Time to Retire Outdated Event Marketing Jargon
Convene by PCMA
MAY 19, 2023
If event marketers want their message to resonate with attendees, they must speak the language of event goers — not the other way around. Jargon is pervasive in marketing — and event marketing is no exception. Success starts here!” Content is king!” Keep calm and (fill in the blank).”
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