DCI

MARCH 29, 2023

Search advertising is a key way for destination organizations to reach travelers even before they click on a search result. We’ve all experienced search advertising. In short, search advertising refers to the practice of displaying ads on search engine results pages based on specific keywords or phrases searched by travelers.

Advertising 72

Advertising Marketing Marketing Website 72

Solimar International

DECEMBER 1, 2023

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

Sustainability 98

Sustainability Tourism Tourism Marketing 98

Smart Meetings

MARCH 9, 2022

“They need to be included in the conversation and engaged with the tourism industry to develop an understanding of the value of travel and tourism,” according to a recent Destinations International (DI) and Longwoods International survey, National Resident Sentiment Towards Tourism. Americans Tend to Favor Tourism?

Tourism 246

Tourism Tourism Promotion Government 246

Smart Meetings

MARCH 13, 2024

Take a further trip for more reward in Spring, 2024 With travel continuing to open up and return to natural form after years of Covid, the world is once again an oyster for meeting professionals looking for an international incentive trip or executive retreat that will be memorable and expand geographical and cultural horizons of attendees.

Incentives 246

Incentives Retreat Advertising Culture 246

Travel Daily Media

NOVEMBER 12, 2023

The post Valencia welcomes the World Tourism Film Awards 2023 appeared first on TD (Travel Daily Media) Brand TD. The city of Valencia, Spain, will host the 35th edition of the World Tourism Film Awards. This edition marks the third consecutive year that Valencia hosts the World Tourism Film Awards. said Alexander V.

Tourism 89

Tourism Tourism Advertising Promotion 89

Advanced Travel and Tourism

AUGUST 3, 2021

One way to extend an advertising budget with limited resources is by having a niche marketing strategy. Niche marketing in tourism is about attracting more specific groups based on the experiences they’re seeking. For example, as you’ll see below, dog-friendly travel options are more popular than ever. Sustainable travel.

Marketing 246

Marketing Marketing Travel Travel 246

Advanced Travel and Tourism

JANUARY 10, 2023

Becca is more than familiar with the travel industry as her family owns and operates Luray Caverns in the beautiful Shenandoah Valley of Virginia. Becca grew up attending tourism conferences and events with her mom where she got the bug to continue to craft her career in the industry. That feels amazing and is so meaningful to me.

Tourism 245

Tourism Tourism Advertising Marketing 245

Solimar International

DECEMBER 2, 2022

The tourism industry looked very different merely 10 years ago. At that time, widespread internet usage had already wildly changed the landscape of the industry, increasing customer autonomy from the days of travel agency appointments and packages. Read on to learn the history of how social media changed the tourism industry.

Social Media 98

Social Media Media Tourism Tourism 98

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. Developing a targeted customer relationship management plan is the most effective way to increase repeat customers.

Tourism 98

Tourism Tourism Marketing Marketing 98

Advanced Travel and Tourism

OCTOBER 1, 2022

So clearly, now is the time to make the most of your short-term rentals — and encourage travelers to stay at them longer. Here are some thoughts on leveraging your short-term rentals in tourism marketing. Advertise to Work-from-Home Employees. For these reasons, travelers are spending more of their holiday time at once.

Marketing 242

Marketing Marketing Advertising Remote 242

Solimar International

AUGUST 2, 2023

The Secret Behind Thriving Travel Destinations At the heart of every successful tourist destination, the essential role of tourism consultants operates like a well-kept secret. However, the proficiency they bring to international development, tourism, and marketing industries is irrefutable.

Consulting 98

Consulting Tourism Tourism Sustainability 98

Advanced Travel and Tourism

FEBRUARY 2, 2024

As the political landscape transforms, the effects ripple across various sectors, including digital advertising. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics. One excellent example is VRBO.

Marketing 204

Marketing Marketing Advertising Audience 204

Dana Communications

AUGUST 8, 2023

The company sponsors a variety of drives and collections that support various interests, and its Destination Grants Program funds efforts that focus on the conservation or cultural/historical preservation of places their guests travel to around the world. Consider adding charitable giving options on bills.

