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3 Lessons for Planners from Global Meetings Industry Day

MeetingsNet

Here are some useful takeaways from the day’s educational sessions. In addition, MPI conducts a 12-hour online-education marathon featuring three 15-minute sessions per hour; these cover a wide range of job issues for planners as well as career advancement and physical and mental wellness.

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16 Unique Virtual Event Ideas for Companies To Stand Out Online

Bizzaboo

Fortunately, virtual event management software has rapidly evolved to help event organizers like you host unique online experiences that not only help you achieve your goals but can also entertain and delight your attendees. Virtual Improv An improv troupe offers a fun way to engage your attendees at online events.

MICE professionals

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Why Event Technology Companies Lack Pricing Transparency

Endless Events

“Rather than scaling too fast, event platform companies increased their prices to ludicrous heights of $250,000 for a multiple-day online event with several thousand attendees,” says Will. “You need to talk to a salesperson because they can sell better than a website. Since then, pricing is a bit more predictable.

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Why Pain Points Are Essential for Creating Buyer Personas – and How to Identify Them

Gavel International

However, an effective buyer persona goes way beyond mere demographics like gender, age, where they live, marital status, income level, and education. Typically, these prospects must find a solution to the pressing problems to benefit their organization in some way. The problem is that data like this is too vague.

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8 Ways to Leverage Marketing Strategies to Boost Event Registration

Stova

Your marketing plan should include a mix of online and offline tactics, such as email marketing, social media campaigns, influencer partnerships, content marketing, paid advertising, public relations, and community engagement. Ensure that your website is visually appealing, easy to navigate, and mobile-friendly.

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What is Growth Driven Design and how can it boost your web performance?

Amara Marketing

Your company’s website is one of the most important assets for your strategy. If we consider the usual online consumer cycle , we will realise that your website is present in each and every one of its phases (awareness, consideration and decision). What Growth Driven Design means?

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Boosting Your Tourism Marketing Strategy: 5 Ways to Convert Website Visitors Into Eager Tourists

Crowdriff

You’ve compiled data, vetted all the info, and polished your online strategy and you’re seeing results in your web traffic. But are all those website visitors converting into eager tourists in the way you’d hoped? Make your visitor guide easier to find on your website. Use more visuals to tell your story. The key takeaway?

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