s Content Strategy: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

3 Steps to Encourage Customer Advocacy of your Tourism Experience Online

Our top 7 marketing tactics for ALL tourism businesses

Quick Trips: How to Score Spontaneous Bookings

A Digital Marketers’ Survival Guide for This Election Year

The Power of Event Influencer Marketing For Event Promotion

What is the Value of Digital Destination Marketing?

10 Ways to Build Trust With Customers Online

Bridging the Gap Between the C-Suite and the Destination’s Content Strategy: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

Five Ways Influencer Marketing Is a Game-Changer for Events

12 Tips to Leverage Artificial Intelligence Tech in Sales and Marketing

8 Ways to Measure Virtual Event Performance and ROI

Event Sponsors: 9 Proven Tips To Find The Perfect Sponsors

The Complete Guide to Online Product Launch Event Planning

How to Integrate Influencer Marketing into Your Event Strategy

Making Your Brand Stand Out: The Importance of Event Branding in a Competitive Landscape

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