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Circularity: The Biggest Shift for Trade Shows in 2024 

Smart Meetings

Trade shows have been a crucial aspect of the business world for centuries. In the context of trade shows, this means designing the event in a way that minimizes waste and promotes sustainability. Read More : Ditching the Dump Implementing circularity in trade shows is important for several reasons.

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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Mastering the Art of Event Technology: Expert Tips for Making Your Next Event a Success

Traveler's Q

Events have evolved significantly over the years, and technology has been at the forefront. Event technology has become an essential aspect of planning and executing successful events. However, mastering the art of event technology is critical to planning and hosting a successful event.

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Audience Engagement At Event – #EventIcons Episode 110

Endless Events

Follow our iconic guests on Twitter: Sam Smith of Interactive Meeting Technology, LLC ( @samueljsmith ). Brandt Krueger of Event Technology Consulting ( @BrandtKrueger ). Check out the epic resources mentioned in this episode: How To Engage Your Audience – #EventIcons Episode 87. Interactive Meeting Technology, LLC.

Audience 189
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Reinventing Business Models for Events

Smart Meetings

Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. Plus visitors and speakers want a different way to engage with the event.”. But the reality is that 80% of virtual attendance is free.

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Get Ready for a Human-centered IMEX America 2023

Smart Meetings

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways. to 12:30 p.m.

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Exploring Contactless Event Technology

Stova

The way we experience events has evolved significantly in recent years, driven in part by technological advancements and the need for safety in the face of global challenges. Contactless event experiences have emerged as a transformative trend, redefining the landscape of conferences, concerts, trade shows, and more.