Leonardo

MARCH 16, 2022

Convincing travelers to book with a discounted rate will fill up rooms but it will lower your ADR rely on discounts can impact your ADR. Bad website design or an unintuitive shopping experience will mean that your work has gone to waste. . 4 Aspects Travel Shoppers Look For in Special Offers.

Website 82

Website Booking SEO Marketing 82

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Advanced Travel and Tourism

FEBRUARY 2, 2024

Audience Targeting Digital marketing offers a more targeted approach to reaching potential voters, allowing campaigns to tailor their messaging based on demographics, interests, and behaviors. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

Audience Targeting Digital marketing offers a more targeted approach to reaching potential voters, allowing campaigns to tailor their messaging based on demographics, interests, and behaviors. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

AltexSoft Travel

MARCH 15, 2021

Last year, the clear path the travel industry once had was swept away. This was largely due to the COVID-19 pandemic uprooting the status quo for both international and domestic travel. This article will explain how email marketing software manages to produce winning campaigns for travel enterprises. Personalization.

Benefits 86

Benefits Marketing Marketing Travel 86

Stova

MARCH 25, 2024

On top of your internet research and website skimming, check out popular review sites like G2 and Capterra and take note of what others are saying about a potential supplier's user-friendliness, support, and how long they've worked together. Drawing people into your event often starts with a great-looking event website.

Registration 40

Registration Social Media Event Apps Website 40

Solimar International

NOVEMBER 9, 2021

Travel storytelling must be at the heart of any digital destination marketing strategy. This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. Travel Storytelling and Destination Marketing.

Marketing 98

Marketing Marketing Social Media SEO 98

Social Tables

APRIL 23, 2019

For example, Lesbians Who Tech is a real event with a name that gives the reader an immediate understanding of who the audience is and kind of what attendees will be doing. It excites your audience. Try any combination of the following exercises and event name ideas to come up with something both you and your audience will love.

SEO 139

SEO Events Audience Social Media 139

AltexSoft Travel

MARCH 26, 2021

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. In the hospitality industry, it means that the hotels’ inventory, rates, and availability are pulled from their own websites and/or OTAs they work with and displayed in one place.

Hospitality 119

Hospitality Advertising Website Booking 119

Bizzaboo

APRIL 27, 2023

For details on the structure of the exam and testing periods — and to learn more about the online event planning classes — check out the ILEA website. GTP: Global Travel Professional What Is GTP Certification? To keep up to date with industry best practices, those with CSEP certification must re-certify every five years.

Certification 98

Certification Event Planning Trade Show Planner 98

Stova

MARCH 14, 2024

The best event websites drive scores of registrations. They inspire your audience to click through, sign up, and get excited about attending. Although building an event website can feel daunting, this article is here to help. Your event website is your online storefront. Link your website to your event tech stack.

Website 64

Website Registration SEO Speakers 64

AltexSoft Travel

MARCH 23, 2022

Thomas Cook, an iconic travel company from the UK, is believed to be the first tour operator. For the record, the business developed into a global company operating its airline and dealing with multi-million revenue streams, went through a compulsory liquidation in 2019, and was relaunched as an online-only travel agency in 2020.

Booking 52

Booking Technology Technology Travel Agent 52

Bizzaboo

JUNE 2, 2021

GTP: Global Travel Professional. For details on the structure of the exam and testing periods—and to learn more about the online event planning classes—check out the ILEA website. GTP: Global Travel Professional. Click through the list right here: CMP: Certified Meetings Professional. CSEP: Certified Special Events Professional.

Certification 98

Certification Event Planning Trade Show Events 98

AltexSoft Travel

FEBRUARY 15, 2022

And not only does it adapt the menus, but also advertising campaigns, website pages, and entire business plans to attract local foodies. If you operate a travel business, you most likely deal with multinational customers, and it’s crucial for you to localize your content and services and make them more understandable. And it works.

Website 52

Website Travel Travel SEO 52

Sojern

NOVEMBER 29, 2021

Increase Your Website’s Readability in 3 Simple Steps. Travelers want a friction-free experience. Step #3: Adjust Your Site Content to Boost Search Engine Optimization (SEO) . To truly engage with your audience, your content should be meaningful to boost SEO. Step #1: Use concise messaging . Keep Learning .

