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What is a Destination Management Organization (DMO) and Why Should Destinations Care?

Solimar International

All global destinations compete for visitors and money. They need the support of destination management organizations (DMOs) to help market, manage, succeed. This article answers the question: what is a DMO and why the tourism industry should care about them. But how and why? So, what is a DMO?

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Virginia Destination Management Organizations: An Interview With Local Director, Irene Kilmer

Solimar International

From its breathtaking natural beauty to its extreme historical importance, Virginia tourism is one of the most diverse in the United States. Travelers wanting to appreciate the outdoors, city life, or experience early colonial life in the United States will all find what they seek in Virginia. Read more below.

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Role of Tourism Consultants: Secret to Success

Solimar International

The Secret Behind Thriving Travel Destinations At the heart of every successful tourist destination, the essential role of tourism consultants operates like a well-kept secret. However, the proficiency they bring to international development, tourism, and marketing industries is irrefutable.

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Storytelling for Sustainable Destinations & Tourism Marketing

Solimar International

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

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How can Tourism help Destinations Address Climate Change?

Solimar International

According to the forecasts from the United Nations World Tourism Organization (UNWTO), the global tourism sector is anticipated to witness a substantial increase, with projections indicating a surge to 1.8 This growth underscores the pivotal role of tourism destinations in driving economic progress.

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What Does Destination Management Mean and Look Like in Practice?

Solimar International

Destination management is the process in which Destination Marketing Organizations (DMOs) work with stakeholders to increase development of the tourism sector, gain more tourists, address challenges, and bring more benefit to the local community.

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Gen Z Travel Trends: Why Destinations Should Cater to a New Generation

Solimar International

Tourism is a constantly changing industry that works best when it can anticipate and adapt to new trends amongst tourists. It’s in the best interest of destination management organizations (DMOs) to frequently engage in tourism planning , and to consistently navigate changing trends and adjust to new demographics.

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