Endless Events

FEBRUARY 11, 2022

Gamification should help planners achieve their event goals. For example, planners can aim to improve networking opportunities , sponsor and exhibitor engagement , session attendance , or brand recognition. You can also use gamified challenges to highlight your sponsors or show your audience what matters to you.

Platform 317

Platform Sponsors Events Social Media 317

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. MEASURE AND PROVE EVENT ROI.

Benefits 303

Benefits Attendee Registration Audience 303

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Stova

OCTOBER 26, 2023

Networking is the cornerstone of successful business events. Networking is how professionals gain the knowledge they need to take projects to the next level and accelerate growth. While planning a networking event is rewarding, the job also poses challenges. Attendees are craving more opportunities to network.

Networking 52

Networking Attendee Event Apps Social Media 52

Endless Events

APRIL 4, 2023

Regardless of your pharma brand’s size, events can be a brilliant addition to your marketing mix, boosting awareness, engagement, and sales. Pharma event management is no joke, though. From balancing a budget to finding the perfect venue and speakers, you’ve got to juggle a lot to put on an all-star event.

Events 156

Events Speakers Promotion Audience 156

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. ” A modern, open platform designed for scale Bizzabo’s Event Experience OS is a modern, intuitive end-to-end platform built for managing events of all sizes, types, and formats.

Event Technology 116

Event Technology Platform Technology Technology 116

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Higher Quality Interactions At The Event.

Audience 306

Audience Virtual Events Communications Communications 306

Traveler's Q

NOVEMBER 2, 2023

Event mobile apps allow attendees to stay engaged and connected, providing them with all the necessary information at their fingertips. With features such as event agendas, venue maps, speaker bios, and attendee networking, mobile apps enhance the overall event experience.

Event Technology 130

Event Technology Technology Technology Social Media 130

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

Marketing 296

Marketing Marketing Audience Social Media 296

Endless Events

FEBRUARY 22, 2019

Trust and cooperation: games are incredible platforms for social networking, collaboration and interaction. The main reasons why event goers attend is for learning or networking purposes. Networking with other attendees. Engaging with event sponsors. PURPOSE: Boost engagement with sponsors or exhibitors.

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Bizzaboo

SEPTEMBER 13, 2023

Are you using LinkedIn as part of your event marketing strategy? Are you wondering how to promote an event on LinkedIn? This article delves into the intricacies of leveraging this platform to its fullest potential, ensuring that your event reaches and resonates with your target audience.

Promotion 52

Promotion Conference Marketing Marketing 52

Traveler's Q

SEPTEMBER 28, 2023

It is a crucial aspect of event management, as it not only helps to create a lasting impression, but also builds credibility, enhances recognition, and creates a sense of anticipation among attendees. Hence, it is imperative for event planners to carefully identify and select sponsors that align with their brand values and messaging.

Social Media 130

Social Media Event Apps Sponsors Website 130

Endless Events

JUNE 10, 2022

The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.

Meeting 348

Meeting Sponsors Audience Events 348

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. ” A modern, open platform designed for scale Bizzabo’s Event Experience OS is a modern, intuitive end-to-end platform built for managing events of all sizes, types, and formats.

Event Technology 69

Event Technology Platform Technology Technology 69

Bizzaboo

FEBRUARY 20, 2023

Create event attendee personas to better understand them. ☐ Determine engagement and networking tools you can use to enhance the event, like polls, Q&A, chat, 1:1 meetings, and live giveaways. ☐ Outline appropriate event goals and KPIs. ☐ Set a budget for your event. ☐ Design and launch an event website.

Conference 98

Conference Sponsors Virtual Events Speakers 98

Endless Events

JANUARY 5, 2023

Event organizers turn to gamification to try and drive engagement and rally excitement around an event. But more often than not, it’s just a thinly disguised tool to get attendees to do what organizers and sponsors want them to do. That’s why our guest co-host Arianna Black is struggling to find value in event gamification. .

Events 177

Events Sponsors Virtual Events Attendee 177

Bizzaboo

FEBRUARY 4, 2024

When planning successful event experiences, event teams face myriad challenges. From venue selection, event promotion, and budget management to catering, logistics, and speaker selection, orchestrating an event end-to-end requires meticulous planning. According to Bizzabo data , 86.4%

Registration 59

Registration Automation Sponsors Trade Show 59

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media 91

Social Media Promotion Media Registration 91

Bizzaboo

NOVEMBER 14, 2022

In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. What Event Sponsorship Is.

