Solimar International

AUGUST 10, 2022

Solimar International is a sustainable tourism consulting and marketing firm that works in emerging destinations to stimulate economic growth and conserve natural resources and cultural heritage. Here are eight reasons why you should join our virtual team and embark on a remote sustainable tourism internship with Solimar International: .

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Tourism eSchool

MARCH 8, 2023

So in this article, we take you through our Top 10 Tips For All Tourism Businesses on Their Sustainable/Regenerative Journey , which can be advantageous to all parts of the tourism industry. Intrepid Travel measure their impact, set goals to improve and include this in their annual report which is displayed on the Intrepid website.

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Tourism eSchool

OCTOBER 26, 2020

4 Destination Website Tweaks to Support Visitor Demand in ‘COVID Times’. Published on October 27, 2020. Recent data shared by Hayley Harris at the Australian Regional Tourism (ART) Convention today highlighted that the demand for RoadTrips by Australians has risen back to nearly 60% of the pre-COVID19 lockdown, after an initial drop.

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Solimar International

OCTOBER 13, 2022

As one of the most powerful industries in the world, tourism has a great potential to become a force for good when driving economic and social development. However, this can only be achieved by appropriate planning – and with so many different types of tourism, it can sometimes be hard to accomplish. Sustainable tourism.

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Tourism eSchool

AUGUST 8, 2021

How does this change the way we market tourism brands? Map their Journey with your tourism brand. Typically, a SME tourism businesses will be trying to attract 1, maybe 2 Customer Personas, whereas a destination can have up to 3-5. Goals can be really simple such as: Dreaming – Decide on where to go on their next holiday.

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Tourism eSchool

FEBRUARY 23, 2023

Home A Guide to Sustainability Accreditations for Australian Tourism Businesses By Nic Cooper Published on February 24, 2023 Becoming a Sustainable Tourism Accredited business is one of the best ways to communicate to the ever-growing conscious traveller that your business is the right one to book.

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Tourism eSchool

SEPTEMBER 5, 2021

5 Ways to Pivot your Tourism Experience for Post-COVID Traveller. Published on September 6, 2021. We know that the tourism industry won't look the same as it did before COVID. By Paige Rowett. What we know about the Travel Landscape.

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Tourism eSchool

FEBRUARY 23, 2023

Home Guide to Sustainability Accreditations for Tourism Businesses By Nic Cooper Published on February 24, 2023 Becoming a Sustainable Tourism Accredited business is one of the best ways to communicate to the ever-growing conscious traveller that your business is the right one to book. So why consider becoming Eco Accredited?

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Solimar International

JUNE 22, 2021

The tourism industry has shifted as a result of the pandemic. The summer of 2020 gave everyone hope of a quick recovery for the tourism industry, as COVID-19 cases seemed to drop across the globe and countries dependent on tourism eagerly opened their borders to travelers again. Domestic travel.

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Tourism eSchool

MARCH 17, 2023

Home Destinations Transforming Community Sentiment Towards Tourism By Nic Cooper, Regenerative Tourism Specialist Published on March 18, 2023 What happens when a community turns it back on tourism? In some circumstances communities have taken matters into their own hands and put up fierce resistant to visitors.

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Tourism eSchool

SEPTEMBER 19, 2021

3 Steps to Encourage Customer Advocacy of your Tourism Experience Online. Published on September 20, 2021. Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Develop your tourism experience (from Destination New South Wales).

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Tourism eSchool

JANUARY 17, 2023

Home Inclusive Tourism: What it means, and why it’s important to all Tourism Brands By Paige Rowett Published on January 18, 2023 Inclusive Tourism is a major market sector with an estimated 4.4 That's an incredible opportunity for tourism destinations and operators!

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Tourism eSchool

SEPTEMBER 29, 2021

How to Brief a Photographer for Tourism Businesses & Destinations. Published on September 30, 2021. You need to ask yourself first and foremost if you were a customer seeing your website, brochures or social media channels for the very first time whether they really show – and ultimately sell – your experience.

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Tourism eSchool

DECEMBER 12, 2022

Home 6 Smart Tourism Marketing Ideas to Combat Seasonality By Paige Rowett Published on December 13, 2022 The effect seasonality has on a tourism business is a major challenge of Tourism Businesses who we work with around Australia. But the reality is all industries are the same.

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Tourism eSchool

NOVEMBER 5, 2020

How Destination Southern Tasmania honed their storytelling on their website to achieve year on year growth in visitor engagement through a global pandemic. Published on November 6, 2020. DST is one of four regional tourism organisations in Tasmania. Paige is a tourism marketing specialist and co-director of Tourism eSchool.

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DCI

DECEMBER 2, 2021

With such a fragmented media landscape, destination marketing organizations (DMOs) are asking whether or not a media room is still needed on their destination website. Look at the blog topics and information you share on your website. There are also the basics that travel writers seek that may not have a home on your website.

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Solimar International

NOVEMBER 1, 2022

Tourism destinations go through various stages of development, and during each of them, managers face issues and challenges that need to be addressed to guarantee the ongoing success of the destination. Create goals to develop the tourism product. What is an emerging destination? . Emerging destinations’ development challenges.

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Tourism eSchool

DECEMBER 2, 2022

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. To measure this from Instagram, they would need to have a trackable URL in their Profile to your website for the duration of their campaign).

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Solimar International

AUGUST 23, 2023

While other forms of tourism engage the traveler with another area’s social, historical, and cultural elements, trail tourism is a form of “ slow tourism.” Trail tourism also provides many benefits, such as protecting the environment, boosting the economy, and preserving the culture of the surrounding community.

