Bizzaboo

AUGUST 4, 2023

In B2B marketing, building meaningful connections and nurturing customer relationships are critical drivers of success. Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall.

B2B 52

B2B Event Marketing Marketing Marketing 52

Bizzaboo

JUNE 21, 2023

Event ROI is anything but simple. But the more complicated the ROI picture gets, the more accurate event attribution becomes, and the more powerful your event engine will drive revenue. In this guide, we will look at the many different forms of determining, measuring, and analyzing event ROI. What is event ROI?

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Endless Events

MAY 5, 2022

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.

Event Technology 317

Event Technology Benefits Technology Technology 317

Endless Events

NOVEMBER 15, 2022

After a nearly two-year hiatus due to COVID-19, the events industry returned in all its glory this year. A war in Ukraine , an inflation surge, and supply chain issues will impact event budgets in 2023. . The Annual ICE Report estimates that event-related costs will increase by 83%. The Return of Large-Scale In-Person Events.

Event Technology 306

Event Technology Events Production Technology 306

Bizzaboo

AUGUST 7, 2022

Event ROI is anything but simple. But the more complicated the ROI picture gets, the more accurate event attribution becomes and the more powerful your event engine will be in driving revenue. In this guide, we will take a look at the many different forms of determining, measuring, and analyzing event ROI.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Traveler's Q

JANUARY 3, 2024

Navigating the Future: A Comprehensive Guide to Corporate Event Trends in 2024 As the world continues to evolve, so does the corporate events industry. As we look toward 2024, several corporate event trends are expected to shape the industry. They want to be engaged, entertained, and leave with a memorable experience.

Trends 130

Trends Virtual Events Sustainability Planner 130

Endless Events

FEBRUARY 11, 2022

Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms !

Platform 317

Platform Sponsors Events Social Media 317

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. What is Event Branding? What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Bizzaboo

APRIL 22, 2024

The event industry is propelled by continuously evolving event technology and increasingly demanding and specific attendee expectations. Without further ado, here are the trends shaping the future of events: 1. This strategic use of data sets apart successful events in today’s technology-driven landscape.

Event Technology 59

Event Technology Trends Technology Technology 59

Endless Events

NOVEMBER 9, 2020

Plenty of things about planning a virtual event cause stress and confusion. And as virtual events kept evolving, planners were bombarded with dozens of features and opportunities from platforms swearing they were the next big thing. So we decided to give you some precious insight into the world of virtual event platform features.

Virtual Events 364

Virtual Events Platform Registration Events 364

Endless Events

JUNE 10, 2022

The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.

Meeting 348

Meeting Sponsors Audience Events 348

Smart Meetings

OCTOBER 8, 2018

A recent Harvard Business Review study found the vast majority of companies (90 percent) prioritize events. For more than half of them, in fact, events are the most valuable marketing channel. Fewer than one in four (23 percent) of the 700 senior executives surveyed said they can accurately measure the return on investment.

Technology 211

Technology Technology Automation Prospect 211

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

Trade Show 246

Trade Show Panel Sustainability Technology 246

Smart Meetings

JANUARY 16, 2019

The Freeman Company sold its Encore Event Technologies unit to national event production company PSAV while its Freeman brand experience division is focusing on a problem many planners and companies have struggled with—event data analysis. More : 6 Ways to Drive Success with ROI Technology. ROI Analysis Made Easier.

Event Technology 200

Event Technology Technology Technology Sponsors 200

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success.

Audience 149

Audience Attendee Speakers Virtual Events 149

Bizzaboo

SEPTEMBER 13, 2023

Are you using LinkedIn as part of your event marketing strategy? Are you wondering how to promote an event on LinkedIn? This article delves into the intricacies of leveraging this platform to its fullest potential, ensuring that your event reaches and resonates with your target audience.

Promotion 52

Promotion Conference Marketing Marketing 52

Bizzaboo

AUGUST 3, 2023

Are you on the hunt for the best event management software? Event software isn’t created equally. These 20+ questions will help you choose the best software partner for your organization’s unique event needs. The events industry has seen a considerable influx of event software over the past few years, and it’s no surprise.

Management 98

Management Registration Vendor Event Apps 98

Bizzaboo

OCTOBER 11, 2023

Welcome to the 2024 event technology guide! Not sure you need event technology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!

Event Technology 105

Event Technology Technology Technology Registration 105

Traveler's Q

SEPTEMBER 28, 2023

With so much noise in the market, creating a unique and memorable brand image is necessary to catch the attention of potential customers and ensure that your business is successfully differentiated from the competition. One of the most effective ways to achieve this is through event branding. What Exactly is Event Branding?

Social Media 130

Social Media Event Apps Sponsors Website 130

Bizzaboo

JANUARY 10, 2024

Looking for an event or experiential marketing agency in 2024? Check out this comprehensive list of the best event agencies in the United States and Canada. of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% Submit it here.

