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Content Marketing Tips: Marketing to Millennials, FTC Influencer Rules and More

Endless Events

This week, we’ve selected a few content marketing tip. These will help you navigate the fast-paced world of digital marketing. This is especially true if your main audience online are based in Europe. There are also a few new rules back home since the FTC released their guidelines for influencer marketing.

Marketing 259
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CMP Spotlight: Get to Know Barbara Connell, CMP Fellow

Smart Meetings

As she approached graduation and began looking for jobs, she remembers, a male professor told her not to set her goals too high—Chicago was a major market, and he said she should search for starting television jobs in smaller cities. But now, she says, resources are everywhere, from texts and classes, to online materials and study groups.

Affiliate 147
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Virtual Event Pricing: Charging & Profiting

Endless Events

Instead of checking out virtual event pricing from other events, take a look at online course platforms. There are hundreds of platforms like this that offer courses and packages about everything and anything – sales, marketing, business, pottery, you name it! For instance, you can consider something like affiliate marketing.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

It can be anything from booking a homestay instead of a hotel to volunteering at the nearby field to attending a weekend flea market or a local yoga class – you get the idea. on marketing or technology), as well as payment processing services and analytics tools. Meanwhile, adventure travel is more about physical activities.

Travel 105
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The Keys To Growing Your Non-Dues Revenue

MeetingsNet

Benefit-driven marketing programs can increase your nonprofit trade association's non-dues revenue and strengthen affiliate relationships. While the marketing landscape may be rapidly evolving, the basics of developing an effective program remain constant. They are what I like to call the Three Keys: Identify the needs.

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Expedia Partner Solutions for Travel Agencies: Expedia TAAP, Templates, and EPS Rapid API

AltexSoft Travel

This time, we’ll talk about partnership solutions with Expedia, the second largest OTA with hotel content one of the richest on the market. So here are the three main partnership solutions Expedia Group offers: Expedia Travel Agent Affiliate Program aka agent tools. Expedia is outrun only by Booking Holdings. Expedia Group members.

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Creating Conference Goodie Bags for Virtual Events

Eventtia

It was entirely online. The trick that makes swag bags effective is that amongst all the free stuff is usually marketing or advertising material. But with so many events being pushed online thanks to COVID, how does that concept work now? The goodies deliver the engagement, while the flyers push the product or brand.