Tourism eSchool

MAY 9, 2023

Home How to Brief a Photographer for Tourism Businesses & Destinations By Lachlan Swan Published on May 10, 2023 Your place is amazing! Destination experiences – if you’re a destination, odds are your Regional or State Tourism Organisation will have a few great images on their Media Libraries, but probably not all.

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Tourism eSchool

FEBRUARY 23, 2023

Home A Guide to Sustainability Accreditations for Australian Tourism Businesses By Nic Cooper Published on February 24, 2023 Becoming a Sustainable Tourism Accredited business is one of the best ways to communicate to the ever-growing conscious traveller that your business is the right one to book.

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Tourism eSchool

MARCH 8, 2023

So in this article, we take you through our Top 10 Tips For All Tourism Businesses on Their Sustainable/Regenerative Journey , which can be advantageous to all parts of the tourism industry. Intrepid Travel measure their impact, set goals to improve and include this in their annual report which is displayed on the Intrepid website.

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Tourism eSchool

FEBRUARY 23, 2023

Home Guide to Sustainability Accreditations for Tourism Businesses By Nic Cooper Published on February 24, 2023 Becoming a Sustainable Tourism Accredited business is one of the best ways to communicate to the ever-growing conscious traveller that your business is the right one to book.

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Tourism eSchool

JANUARY 17, 2023

Home Inclusive Tourism: What it means, and why it’s important to all Tourism Brands By Paige Rowett Published on January 18, 2023 Inclusive Tourism is a major market sector with an estimated 4.4 That's an incredible opportunity for tourism destinations and operators!

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Tourism eSchool

SEPTEMBER 19, 2021

3 Steps to Encourage Customer Advocacy of your Tourism Experience Online. Published on September 20, 2021. Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Develop your tourism experience (from Destination New South Wales).

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Tourism eSchool

MARCH 17, 2023

Home Destinations Transforming Community Sentiment Towards Tourism By Nic Cooper, Regenerative Tourism Specialist Published on March 18, 2023 What happens when a community turns it back on tourism? In some circumstances communities have taken matters into their own hands and put up fierce resistant to visitors.

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Tourism eSchool

DECEMBER 12, 2022

Home 6 Smart Tourism Marketing Ideas to Combat Seasonality By Paige Rowett Published on December 13, 2022 The effect seasonality has on a tourism business is a major challenge of Tourism Businesses who we work with around Australia. But the reality is all industries are the same.

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Tourism eSchool

AUGUST 31, 2021

10 Steps to Successfully Promote your Tourism Event on Social Media. If so, social media is a fantastic low cost way to let people know about and book tickets for your event. We know it can be overwhelming working out how to best use social media to market a tourism experience, let alone a individual event. By Rebecca White.

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Tourism eSchool

SEPTEMBER 29, 2021

How to Brief a Photographer for Tourism Businesses & Destinations. Published on September 30, 2021. Ultimately, no number of words can match visuals when it comes to travel decision making, and that’s exactly why you need a strong arsenal of them to get your phone ringing, or online bookings rolling in. By Lachlan Swan.

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Tourism Tourism Social Media Website 96

DCI

DECEMBER 2, 2021

With such a fragmented media landscape, destination marketing organizations (DMOs) are asking whether or not a media room is still needed on their destination website. Look at the blog topics and information you share on your website. Travel writers like to know what’s coming in the future, even if travelers can’t yet book them.

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Website Media Social Media Publishing 87

Tourism eSchool

JULY 28, 2021

The Australian Tourism Data Warehouse (ATDW) is a national, central online database which features listings of thousands of tourism experiences, events and destination information. Having a listing is a non-negotiable marketing tactic for all tourism businesses and events. It can increase visitors to your tourism website.

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Online SEO Website Tourism 87

Solimar International

NOVEMBER 1, 2022

Tourism destinations go through various stages of development, and during each of them, managers face issues and challenges that need to be addressed to guarantee the ongoing success of the destination. Create goals to develop the tourism product. What is an emerging destination? . Emerging destinations’ development challenges.

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Tourism Tourism Destination Management Sustainability 52

Tourism eSchool

DECEMBER 2, 2022

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. To measure this from Instagram, they would need to have a trackable URL in their Profile to your website for the duration of their campaign).

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Tourism eSchool

APRIL 30, 2020

COVID-19 Immediate Response Action Plan for Tourism Businesses. Published on May 1, 2020. On top of Australia's bushfires at the start of the year COVID-19 is bringing the tourism industry to its knees, not just here in Australia, but globally. By Rebecca White. Our hearts are breaking for our Industry at the moment.

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Tourism Tourism Social Media Online 97

Tourism eSchool

APRIL 26, 2021

Our key Takeaways from the Victorian Tourism Conference 2021. Published on April 27, 2021. Minister for Tourism, Sport and Major Events. Tourism spend hasn’t been that low for 15 yrs. Government is committed to ensuring our tourism sector thrives again. By Paige Rowett. Martin Pakula. Official Welcome.

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Tourism eSchool

JANUARY 15, 2023

Home 10 Ways to Build Trust With Customers Online By Rebecca White Published on January 16, 2023 Trust. Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Trust that your tourism experience will be what they expected.

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Online Social Media Website Advertising 52

AltexSoft Travel

AUGUST 26, 2022

In this article, we’ll mention the budding tourism trends and give six examples of startups that capitalize on the changes in the industry. Tourists then and now express a need for a high level of personalization , they want to easily book trips and make transactions online. Let’s look at some of them. Addressing health concerns.

