Remove Event Marketing Remove Planner Remove Prospect Remove Social Media
article thumbnail

Harnessing the Power of Social Media to Enhance Attendee Interaction and Experience

Traveler's Q

Social media has revolutionized the way events are marketed, organized, and experienced. By harnessing the power of social media, event planners can create a more engaging and interactive experience for attendees, both during and after the event. With nearly 4.5

article thumbnail

Event Marketers, Get Specific — or Don’t — With Your Messaging

Convene by PCMA

As event marketers, it’s important to understand when to use abstract and concrete language to tell your story. Wharton School marketing professor and author Jonah Berger writes that there are three ways to apply the idea of linguistic concreteness (see On the Web below). Make the abstract more concrete.

MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2018 Event Marketing Trends

Endless Events

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Click To Tweet.

article thumbnail

The Complete Guide to Event Marketing for 2024

Bizzaboo

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

article thumbnail

7 Tips for Driving Attendee Engagement at Virtual Events

Smart Meetings

Yet, despite the high potential for virtual events due to cost savings and ease of access, there is a considerable challenge ahead for event organizers to deliver a truly valuable experience by replicating the networking opportunities for attendees that exist during live events. How to Spread the Word.

article thumbnail

A Guide to Digital Marketing for Events: What, Why, and How? 

Social Tables

Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. What is digital marketing?

article thumbnail

Planning Events In 2022: The Pandemic Is Over, But Don’t Plan Like It’s 2019

Endless Events

She notes that, indeed, some events look a lot like 2019 in 2022. What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more.

Planner 320