SEO 89

SEO Website Booking Advertising 89

Tourism eSchool

DECEMBER 20, 2022

Home Doubling-Down on your Visitor’s Passions: 4 Steps to Attract + Convert Interest-Based Travellers By Paige Rowett Published on December 21, 2022 People rarely travel for travel sake these days. Interest-based travellers likely have a few destinations on their hit-list at any given time. Conscious Visitors.

Travel 52

Travel Travel Website SEO 52

AltexSoft Travel

JANUARY 31, 2020

Airline companies were also the first to practice eCommerce by founding and operating online travel agencies (OTA). The way people live and travel changed drastically, so the industry had to adjust for the modern-world conditions. Understanding the air travel market. Customers are the buyers of travel products.

Airlines 121

Airlines Advertising Marketing Marketing 121

Stova

MARCH 23, 2023

Because digital options provide attendees with a contingency plan in case of unforeseen circumstances that may prevent travel. It connects online and on-site audiences through shared content and experiences. Identify your audience. Your target audience will influence almost every aspect of your gathering.

Audience 40

Audience Speakers Online Event Technology 40

Bizzaboo

NOVEMBER 22, 2023

As we enter 2024, the event industry continues to thrive and transform, adapting to new technologies and audience expectations. We’re the same award-winning travel, meetings and events company, with the same creative thinkers and the no-messing problem solvers. Welcome to the future of event planning!

Events 52

Events Advertising Communications Communications 52

Crowdriff

JANUARY 9, 2017

What’s the simplest way to connect with your audience? Collages and photo grids are an excellent way to showcase a variety of images on your website and social media pages. Seize the moment by using your visual content to lead website visitors to take the next step. . If you’re thinking “visual content,” that’s spot on.

Social Media 52

Social Media Website SEO Online 52

AltexSoft Travel

JUNE 21, 2023

Whether you’re a hotelier aiming to optimize revenue or a tech enthusiast intrigued by the evolving dynamics of travel and hospitality, acquiring a comprehensive understanding of ADR will be helpful. Specialized hospitality data providers like PHP TRAVELS and Key Data consolidate various travel data types into a single platform.

Hospitality 52

Hospitality Management Booking Networking 52

Bizzaboo

OCTOBER 16, 2023

Tightening Company Budgets for Travel and Event Attendance Many organizations are keeping a watchful eye on their budgets, especially for travel and event attendance. As one event organizer said in our survey, “Travel budgets are down, and our costs are up.” Convincing attendees to travel to our event is challenging.

B2B 52

B2B Speakers Sustainability Events 52

AltexSoft Travel

SEPTEMBER 3, 2020

Online travel agencies are some of the youngest players in the travel market. Since their appearance in the 90s, they flipped travel distribution, became hotels’ biggest enemies , and changed how people research, plan, and buy their trips. What is the Online Travel Agency? What is the Online Travel Agency?

Online 72

Online Travel Travel Airlines 72

Stova

MARCH 20, 2023

This comprehensive list covers several key industries such as event management, marketing, and technology, and will allow you to find the perfect events for you to attend in 2023 based on goals, audience, and more! Meet over 150 exhibitors and some of the biggest names in event planning under one roof at the Expo.

Conference 52

Conference Healthcare B2B Banking 52

Social Tables

NOVEMBER 29, 2023

In the fast-paced world of event management, social media has emerged as a powerful tool for event venues to connect with their audience. We’ll also explain how to create a strong online presence, connect with your target audience, and drive more bookings. Identify your target audiences. Do you want to grow your following?

Social Media 148

Social Media Media Venue Marketing 148

Endless Events

APRIL 13, 2018

This includes creating a killer site, developing great content, connecting to audiences through email and social media, and making sure that your campaign highlights the value of the event. However, locking up the tech during the event could also help foster a deeper and more meaningful connection among your audience.

Event Marketing 252

Event Marketing Marketing Marketing Social Media 252

AltexSoft Travel

DECEMBER 23, 2019

Running a travel business is no joke. Well, you know, saying that the travel industry is highly competitive is saying nothing. Earlier this year, Thomas Cook, the British tour operator and one of the world’s oldest travel industry mammoths, has disastrously collapsed. Understanding the travel agency market. Invisibility.

Online 23

Online Travel Travel Marketing 23