Management 98

Management Events Advertising Sports 98

Bizzaboo

AUGUST 15, 2022

Webinars are one of the most affordable and impactful event marketing vehicles. With that in mind, here’s a breakdown of what it takes to create unforgettable online events. . For example, webinars need to deliver on whatever you sell the audience on the event registration page. Never forget that a webinar is an event.

Registration 98

Registration Speakers Audience Preparation 98

Convene by PCMA

NOVEMBER 29, 2023

From event planners, marketers, and venue coordinators to production specialists, this course enhances your AI skills within the context of event execution. From event planners, marketers, and venue coordinators to production specialists, this course enhances your AI skills within the context of event execution.

Event Planning 52

Event Planning Telecommunications Logistics Regulations 52

Bizzaboo

AUGUST 7, 2023

Event ticketing and registration are the first — and perhaps most important — opportunities to impress attendees with a seamless, personalized experience and set the stage for a successful event. In a post-pandemic, in-person-first world, ticketing is vital for getting participants onboarded to your full event experience.

Registration 92

Registration Social Media Events Advertising 92

Endless Events

JANUARY 5, 2023

Event gamification kind of sucks right now, but it doesn’t have to. Event organizers turn to gamification to try and drive engagement and rally excitement around an event. That’s why our guest co-host Arianna Black is struggling to find value in event gamification. . Arianna’s Gripe with Event Gamification.

Events 177

Events Sponsors Virtual Events Attendee 177

ITA Group

DECEMBER 16, 2021

Event Analytics. Show the True Impact of Your Event With Analytics. So why does it feel so hard to measure your event’s success? You’ll know where to adjust event components to align with your objectives, audience and vision; what will make the biggest impact; and how to determine specific success.

Events 52

Events Audience Registration Platform 52

Bizzaboo

JANUARY 17, 2023

After rapidly pivoting to virtual events during the pandemic and refocusing on in-person engagements last year, event professionals today are doing more with less while nursing whiplash. In this article, we’re looking at ChatGPT for event organizers. How To Use ChatGPT for Event Marketing Content. What is ChatGPT?

Marketing 116

Marketing Marketing Social Media Speakers 116

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

AUGUST 12, 2021

A human-centered approach to creating events that are more memorable and successful. Whether you’re planning an event that’s virtual, in-person, or hybrid, you should be leading with an experience-first design. No matter what use case you’re exploring, experience should be your North Star for driving impact with your events.

Events 111

Events Speakers Attendee Audience 111

Bizzaboo

NOVEMBER 28, 2022

Welcome to the 2023 event technology guide! Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is event technology?

Event Technology 98

Event Technology Technology Technology Registration 98

Convene by PCMA

SEPTEMBER 18, 2023

Two Dudes Photography) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. Two Dudes Photo) Focus on measuring what matters. “If Don’t just look at it as event marketing in a vacuum. How do they define success?”

Events 52

Events Prospect Event Marketing Global Events 52

Bizzaboo

SEPTEMBER 4, 2023

In today’s challenging economic environment, events teams must be laser-focused on maximizing event sponsorship ROI. Event Organizer State of in-person B2B conferences survey In this piece, we examine the benefits of event sponsorship , how to increase sponsorship revenue, and some helpful event sponsorship ROI scenarios.

Sponsors 52

Sponsors Seminar B2B Events 52

Bizzaboo

NOVEMBER 5, 2023

Events have become pivotal arenas for companies to display their prowess, innovations, and ethos. As the scale and importance of these gatherings continue to grow, the need for more sophisticated and efficient event lead capture mechanisms has also increased. But the era of paper sign-ups and business card exchanges is waning.

Trade Show 52

Trade Show Events Event Technology Attendee 52

Endless Events

FEBRUARY 22, 2019

Event gamification is not what you think! You may have been led to believe that by just downloading an app you’re ready to gamify an event. Will this improve the quality of the event you’re organizing? Gamification isn’t about just playing games on an event app. What makes gamification a successful tactic.

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Bizzaboo

AUGUST 16, 2023

An event isn’t just a one-time thing that begins when the spotlight shines and ends when attendees return home. Considering that 80% of event professionals measure event success through attendee engagement and satisfaction, crafting an event that guarantees engagement and an unforgettable experience is paramount.

Attendee 52

Attendee Social Media Events Event Planning 52

Eventtia

OCTOBER 9, 2023

Whether you’re on the brink of planning a first event or are a seasoned professional revising your event planning checklist, this guide aims to be your trusted roadmap. This article provides a comprehensive event planning checklist to help you manage every detail for a successful event, from start to finish.

Event Planning 88

Event Planning Retail Registration Events 88

Endless Events

FEBRUARY 16, 2018

Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. So with that in mind, we set out to give you a few tips for making the right choices for your events. Preparation is everything in events.

Management 237

Management Event Apps Social Media Events 237

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Event planning isn’t easy. Measuring audience engagement. But at the end of the day, it’s also tricky to measure in a tangible way. How to Measure Brand Awareness.

Audience 134

Audience Social Media Media Events 134