Dana Communications

DECEMBER 19, 2023

Because Instagram delivers proven engagement with your audience and holds huge sway in travel inspiration. Yet many marketers DO question whether or not TikTok should be part of their social media strategy. 117 or lkaniper@danacommunications.com to partner with a social media powerhouse. Of course not!

Social Media 169

Social Media Trends Advertising Platform 169

Endless Events

JANUARY 11, 2018

How to improve audience engagement? Try these six audience engagement techniques at your next event. It takes ages for the microphone to be passed from audience member to audience member while everyone waits in awkward silence for the next question. Engaged audience members participate more, learn more, and are happier.

Audience 306

Audience Social Media Speakers Events 306

Endless Events

OCTOBER 16, 2019

We’re getting down and dirty with event social media today! As you already know, we live in a day and age where people communicate more through social media channels than any other platform. And trust us on this one, having good social media backing for your event is something you will want to do.

Social Media 166

Social Media Media Platform Events 166

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

Audience 149

Audience Attendee Speakers Virtual Events 149

Traveler's Q

SEPTEMBER 21, 2023

However, no matter how perfectly you might have organized it, if you don’t promote it well enough, you might end up having an empty audience. Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages.

Automation 130

Automation Promotion Audience Events 130

Traveler's Q

DECEMBER 14, 2023

In today’s digital age, having a strong online presence for your event is crucial in reaching out to a wider audience and boosting attendance. With the rise of event promotion websites and the increasing number of features, it’s easier than ever to showcase your event in a way that will attract and engage potential attendees.

Website 130

Website Online Social Media Promotion 130

Endless Events

MAY 18, 2018

Increasing audience engagement can be a challenge even for the best #eventprofs. In order to increase audience engagement, you need to first capture their attention. Finally, deliver engaging content via interesting talks, awe-inspiring entertainment, pleasantly surprising promotions, and top-notch AV. People love surprises.

Audience 263

Audience Registration Events Social Media 263

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Think of it this way: UGC allows you to market with your audience instead of at them. So how is UGC beneficial to tourism?

Benefits 181

Benefits Tourism Tourism Social Media 181

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Think of it this way: UGC allows you to market with your audience instead of at them. So how is UGC beneficial to tourism?

Benefits 174

Benefits Tourism Tourism Social Media 174

Bizzaboo

JULY 23, 2023

Effective communication plays a crucial role in event success, whether you’re planning a conference, trade show, workshop, or any other event. Things To Do Before You Start Communicating Your Event Before you begin communicating your event, it’s vital to establish your event goals and objectives.

Communications 52

Communications Communications Social Media Audience 52

Traveler's Q

DECEMBER 28, 2023

A website is the most significant platform for any organization to showcase its events and communicate with its audience. It provides an effective medium for connecting with potential attendees and promoting the upcoming event. You can also share new content on social media first before updating it on the website.

Website 130

Website SEO Social Media Audience 130

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. Our list kicks off with event marketing ideas that help event planners, organizers, and promoters improve their content marketing strategy.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants.

Social Media 130

Social Media Event Apps Sponsors Website 130

Dana Communications

AUGUST 8, 2023

To engage younger demographics, try promoting cause marketing campaigns on social media. Resorts can easily connect with their guests and organically spread the word socially about their philanthropic initiatives this way. DO use social media to promote your charitable cause.

Marketing 192

Marketing Marketing Travel Travel 192

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. In this blog post, we’re going to walk you through how to promote an event on Facebook from start to finish.

Promotion 88

Promotion Social Media Vendor Audience 88

Bizzaboo

AUGUST 17, 2022

These brand activation ideas will help you connect with your target audience in authentic ways that move the needle for your organization. Brand activation is building awareness for a company by engaging directly with target audiences. Promote 360° Customer Experiences: Slack. Encourage Customer Promotion: Sonic.

Audience 105

Audience Social Media Promotion B2B 105

Motivation Excellence

JANUARY 26, 2019

An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. The Make-Up of Marketing Communications. So what does marketing communications entail, exactly? This may include direct email marketing, social media platforms, TV commercials, or print ads.

Communications 130

Communications Communications Marketing Marketing 130

Endless Events

MARCH 2, 2022

So much so that many event platforms are now in fact calling themselves community platforms too! The year-round community model offers a new way to view events. Perhaps one of the biggest perks this paradigm shift brings along is continuous audience engagement – one of the most talked-about pain points for event planners.

Platform 333

Platform Audience Events Sponsors 333

Endless Events

APRIL 22, 2022

There’s been a lot of talk in the events industry about the community model. It comes with a slew of benefits, including continuous audience engagement and endless branding opportunities. Modern communities live online , either on social media and communication platforms or most recently, on event platforms.