Sponsors 98

Sponsors Events Virtual Events Website 98

Bizzaboo

FEBRUARY 4, 2024

When planning successful event experiences, event teams face myriad challenges. From venue selection, event promotion, and budget management to catering, logistics, and speaker selection, orchestrating an event end-to-end requires meticulous planning. According to Bizzabo data , 86.4%

Registration 52

Registration Automation Sponsors Trade Show 52

Convene by PCMA

APRIL 20, 2022

At PCMA’s Convening Leaders 2022, the Promenade Stages on the show floor brought speakers in front of attendees in a more intimate way. Appoint a “connections curator” (aka networking chief). Provide exclusive livestreams to expert speakers. Jacob Slaton Photography). David Saef.

Sponsors 124

Sponsors Audience Online Speakers 124

Bizzaboo

OCTOBER 11, 2023

Depending on whether you’re hosting an event in-person, are planning a virtual event, or are combining the best of both with a hybrid event, your event tech stack might look slightly different. This rapid evolution has proven beneficial to the events industry. Event tech also leads to a better user experience.

Event Technology 105

Event Technology Technology Technology Registration 105

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Registration Social Media Sponsors 52

Maritz Global Events

MAY 2, 2019

There’s big news for event marketers from Edison Research in their latest Infinite Dial study: Podcasts have now achieved 50 percent reach. Better yet, they tee up tremendous opportunities to extend the event value runway. 5 Reasons Why Podcasting is a Smart Move for Event Marketers.

Event Marketing 45

Event Marketing Marketing Marketing Speakers 45

Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

JUNE 20, 2022

Without a deep history to draw from, it can be hard to know what attendees, sponsors, and organizers might be willing to spend. How do you build a virtual event pricing strategy? VIP Velvet Rope Time with Speakers, Thought Leaders, or Influencers. These can come in Q&As, networking lounges, or even virtual happy hours.

Virtual Events 87

Virtual Events Sponsors Certification Events 87

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What types of events am I running? While these platforms were good, they were limited.

Management 280

Management Platform Event Apps Automation 280

MeetingsNet

JUNE 10, 2020

. • How revenues raised from sponsors and exhibitors will transition to a virtual environment. • The event’s perceived value to attendees: A purely educational event could have a similar value to attendees whether it’s online or live, but a networking event might not. •

Conference 110

Conference Retail Online Sponsors 110

Bizzaboo

FEBRUARY 20, 2023

Create event attendee personas to better understand them. ☐ Determine engagement and networking tools you can use to enhance the event, like polls, Q&A, chat, 1:1 meetings, and live giveaways. ☐ Outline appropriate event goals and KPIs. ☐ Set a budget for your event. ☐ Design and launch an event website.

Conference 52

Conference Sponsors Virtual Events Speakers 52

Bizzaboo

OCTOBER 3, 2022

The more creativity an event planner possesses, the easier it will be to create authentic experiences that stand out from other events. For this reason, being able to multitask is a prerequisite to finding success as an event professional. Event Industry News . Events Council Industry Insights . Event Marketer

Certification 98

Certification Events Event Planning Communications 98

Bizzaboo

NOVEMBER 28, 2022

Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . Sponsor management tools: sponsor management , lead management, and scoring tools.

Event Technology 98

Event Technology Technology Technology Registration 98

Eventtia

APRIL 18, 2022

The golden rule of event planning is that the earlier you can start planning and working on your event, the better. You’ll have more options, whether it’s the venue, speakers, date/time, and you’ll also have more time to promote the event and to deal with any issues that may come up. Talent/speaker fees.

Sponsors 62

Sponsors Social Media Registration Events 62

ITA Group

NOVEMBER 17, 2020

Many meeting organizer debates are currently taking place on whether a virtual conference can bring as much ROI to sponsors as an in-person conference. There are pros and cons to both types of events, but putting on your event marketing hat a little differently can help drive home the best return. Mark Fisher.

Sponsors 62

Sponsors Virtual Events Advertising Platform 62