Convene by PCMA

OCTOBER 9, 2023

With more attendees registering later for events, the two-month period right before the event has become the make-it-or-break-it point for marketers. Kimberly Hardcastle-Geddes New, yet-to-be published proprietary research from Freeman shows that roughly half of attendees register just five weeks before show time.

Registration 105

Registration Publishing Public Relations B2B 105

MeetingPool

MAY 28, 2022

What sets Snöball apart as a community marketing and audience growth platform for event professionals? We built it to allow as much flexibility as possible and to run a diverse type of audience-based campaigns—pre-event to post-event. How can marketers tap into a new audience?

Audience 52

Audience Marketing Marketing Registration 52

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats.

Event Technology 69

Event Technology Platform Technology Technology 69

Endless Events

FEBRUARY 22, 2019

It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. Gamification isn’t about just playing games on an event app. But an event app is an efficient way of recording proof that the intended behavior has happened and then measuring the results. Choosing your incentives.

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Bizzaboo

NOVEMBER 14, 2022

In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. What Event Sponsorship Is.

Sponsors 98

Sponsors Events Virtual Events Website 98

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. Optimize your event page to reach the largest audience. Ensure event success from the start.

Promotion 88

Promotion Social Media Vendor Audience 88

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

MARCH 13, 2023

In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

Bizzaboo

OCTOBER 11, 2023

Advances in data analytics have allowed event planners to track and measure each component of their events — and use that data to iterate and optimize their event strategies continuously. Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life.

Event Technology 105

Event Technology Technology Technology Registration 105

Bizzaboo

NOVEMBER 28, 2022

Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . Sponsor management tools: sponsor management , lead management, and scoring tools.

Event Technology 98

Event Technology Technology Technology Registration 98

Bizzaboo

MARCH 18, 2024

Firms like Gartner , Forrester , IDC , and others regularly publish research that can guide your technology decisions. Each has its own methodology and focus areas, from in-depth product evaluations to market forecasts and trends. This clarity will help you focus on relevant sections within analyst reports.

Technology 59

Technology Technology Vendor Event Technology 59

Bizzaboo

MARCH 13, 2023

In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Eventtia

OCTOBER 9, 2023

Here’s how you can structure it: Summarize the key event details. Cover details like the event name, date, location, and critical requirements. Understand your audience. Recognize who your event caters to. Clearly articulate what makes this event (and the products or promotions it features) unique.

Event Planning 88

Event Planning Retail Registration Events 88

Bizzaboo

MARCH 18, 2024

Firms like Gartner , Forrester , IDC , and others regularly publish research that can guide your technology decisions. Each has its own methodology and focus areas, from in-depth product evaluations to market forecasts and trends. This clarity will help you focus on relevant sections within analyst reports.

Technology 40

Technology Technology Vendor Event Technology 40

Bizzaboo

JANUARY 10, 2024

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. August Jackson Chicago, IL August Jackson is a U.S.-based

Management 98

Management Events Advertising Consulting 98

Bizzaboo

OCTOBER 3, 2023

Audience engagement took on an entirely new meaning when virtual and hybrid events arrived during the pandemic. As in-person events regain dominance — 80.4% This guide will help you understand audience engagement strategies from every angle, how to implement engagement efforts, and how to measure engagement accurately.

Audience 59

Audience Event Apps Registration Attendee 59

Endless Events

FEBRUARY 28, 2023

Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success. People are aching for events. So let’s give your audience what they want. What makes your event unique?

Sponsors 304

Sponsors Fashion Promotion Virtual Events 304

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Bizzaboo

OCTOBER 18, 2023

All event content and information is automatically mirrored on native iOS and Android apps, and attendees can easily interact with speakers and session content. Bizzabo’s branded mobile app also offers on-screen branding opportunities for sponsors, which can help drive additional revenue. Chat Channels The best events are interactive.

Management 110

Management Sponsors Registration Speakers 110

Bizzaboo

JULY 12, 2022

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).