Marketing 192

Marketing Marketing Travel Travel 192

Advanced Travel and Tourism

OCTOBER 21, 2021

When someone decides on a destination for their next vacation, they’ll turn to Google or travel sites to plan the details — where they’ll stay in that city, what activities they’ll do, etc. Destination marketers should take advantage of the moments when potential travelers are searching for things to do, places to stay etc. Age ranges.

Audience 233

Audience SEO Advertising Social Media 233

Tourism eSchool

NOVEMBER 30, 2022

Branding 101 for Tourism Businesses. Your brand is the most powerful marketing weapon your tourism business has at it's disposal. A good way to think about your brand is how your customers feel when experiencing your tourism products and how they describe your product/service/experience to their friends and family.

Tourism 93

Tourism Tourism Social Media Website 93

Advanced Travel and Tourism

OCTOBER 6, 2021

Becca has worked in travel & tourism for over two decades. Starting her career as a Tour Guide at her family business, Luray Caverns in beautiful Luray, Virginia in the picturesque Shenandoah Valley, then moving on to their Marketing and PR Department where her love of travel and tourism grew from there.

Advertising 239

Advertising Tourism Tourism Communications 239

Smart Meetings

JUNE 16, 2022

In a much-anticipated move, the Government of the Bahamas announced this week that fully vaccinated travelers would no longer be required to submit pre-travel Covid-19 testing to enter the country. Negative test results must be shown at check-in prior to travel. Negative test results must be shown at check-in prior to travel.

Travel 130

Travel Travel Retreat Tourism 130

Advanced Travel and Tourism

AUGUST 16, 2022

only the norm but also the setting for professionally-produced short videos and advertisements. Download our latest whitepaper to learn the most effective ways to use social channels to drive your tourism marketing. The post Whitepaper Download: The Rise of Vertical Video appeared first on Advance Travel and Tourism.

Social Media 223

Social Media Advertising Tourism Tourism 223

Solimar International

DECEMBER 22, 2023

Tourism is a constantly changing industry that works best when it can anticipate and adapt to new trends amongst tourists. It’s in the best interest of destination management organizations (DMOs) to frequently engage in tourism planning , and to consistently navigate changing trends and adjust to new demographics.

Trends 98

Trends Travel Travel Social Media 98

DCI

FEBRUARY 9, 2023

Tourism awards given by media and industry associations can do for destinations what Oscar nods do for movies and Grammy’s do for songs. Furthermore, many tourism awards come from votes by industry leaders and consumers, while others require a small fee to enter. And it certainly didn’t hurt her career.

Tourism 96

Tourism Tourism Marketing Marketing 96

Advanced Travel and Tourism

AUGUST 7, 2023

While Becky was experienced in digital advertising, she didn’t have extensive experience in the travel industry when she joined the team in January 2022, although she had worked with various tourism destinations for many years. Her favorite thing about working in tourism? You get to see the best parts of each destination.

Advertising 130

Advertising Tourism Tourism Sustainability 130

Advanced Travel and Tourism

APRIL 23, 2021

Digital privacy has been a hot topic for some time, and for the first-time tech leaders are making changes that could disrupt digital advertising for marketers across. The first big changes to hit the advertising world come from Tim Cook’s Apple. Hint: Facebook advertisers face the biggest challenge. iOS14 Update: What is it?

Advertising 244

Advertising Prospect Tourism Tourism 244

Travel Daily Media

OCTOBER 18, 2022

The post Event tourism market to progress at a CAGR of 4% between 2022-2032 appeared first on TD (Travel Daily Media) Travel Daily. The global event tourism market size is expected to reach USD 2.1 These insights are based on a report on Event Tourism Market by Future Market Insights. million visitors in 2016.

Tourism 94

Tourism Tourism Marketing Marketing 94

Smart Meetings

MARCH 13, 2024

Take a further trip for more reward in spring 2024 With travel continuing to open up and return to natural form after years of Covid, the world is once again an oyster for meeting professionals looking for an international incentive trip or executive retreat that will be memorable and expand geographical and cultural horizons of attendees.

