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How to Market Your Event App

Convene by PCMA

Making sure attendees use the event app you’ve created requires your organization to market the app before your event takes place. Your organization has created an event app that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it?

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Six Event Trends We’re Watching in 2024

Convene by PCMA

These include live session summaries, intelligent attendee matching, customized event pathways, and AI-powered insight generation for delegates, Dawson said. Advances in AI also are fueling other event movements such as sustainability, the personalization of events, and gamification. The irony of this is not lost on me.

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MICE professionals

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Can One Virtual Meeting Platform Rule Them All?

Smart Meetings

Recall that Cisco , which offered WebEx before streaming was cool, purchased Socio and just closed the deal on Slido last month in an attempt to make engagement on the platform seamless. The platform recently announced that it can host up to 50,000 attendees. The big players want to expand their offerings and have the funding to do so.

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Connect Smarter, Engage Deeper: Embracing Technology in Corporate Events

Traveler's Q

Strategically incorporating technology into your events is not just about wowing participants—it’s about creating more meaningful connections and ensuring that every attendee walks away with an exceptional experience. The latest trend in event technology, VR has become a must-have for any cutting-edge event.

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How Event Technology Will Benefit Your Events

Endless Events

It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. Prior to event apps and platforms, event planners relied on pre-event and post-event surveys to measure event ROI.

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Making Your Brand Stand Out: The Importance of Event Branding in a Competitive Landscape

Traveler's Q

In addition to visual elements, event branding can also include messaging and tone of voice, which helps to create a specific vibe for the event. By incorporating these components of branding, event organizers can create an immersive and engaging experience that is sure to leave a lasting impression on attendees.

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Go Green: How To Jump on Sustainable Event Trend

Endless Events

It would only make sense that this effort spills into the event industry. Sustainable events are one of our top choices for 2018 Event Trends.The sustainable event trend is continuing to grow with no signs of stopping so it’s time to get on board! Some of these ideas are simple and you can quickly implement.