Sponsors 194

Sponsors Social Media Platform Audience 194

Endless Events

APRIL 8, 2022

Chances are you’ve heard of asynchronous communication or learning before; the type of communication where participants don’t interact in real-time (at the same time). It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events.

Audience 306

Audience Virtual Events Communications Communications 306

Endless Events

FEBRUARY 11, 2022

It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. For example, your audience can complete challenges , receive points for each completed challenge, and see where they are on a leaderboard. No wonder it has become one of the most popular benefits of event platforms !

Platform 317

Platform Sponsors Events Social Media 317

Endless Events

JUNE 22, 2018

A venue manager has to be cordial and approachable as well as a great communicator. Behind their success is their penchant for designing events around the specific needs of the audience without fear of thinking outside the box. How to Excel at Venue Management. This creates a good environment for collaboration.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Social Tables

SEPTEMBER 14, 2021

Have you ever tried to teach a class, promote a discussion, or get people to join in on an activity only to be met with blank stares and an awkward silence? Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees.

Social Media 176

Social Media Registration Virtual Events Audience 176

Dana Communications

MARCH 28, 2022

As marketers, our job is to design a program that contains a balanced blend of communications tools to gain awareness and drive—ideally—measurable results. It can be used in a variety of contexts, like on a website, in emails, social media, etc. It’s Adaptable to Audiences. It’s Authentic.

Marketing 211

Marketing Marketing Social Media Manufacturing 211

Traveler's Q

NOVEMBER 2, 2023

From effective event registration, mobile apps, and audiovisual and presentation technologies, to social media and live streaming, the list of event tech solutions available to event planners is endless. Social media for events can be leveraged to create buzz, promote the event, and increase exposure.

Event Technology 130

Event Technology Technology Technology Social Media 130

Traveler's Q

MAY 1, 2023

Through effective event branding, companies can communicate their values, mission, and vision to their target audience while providing them with an immersive experience that resonates with their brand. This is because it highlights your brand identity and assists in creating an emotional connection with your target audience.

Social Media 130

Social Media Website Audience Events 130

Smart Meetings

JUNE 21, 2021

Here are eight tips from the team at video communication company Livestorm to ensure your event delivers engagement. Without audience interaction and engagement, solo presenters have to be experts in their fields who can share personal experiences and stories to keep the audience interested. Find knowledgeable, diverse speakers.

Online 328

Online Attendee Speakers Registration 328

Endless Events

DECEMBER 20, 2022

But they require a few tweaks to ensure your audience feels like they’re part of the event – even if they’re sitting at home on their couch. Promote the Event on Several Channels. Your audience should understand that it’s a real event you’re planning, not just another webinar resembling a conference call. .

Online 177

Online Virtual Events Platform Audience 177

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Measuring audience engagement. Why Make the Effort to Measure Audience Engagement? Social Media Engagement. Great event experiences drive people to share on social media.

Audience 134

Audience Social Media Media Events 134

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Table of Contents What is event promotion?

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Table of Contents What is event promotion?

Promotion 52

Promotion Registration Social Media Sponsors 52

Traveler's Q

SEPTEMBER 14, 2023

Therefore, it is crucial to invest time and resources in creating a well-designed and informative event website that resonates with your target audience. An event website serves as a centralized platform for the promotion, registration, and communication of all event-related information to the attendees.

Website 130

Website Online Social Media Registration 130

Brightspot Incentive Events

DECEMBER 21, 2021

Communication Makes or Breaks Sales Incentive Programs. The answer is – too little communication. To avoid dooming a new sales contest or a long-standing channel reward program, here are the 4 fundamental communication principles needed for an effective program: Funded. Funded Communications. Parallel Media.

Communications 52

Communications Communications Incentives Social Media 52

Stova

APRIL 25, 2024

Warm leads are those who have actively opted in to receive your emails, allowing you to reach your audience directly. When you use other forms of promotion, such as social media, you hope the right people will see it. 63% of marketers would still choose email marketing over social media marketing for their budget spend.

Marketing 105

Marketing Marketing Audience Social Media 105

Dana Communications

SEPTEMBER 19, 2023

Chatbots on your website and social media channels assist guests with common questions, provide recommendations and even allow them to directly book rooms. Make sure your app is minimally set up to deliver promotions and rewards, accept reservations, collect feedback and provide valuable information on guest behavior.

Travel 182

Travel Travel Hospitality B2B 182

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. It involves developing a theme or concept that reflects the event’s purpose, values, and target audience.

Conference 105

Conference Social Media Sponsors Registration 105

Traveler's Q

NOVEMBER 23, 2023

Live streaming has provided an opportunity for businesses, artists, and event organizers to reach a global audience regardless of location. The content strategy should be aligned with the goals, target audience, and the theme of the event. It is important to choose the right platform to ensure your content reaches your target audience.

Social Media 130

Social Media Audience Platform Events 130