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Tourism eSchool

APRIL 30, 2020

COVID-19 Immediate Response Action Plan for Tourism Businesses. Published on May 1, 2020. On top of Australia's bushfires at the start of the year COVID-19 is bringing the tourism industry to its knees, not just here in Australia, but globally. By Rebecca White. Our hearts are breaking for our Industry at the moment.

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Smart Meetings

FEBRUARY 14, 2023

Moreover, certain organizations, such as Tourism Diversity Matters (TDM) have made it their mission to guarantee that the tenants of Diversity, Equity and Inclusion (DE&I) are embraced throughout the hospitality industry to confront ethnic disparities and promote strategies to retain diversity within the workforce.

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DCI

FEBRUARY 17, 2022

For 62 years, DCI has specialized in economic development and tourism marketing aimed at helping destinations around the world attract business investment and visitors to spur economic growth. For the past five years, we have also published “Talent Wars,” our groundbreaking research on how people choose jobs and locations.

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Tourism eSchool

FEBRUARY 13, 2022

A Tourism Marketer’s Guide to Getting Started with Email Marketing. Published on February 14, 2022. One of the fundamental marketing tactics for every tourism business should be the development and implementation of a regular enewsletter to engage current and potential customers. By Paige Rowett. Email drives sales.

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Tourism eSchool

APRIL 26, 2021

Our key Takeaways from the Victorian Tourism Conference 2021. Published on April 27, 2021. Minister for Tourism, Sport and Major Events. Tourism spend hasn’t been that low for 15 yrs. Government is committed to ensuring our tourism sector thrives again. By Paige Rowett. Martin Pakula. Official Welcome.

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DCI

SEPTEMBER 2, 2021

This September we’ll all celebrate World Tourism Day. This year, before September 27 gets here, experiment with more engaging ways to embrace this year’s theme, “tourism for inclusive growth.” Publish an op-ed on LinkedIn or in a local publication and address your local communities directly, not just your tourism partners.

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Tourism eSchool

JANUARY 15, 2023

Home 10 Ways to Build Trust With Customers Online By Rebecca White Published on January 16, 2023 Trust. Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Trust that your tourism experience will be what they expected.

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DCI

MARCH 31, 2022

In this expanded role, Kat will also serve as the lead on DCI’s third practice area of Talent Attraction as it relates to expanding the service across the agency and across the economic development and tourism industries. . DCI also publishes “ Talent Wars ,” its annual research study that reveals how people choose jobs and locations. .

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AltexSoft Travel

AUGUST 26, 2022

In this article, we’ll mention the budding tourism trends and give six examples of startups that capitalize on the changes in the industry. According to the latest report by the Global Wellness Institute, wellness tourism shrank by 39 percent during the pandemic. Post-Covid travel trends: how people go on a trip after the pandemic.

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DCI

JULY 14, 2022

Barbara Palmer is deputy editor at Convene , published by PCMA, and covers all sorts of topics in educational content and professional development. Braley , who goes by“Sally,” is a managing editor at Northstar Meetings Group , publishing stories through one of the biggest and most reputable meeting groups in the world.

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Tourism eSchool

MARCH 22, 2020

Published on March 23, 2020. We're living in a very surreal world with the complete halt of our beloved Tourism industry. For Visitor Servicing teams, now is the time to join the COVID-19 battle to help your local community and local tourism operators through this very tough and uncertain time. By Rebecca White.

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Tourism eSchool

OCTOBER 31, 2020

Published on November 1, 2020. 65% trust the tourism industry to keep them safe. #1 1 motivation for people to travel is to support the tourism industry. Tourism Australia shared this great visitor content on Instagram, centering their messaging around nature and reconnection. By Paige Rowett. People love itineraries.

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Convene by PCMA

JULY 9, 2021

In April, the Glasgow Convention Bureau became the first DMO to join Tourism Declares Climate Emergency. One industry that both contributes to global warming and suffers from its negative effects is tourism. Tourism has historically looked too far ahead and discussed climate neutrality in 2050,” Smith said. “If

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Tourism eSchool

JUNE 5, 2021

If you are wanting to know how to set up and manage a TripAdvisor listing for your tourism business, then you are in the right place! As the world’s largest travel review website with over 385 million reviews and opinions from travelers around the world, and with more than 6.6 Claim your Listing & Update Details.

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Tourism eSchool

NOVEMBER 22, 2020

Published on November 23, 2020. Whist they may not have a paid tourism offering for visitors, or be run by a private tourism operator (who can pay for a visitor guide advert), it’s a missed opportunity to not talk about them. Publishing dates for specific events is going to be a challenge whilst we live with COVID.

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Crowdriff

FEBRUARY 1, 2019

Now more than ever, user-generated content is taking center stage in successful travel and tourism marketing campaigns. For example, Tourism Toronto may want to track #YYZ or #tiff. Let’s say Tourism Toronto wants to run a campaign that showcases the city’s incredible food scene. Step 2: Prepare for publishing.

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Crowdriff

APRIL 24, 2017

Authentic visuals are key in attracting visitors to Winnipeg,” says Cody Chomiak , Director of Marketing for Tourism Winnipeg. To date, CrowdRiff has processed over 100 million photos and videos for travel and tourism brands. Meet the Newest CrowdRiff Platform.

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Tourism eSchool

OCTOBER 28, 2021

Top 10 Tourism Website Marketing Fails and How to Fix. Published on October 29, 2021. Building and managing a tourism website is a non-negotiable, foundational marketing tactic for all tourism businesses and should be your biggest and most important marketing investment. By Paige Rowett. How to Fix.

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