Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 217

Marketing Marketing Advertising Audience 217

Leonardo

JANUARY 26, 2022

Your website is an exceptional way to showcase your hotel’s individuality and put forth the best representation of your hotel online. . With the rise of social media, it can sometimes seem easier to develop your presence on these channels. Here’s a look at the benefits that stem from creating and updating your own website. .

Website 71

Website SEO Booking Social Media 71

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

Convene by PCMA

MARCH 16, 2022

The last two decades have seen the rise of mobile devices, app stores, and social media. Proponents of accessible design have long known that accessibility benefits people who don’t have disabilities as well as people who do. These practices even work in favor of your SEO goals. Your website is for everyone.

Website 111

Website Automation SEO Prospect 111

Bizzaboo

DECEMBER 6, 2023

We’ve compiled a list of 70+ marketing conferences, summits, and other events that focus on a wide range of topics, from SEO, to social media, to content marketing. 1—SEOday invites you to a full day with over 20 sessions, networking and plenty of inspiration for your work with SEO. 29 to Feb.

Marketing 105

Marketing Marketing Conference Affiliate 105

Eventtia

AUGUST 12, 2022

Influencer marketing is a form of marketing where a company forms a partnership with an influential industry expert to increase brand exposure online and offline. Influencers typically have a close-knit and engaged online community that respects their opinion about the brands and the products they support and love. Brand Engagement.

Marketing 62

Marketing Marketing Social Media Audience 62

AltexSoft Travel

MARCH 15, 2021

When you think about what a hotelier needs to pay for to market their business (website design, hosting, maintenance, SEO, social media marketing, paid ads, meta searches, etc.) Marketers are under pressure to streamline processes to not waste resources that they can use for media spending to beat out their competitors.

Benefits 86

Benefits Marketing Marketing Travel 86

Solimar International

NOVEMBER 9, 2021

DMOs should not only curate engaging stories through collaboration with local stakeholders, but also take advantage of the stories tourists share online. As opposed to social media, blog posts are “evergreen”, as they never disappear in constantly changing feeds. Social Media Storytelling in Destination Marketing.

Marketing 98

Marketing Marketing Social Media SEO 98

Leonardo

SEPTEMBER 13, 2022

A hot topic in hotel internet marketing is how technology can take the work out of online marketing. Fundamentally, the shift to online has been a complete game changer for the hospitality industry. Online travel has continued to change over the years, and we should know. How has technology changed the world of hotel marketing?

Technology 79

Technology Technology Website Online 79

National Association For Catering ane Events

SEPTEMBER 28, 2021

The special events industry boasts a significant amount of on-stage talent with professional speakers ready to share their insights on everything from design trends to SEO strategies. However, I encourage you to also search their name online to see if you can pull up any thought leadership pieces they’ve shared in the industry.

Speakers 52

Speakers SEO Social Media Audience 52

Tourism eSchool

OCTOBER 28, 2021

Website Fail #1: No online booking functionality. One of the major global shifts as it relates to a traveler's buying predispositions is the confidence in booking and purchasing tourism industry products and services online. Get your experience online bookable and link your booking software to your website. How to Fix.

Website 52

Website Tourism Tourism Marketing 52

Eventtia

APRIL 1, 2022

While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. Many sponsors still don’t grasp the benefits of virtual events, and thus, they often fear limited exposure.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Stova

MARCH 25, 2024

Engage Attendees with Email Messaging Even though communicating with attendees can be done through a variety of channels (social media, phone, text, etc.), Make important actions, like registering, utilizing a discount, or even following social media accounts, easy and clear by including buttons and widgets.

Registration 40

Registration Social Media Event Apps Website 40

Social Tables

OCTOBER 17, 2016

The more you can get people talking about the product, both at the event and via social media, the better it’s going to do. If you’re releasing some sort of digital marketing software, then online marketing is the theme, and the event can include activities like SEO workshops, social media marketing lectures, and so on.

Production 84

Production Event Planning Social Media SEO 84

Tourism eSchool

DECEMBER 20, 2022

Key Benefits of Passion-Interest Marketing High Yielding Visitors. People travelling for their passions will use a wide range of sources to plan out their interest-based holidays – think online and offline. Scan social media for content across platforms to find stories that you can re-share and re-frame.

