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Your Event App Doesn’t Have AI, It Has Predictive Analytics!

Endless Events

In the last Event Tech Podcast episode, they talked about face recognition technology in events. And since nothing gets tech nerds riled up more than AI, they’ll be talking about AI in event apps today. For me, marketing doesn’t have to be slimy or over-hyped. ” AI In Event Apps: Chatbots.

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Making Your Brand Stand Out: The Importance of Event Branding in a Competitive Landscape

Traveler's Q

With so much noise in the market, creating a unique and memorable brand image is necessary to catch the attention of potential customers and ensure that your business is successfully differentiated from the competition. In this article, we explore the importance of event branding and the impact it can have on your business’s success.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Increase Website Traffic. #

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10 Important Technology Questions to Ask in Your Next RFP

Smart Meetings

Your technology can make or break your event. Type of Event. What is the purpose of the event? Are you gathering for marketing, networking, or community building? The purpose of the event will drive questions like whether networking, live polling, Q&A or chat functions are important to include in your RFP.

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Elevate Your Event Experience with Customized Branding Solutions

Traveler's Q

Read on to discover how crafting personalized elements throughout your event can help elevate everyone’s experience. What is Event Branding? Effective event branding is a vital component of a successful corporate event. Why Should You Care about Event Branding?