Incentives 130

Incentives Retreat Advertising Culture 130

Tourism eSchool

MAY 9, 2023

Home How to Brief a Photographer for Tourism Businesses & Destinations By Lachlan Swan Published on May 10, 2023 Your place is amazing! Ultimately, no number of words can match visuals when it comes to travel decision making, and that’s exactly why you need a strong arsenal of them to get your phone ringing, or online bookings rolling in.

Tourism 89

Tourism Tourism Social Media Website 89

EHL Insights

FEBRUARY 22, 2024

Visuals have long played a significant role in the advertisement of travel destinations. During the 1930s, travel advertising posters were booming in the hope of stimulating the depression-era economy (see some examples by clicking on the previous link).

Hospitality 58

Hospitality Travel Travel Advertising 58

Solimar International

AUGUST 5, 2021

A Tourism Improvement District (TID) is a revolutionary way to fund destination marketing programs. They are typically run by local businesses that collaborate and invest collectively to support the growth and development of their destination’s tourism industry. West Hollywood Tourism Improvement District Case Study.

Tourism 98

Tourism Tourism Destination Management Advertising 98

Advanced Travel and Tourism

AUGUST 22, 2023

This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. Social Media and Digital Ads Collaboration In the fast-paced world of social media and digital advertising, consistency is key.

Marketing 240

Marketing Marketing Social Media Communications 240

Solimar International

OCTOBER 13, 2022

As one of the most powerful industries in the world, tourism has a great potential to become a force for good when driving economic and social development. However, this can only be achieved by appropriate planning – and with so many different types of tourism, it can sometimes be hard to accomplish. Sustainable tourism.

Tourism 87

Tourism Tourism Sustainability Publishing 87

Advanced Travel and Tourism

SEPTEMBER 9, 2021

COVID-19 has drastically changed how people travel — and it will be a good while before we return to “normal,” if ever. Although travelers are finally getting back out into the world and visiting new destinations, things have shifted. But first, let’s look at how travel has changed since the pandemic started.

Marketing 252

Marketing Marketing Tourism Tourism 252

Advanced Travel and Tourism

FEBRUARY 17, 2022

That said, if you’ve been relying on significant third-party data for your advertising strategies, you’ll need to shift your efforts to first-party-focused methods in 2022. What does this mean for travel marketers in 2022? Download our whitepaper for the full rundown on data collection and more – 2022 Travel Trends Forecast.

Advertising 210

Advertising Website Social Media Audience 210

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Advanced Travel and Tourism

DECEMBER 16, 2021

The social media platform that is grabbing audiences and advertisers like no other—TikTok. The post How to Get Your Organization Started on TikTok Webinar appeared first on Advance Travel and Tourism. Wondering if it makes sense for your organization? indicates a required field First Name * Last Name * Email *.

Organization 198

Organization Advertising Social Media Panel 198

Advanced Travel and Tourism

AUGUST 12, 2021

As more people are getting vaccinated, the travel industry has seen a huge increase. Since the pandemic h as been incredibly hard on the tourism industry, regional destinations are undoubtedly relieved about the uptick in visitors. But advertising during peak seasons (and down seasons) pays off more than companies realize.

Booking 246

Booking Marketing Marketing Social Media 246

Advanced Travel and Tourism

JULY 7, 2021

If you want to get the best ROI for your video advertising and maximize your reach, you need a strategy. There are so many ways to reach potential travelers with video and inspire them to visit your location. Services like Netflix, Hulu, and HBO Max are changing how people watch TV and changing the advertising industry.

Marketing 246

Marketing Marketing Social Media Advertising 246

Dana Communications

DECEMBER 19, 2023

Because Instagram delivers proven engagement with your audience and holds huge sway in travel inspiration. Well, we’re here to unpack the platform’s positive impact on tourism and hospitality brands. It’s Immediate Brands who want to advertise on the platform should start by putting their own spin on TikTok trends.

Social Media 169

Social Media Trends Advertising Platform 169

Advanced Travel and Tourism

AUGUST 7, 2023

While Becky was experienced in digital advertising, she didn’t have extensive experience in the travel industry when she joined the team in January 2022, although she had worked with various tourism destinations for many years. Her favorite thing about working in tourism? You get to see the best parts of each destination.

Advertising 100

Advertising Tourism Tourism Sustainability 100