Travel 52

Travel Travel Website SEO 52

Eventtia

OCTOBER 19, 2022

Determine a person’s online following, credentials, and public likability. Use social listening – Monitor social media users in your niche and determine the speakers they want to see at an event. Then, share the positive words on social media and in emails to generate more interest for your upcoming event.

Marketing 62

Marketing Marketing Affiliate Speakers 62

AltexSoft Travel

JULY 14, 2022

itinerary creation and scheduling (tour builders), online booking ( booking engines ), multi-channel distribution management (channel managers), customer relationships (CRM systems), content management (CMSs), reporting and analytics ( BI tools ), and so on. When we say travel agencies, in most cases we mean online travel agencies or OTAs.

Travel 105

Travel Travel Affiliate Booking 105

Eventtia

AUGUST 3, 2022

You will want to consider: Graphic design for event signage and social media. Virtual events, such as live streams or online workshops, require lower upfront costs than traditional event planning. The benefits of this are enormous. Paid adverts/marketing. On-site merchandise and freebies. A side note on virtual events.

Events 62

Events Event Planning Virtual Events Venue 62

AltexSoft Travel

MARCH 26, 2021

For hotels and OTAs, the main benefit of partnering with metasearch engines is increased online presence and customer reach. Implementing common SEO practices is always helpful so don’t forget to work on the key words and overall content of your website, landing page, and posted ads. Invest in search engine optimization.

Hospitality 119

Hospitality Advertising Website Booking 119

Bizzaboo

OCTOBER 16, 2023

Here are some marketing tactics you can invest in to ensure your event reaches and resonates with your target audience: Social media advertising: Use platforms like Instagram, LinkedIn, and TikTok to target specific demographics and enhance event visibility.

B2B 52

B2B Speakers Sustainability Events 52

Social Tables

MAY 14, 2019

That’s usually a question of 1) who’s going to benefit from the purpose of the event or 2) who needs to be present to work towards a goal. Sure, your event may not be as evolved as Experient’s, but every event can benefit from some personalization. You’ll likely also benefit from creating an “events” page.

SEO 141

SEO Proposal Sponsors Events 141

Stova

MARCH 17, 2023

We feel it is useful to let you know about the big shifts happening online and offline, so you can market your corporate events, brand activations, client conventions, trade shows, and team-building activities better and more efficiently. Introduction We are all familiar with the adoption rates of social networks and online communities.

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Social Tables

NOVEMBER 29, 2023

If you’re running an event venue business today, social media must be part of your venue marketing strategy. But how can you make sense of the many social media options and use your time effectively? In this post, we’ll help you hone in on the top event social media platforms. Drive more leads?

Social Media 148

Social Media Media Venue Marketing 148

AltexSoft Travel

JANUARY 31, 2020

Just a couple of examples: electronic tickets were first developed for fare ticketing, while one of the first online booking systems was built by airline distribution company SABRE. Airline companies were also the first to practice eCommerce by founding and operating online travel agencies (OTA). A list of airline members.

Airlines 121

Airlines Advertising Marketing Marketing 121

Stova

MARCH 23, 2023

However, online events can present challenges. A virtual event is a gathering where people experience all content and activities online instead of meeting in person. It connects online and on-site audiences through shared content and experiences. What are the benefits of virtual and hybrid events? Identify your audience.

Audience 40

Audience Speakers Online Event Technology 40

ITA Group

FEBRUARY 4, 2021

While you, as a sales leader, know your product inside and out, you must also know how to sell it to those not as well versed on the benefits. 7 Tactics to Become a Social Selling Pro | Digital Marketing Institute. Build Up Your Social Selling CHOPS With Sales Incentives | ITA Group. And that sales training is never over.

Training 79

Training B2B Prospect Booking 79

Endless Events

MAY 25, 2018

As millennials take over the world, event pros are asking a difficult question: “Will conferences continue to thrive when millennials consider connecting online just as effective?” Are Social Media and SEO Intertwined? We know that both SEO and Social Media are important in the creation of successful marketing campaigns.

Audience 245

Audience Trends Social Media SEO 245

Eventtia

OCTOBER 26, 2022

It’s important to understand that a proper event website is more than simply a website with an online registration function embedded. Online registration is obviously an important element of an event website, allowing prospective attendees to easily register for the event online and 24/7. Step 6: Enable online registration.

Website 62

Website Prospect Registration Events 62