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Maximizing Your Event’s Online Presence: Top Strategies for Showcasing Your Event on Your Website

Traveler's Q

With the rise of event promotion websites and the increasing number of features, it’s easier than ever to showcase your event in a way that will attract and engage potential attendees. Once you have these basics covered, you’ll have a strong foundation for promoting your event on your website.

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Automation—the Next Big Step for Meetings Management?

Smart Meetings

Meeting automation is potentially positioning itself as the next technology to shake up the planning game. While apps and meeting management systems have been grabbing headline and topping lists of “tech to watch,” more complete meeting automation could take those principles another step forward.

MICE professionals

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How to Successfully Market Your Next Event

Smart Meetings

Marketing content can be divided into three types: earned media, owned media and paid media. Earned media refers to content others publish or share about you. Owned media is simply any content you generate yourself. This can include your blog, website, email campaigns and more. Optimize Your Website.

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From Matchmaking To Content Creation: How AI Is Revolutionizing Event Planning

Endless Events

Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. Ask the AI to brainstorm blog ideas, write a script for your CEO to introduce the event, or develop insightful questions for a panel session. Pull Better Post-Event Analytics Was your event successful?

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9 Ways to Grow Your Email Database

Motivation Excellence

While new content keeps your site fresh, updating existing articles and blog posts is a good engagement tool as well. Promote these exclusive offers on all the social media platforms you use. Always include an email list opt-in when you join a new social network. Unleash the power of automated emails.

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Let’s Revisit: ChatGPT and Other AI Technology You Need to Know

Endless Events

As a content creator, I should be scared if I’m writing blog posts and things like that,” he says. The traffic will no longer come to your website, so there will be less chance for you to convert a lead. So I think a lot of that automation will be done by AI. He compares it to the naysayers of social media ten years ago.

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3 Steps to Encourage Customer Advocacy of your Tourism Experience Online

Tourism eSchool

It also includes the great photos, videos and updates customers share on social media that mention your business or region by tagging your social media account and/or using your promoted hashtag. Automated but VERY personalised email after their stay. Via signage in visitor centres or via social media profiles.

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