Marketing 105

Marketing Marketing Trends Virtual Events 105

Endless Events

NOVEMBER 16, 2018

Much of what the program administrators do is towards the beginning of the event planning process. After all, you can’t market an event without a venue, and you can’t hype an audience if you don’t have presenters or entertainment. Duties include: Taking pictures and video during the event. Disbursing event swag.

Event Planning 325

Event Planning Events Social Media Trade Show 325

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Eventtia

JUNE 13, 2023

No matter how well-planned and well-executed your event is, it’s not considered successful if you can’t attract enough of your target audience to attend it. With that being said, increasing event attendance should be a key objective for event planners, but in practice, it can be easier said than done.

Social Media 48

Social Media Registration Audience Events 48

Bizzaboo

JULY 18, 2022

From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on your votes. Whether their title is event professional, event marketer, or event influencer, these leaders are redefining the events industry from top to bottom.

Meeting 105

Meeting Events B2B Consulting 105

Eventtia

DECEMBER 6, 2023

The company’s comprehensive suite of tools and features addresses the needs of various event types, from small gatherings to large-scale conferences and exhibitions. Whova Whova is an all-in-one event management software founded in 2013 by Yuanyuan (YY) Zhou, a Chinese-American computer scientist and entrepreneur.

Registration 62

Registration Retail Platform B2B 62

Eventtia

DECEMBER 6, 2023

The company’s comprehensive suite of tools and features addresses the needs of various event types, from small gatherings to large-scale conferences and exhibitions. Whova Whova is an all-in-one event management software founded in 2013 by Yuanyuan (YY) Zhou, a Chinese-American computer scientist and entrepreneur.

Registration 62

Registration Retail Platform B2B 62

Eventtia

NOVEMBER 24, 2023

Features Features play a crucial role in the overall functionality and user experience, directly impacting the success of event planning endeavors. API Integrations As of the latest available information when publishing this article, no open API can be found on Whova’s website.

Registration 62

Registration Retail Platform B2B 62

Stova

MARCH 30, 2023

With the planning and execution stages complete, now it’s time to focus on your post-event engagement strategy. What is a post-event strategy? Everything you do to keep the momentum going after your event is part of your post-event strategy. Why is post-event engagement so important? Why is it so important?

Social Media 52

Social Media Events Sponsors Publishing 52

Eventtia

NOVEMBER 24, 2023

Features Features play a crucial role in the overall functionality and user experience, directly impacting the success of event planning endeavors. API Integrations As of the latest available information when publishing this article, no open API can be found on Whova’s website.

Registration 48

Registration Retail Platform B2B 48

Stova

MARCH 16, 2023

It is what will support and enrich your current event and future events to come. According to Intel’s event program manager for global event marketing Victor Torregoza : “We are living and working in a data-centric economy. That applies to us as consumers and it applies to us as individuals.

Events 40

Events Technology Technology Consulting 40

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Social Tables

DECEMBER 27, 2018

A huge piece of the expected 5-10% increase in meetings and events demand is the escalating willingness of brands to invest in events as a marketing channel. In fact, in a recent event marketing survey , 52% of survey respondents said that event marketing drove more business value than other marketing channels. (To

Trends 167

Trends Meeting Planner Venue 167

PlannerWire

OCTOBER 10, 2019

Blown away… Rachel is a real deal, ass-kickin, event marketer, of the first order… and she and her company have super-powers when it comes to a specific type of marketing know as “Influencer Marketing” which once you get past the fancy name is just a niche of marketing that focuses on targeting your industry leaders, a.k.a.

Registration 52

Registration Events Sponsors Advertising 52

Eventtia

OCTOBER 26, 2022

Thus, the first step you should take is to identify and understand your website’s target audience (in most cases, your event’s prospective attendees.) The better you understand your website’s target audience, the more likely you can create a website that meets their needs and answer their problems.

Website 62

Website Prospect Registration Events 62