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Africa poised for growth in adventure tourism industry, says panel of experts at WTM Africa

Travel Daily News

Adventure tourism presents a significant opportunity for the tourism industry in Southern Africa and Africa, as highlighted by a panel discussion at WTM Africa on 03 April in the host City of Cape Town.

Panel 72
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The Industry Comes Together for GMID 2023

Smart Meetings

The event included a variety of speakers, including Gregg Caren, president and CEO for Philadelphia Convention & Visitors Bureau and Lee-Jung Kim, service design experience lead for Pfizer Biopharma Group, and two panels that discussed the current trends in the meeting industry and why meetings matter and solutions for current challenges.

Panel 245
MICE professionals

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MPI NCC ACE: Less Trade Show; More Idea Exchanges

Smart Meetings

In practice that meant a robust lineup of think tanks and panel discussions on trends and deep dives into digital marketing by way of Adore founder and Creative Director Lisa Larson; environmental, social and governance priorities from Hilton Director of Sales Ava Setzer; and AI adaptations from Endless Events Chief Event Einstein Will Curran.

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How Virtual Technology Can Future-proof Events

Smart Meetings

Keeping visual and audio recordings of events, or live streaming them, is a great way to offer alternative methods for viewing event content without having to create new, virtual-specific talks, panels or seminars, while ensuring ticket sales aren’t heavily impacted.

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What is Stopping International Attendees from Returning to U.S. Conferences?

Smart Meetings

In-market managing directors for countries all over the world reported on trends in consumer sentiment, government policies and all-important airlift limitations.

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Planners Get Straight Talk from Hotel Owners

MeetingsNet

Craig added that “union activity is picking up, which raises costs, and some local governments are actually dictating how many rooms housekeepers can clean each day, which means we need more of them.” While these are incremental projects, the panel warned that full-scale property renovations won’t be as frequent as they used to be.

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How Virtual Technology Can Future-proof Events

Smart Meetings

Keeping visual and audio recordings of events, or live streaming them, is a great way to offer alternative methods for viewing event content without having to create new, virtual-specific talks, panels or seminars, while ensuring ticket sales aren’t heavily impacted.