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Trends Tourism Tourism Travel 52

Tourism eSchool

MARCH 3, 2021

Published on March 4, 2021. They are seen by many local government and tourism organisations as a significant cost line in an operating budget, with very little visible impact to the economy. eg Regional Tourism Organisation/Private Industry/Community Groups/Retail Traders/Local Residents. By Rebecca White. servicing activities?

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Tourism eSchool

JULY 3, 2022

Published on July 4, 2022. Many tourism operators are struggling to find the staff to run their tourism experiences (thanks covid), impacting their opening hours and experience delivery. Insta" Over-Tourism. Under-performing destination websites. Destination Marketing: Why it's time for a rethink. By Rebecca White.

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Tourism eSchool

JANUARY 3, 2023

Home Destination Marketing: Why it's time for a rethink By Rebecca White Published on January 4, 2023 We’ve spent the last decade working with visitor economy stakeholders around destination marketing through our teaching, strategy development, workshops, keynotes.

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Tourism eSchool

OCTOBER 31, 2020

Published on November 1, 2020. Commentators talk of the following overarching characteristics of our new visitors, as they plan and book their travel into the future: People will travel with social distancing and health safety measures in place (and expect the industry to support them with this too). By Paige Rowett.

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Crowdriff

JULY 17, 2018

Many DMOs are already pulling in social images for galleries on their websites, reposting visitor photos on social media, and some are beginning to include social imagery in their visitor guides. Trend 2 | Travelers are booking directly with their mobile phones. billion on travel bookings made exclusively on mobile devices.

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Tourism eSchool

NOVEMBER 22, 2020

Published on November 23, 2020. Whist they may not have a paid tourism offering for visitors, or be run by a private tourism operator (who can pay for a visitor guide advert), it’s a missed opportunity to not talk about them. Publishing dates for specific events is going to be a challenge whilst we live with COVID.

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Crowdriff

FEBRUARY 1, 2019

Now more than ever, user-generated content is taking center stage in successful travel and tourism marketing campaigns. For example, Tourism Toronto may want to track #YYZ or #tiff. Let’s say Tourism Toronto wants to run a campaign that showcases the city’s incredible food scene. Step 2: Prepare for publishing.

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Travel Travel Tourism Tourism 52

Crowdriff

JUNE 22, 2017

Let’s take a look at five DMOs that are successfully leveraging sports tourism to attract more visitors. Typically, destinations with multiple sports teams list all of them on one page along with a blurb and a link to the team’s website. Pittsburgh publishes a ton of content designed to inspire fans to start planning their trip.

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Crowdriff

MARCH 1, 2018

And as a destination marketer, you spend plenty of time and effort into creating and curating visuals for your website. But how do you know which visuals are helping you meet your website and marketing goals most effectively? The visuals on your website have been curated and carefully selected to wow any web visitor.

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Marketing Marketing Website Tourism 52

Crowdriff

AUGUST 29, 2016

CrowdRiff’s platform is used by over 100 destinations to explore the most comprehensive sources of authentic and aspirational photos, acquire photo rights, and publish photos to any digital property; from websites, to video campaigns, to social media. Quick Facts: Over 73 million photos have been processed by CrowdRiff.

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Social Media Publishing Tourism Tourism 52

Redfin

FEBRUARY 13, 2024

Then once we move towards springtime, guest support gets busier with many more guests booking shorter stays. Get your HVAC tuned up Luke Brannon, Owner of Grand Welcome Orange Beach says, “Spring kicks off the busiest time of year for tourism in Orange Beach and the surrounding area. ” 16.

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Crowdriff

SEPTEMBER 14, 2017

We just returned from another fantastic ESTO , the annual tourism conference where destination marketers from around the US gather to learn and discuss industry trends. You put a ton of effort into creating and curating content for your brand – but what happens after it’s published? 4 | Use GIFs to stand out in a cluttered newsfeed.

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Marketing Marketing Social Media Audience 52

Crowdriff

JANUARY 5, 2017

— Ottawa Tourism (@Ottawa_Tourism) January 4, 2017. Because it can seem daunting to reply to every single mention or interaction, Tourism Toronto actually uses CrowdRiff to help do this at scale. A similar lucky black cat is tucked inside his Army issued book of scripture. Originally published Oct 26, 2015.

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Social Media Promotion Media Prospect 52

Crowdriff

MARCH 28, 2018

In collaboration with the destination marketing organization’s Content Manager, Jennifer Posh, the two combine elements of the traditional publishing world to create the DMO’s visitor guide. Finding creative ways to spotlight tourism partners, beyond traditional listings pages. Pages 60-61 of the 2018 Visit Milwaukee Visitor Guide.

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Social Tables

FEBRUARY 9, 2018

Adding your venue’s social media icons and online booking link is also mighty handy, as well as perhaps a photo for those that met you recently. Consider running a contest on one or more of your social media channels to increase engagement, followers or drive new people to your website. Whip up a Winner. Google Analytics.

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Venue Marketing Marketing Social Media 112

Stova

MARCH 20, 2023

November Wedding MBA November 6 - 8, 2023 – Las Vegas, NV The Wedding MBA is an annual conference devoted to teaching wedding vendors how to grow their wedding businesses and ultimately book more couples. The conference spans 3-days and will help industry professionals stay ahead of rapidly changing authoring and publishing technologies.

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