Smart Meetings

MAY 5, 2021

As we move into pandemic recovery, virtual and hybrid events will remain top of mind for many marketing teams, with 92 percent of companies planning to host a digital event, conference or meet-up at some point in the year. Provide this as a sample message template to all speakers.

Virtual Events 279

Virtual Events Attendee Social Media Speakers 279

Convene by PCMA

NOVEMBER 6, 2023

Events play a critical role in many companies’ marketing mix — giving them exposure for their brands, launching new products, and meeting with buyers. During this time, many companies moved the function of “events” from the sales department to the digital department, which rolls up to marketing.

Marketing 59

Marketing Marketing Public Relations B2B 59

Convene by PCMA

JULY 21, 2023

Many events are seeing equal — or, in some cases, greater — international numbers than 2019. But that doesn’t mean markets, messages, and promotional approaches should be the same as they were four years ago. As a result, the markets organizers are prioritizing and how they’re reaching audiences are changing.

Marketing 52

Marketing Marketing Prospect Public Relations 52

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. “ “We use the platform for all our events (virtual, hybrid and in-person) from anything of 30 – 2k attendees. .” Truly great customer service.”

Event Technology 116

Event Technology Platform Technology Technology 116

Eventtia

OCTOBER 19, 2022

If you want your event to succeed, you need to put in the work. While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. Distributing discounts is a marketing strategy.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Traveler's Q

SEPTEMBER 21, 2023

Organizing an event is a challenging task that requires a lot of effort and planning. Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages. Email Marketing for Events Email marketing has been an essential tool for event promotion for decades.

Automation 130

Automation Promotion Audience Events 130

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. “ “We use the platform for all our events (virtual, hybrid and in-person) from anything of 30 – 2k attendees. .” Truly great customer service.”

Event Technology 69

Event Technology Platform Technology Technology 69

Convene by PCMA

JUNE 18, 2022

One way to market a destination is by highlighting such attractions as its theater, dining, or music scenes. When it comes to event marketing, it’s always been not just who and what that matters, but where — and since the pandemic, the destination plays an even larger role in attracting an audience. Bring the Culture in.

Sports 99

Sports Public Relations Audience Prospect 99

Endless Events

JULY 26, 2018

In essence, it’s what you want event goers to experience. To further explain, we’re going to break down: How to think about your event’s ‘why’. Why authenticity matters in marketing a purpose-driven event. How to use the event’s purpose to fuel the structure. Marketing in line with the ‘why’.

Speakers 185

Speakers Audience Sustainability Events 185

Social Tables

SEPTEMBER 8, 2017

Marketing your venue will require far more than just word of mouth referrals, and requires you to actively market yourself to your local event planners. Whether they have hosted events with you in the past, or have yet to book with you—the venue marketing tips below will help. Use Your Venue To Help Market Itself.

Planner 68

Planner Venue Marketing Marketing 68

Eventtia

SEPTEMBER 2, 2022

Many organizations have been embracing events as an effective way to market their business and products/services. However, why let the opportunity of generating revenue from these events go to waste if we can do it while still effectively promoting our brand, product, service, or community? Generate additional revenue stream.

Sponsors 118

Sponsors Advertising Prospect Events 118

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.

Promotion 52

Promotion Registration Social Media Sponsors 52

Endless Events

DECEMBER 4, 2020

Swag is brand marketing gold because it forms a positive association in the minds of recipients, and also means that your brand will stick around long after the event has ended. Invite A Surprise Speaker. With more people working from home at the moment, branded goodies can make a big difference to your business’ reputation.

Virtual Events 308

Virtual Events Promotion Social Media Events 308

Convene by PCMA

APRIL 21, 2024

As a market research company focused on exhibits and events, EVOLIO Marketing conducts hundreds of surveys a year for various clients, industries, exhibitors, show organizers, corporate events, and more, enabling the company to create benchmarks. We don’t get to generate new leads and see prospects.’”

Sponsors 59

Sponsors Trade Show Events Prospect 59

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. Co-hosting Facebook events can increase its potential to reach a wider audience, so it’s really a win-win.

Promotion 88

Promotion Social Media Vendor Audience 88

Bizzaboo

NOVEMBER 7, 2022

They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning. Educating prospects. Hugh Forrest.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

APRIL 16, 2023

A corporate event is an event that an organization puts on to engage its employees and customers while attracting the interest of potential clients. From webinars and field marketing events to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize.

Retreat 104

Retreat Events Trade Show Logistics 104

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. Does the platform in question integrate with marketing automation or CRM platforms?

Management 280

Management Platform Event Apps Automation 280

Eventtia

OCTOBER 9, 2023

One of the primary challenges in event planning is managing the numerous details and ensuring you have backup plans for almost every aspect. What should you do when your key speaker suddenly cancels five days before the event? Clearly articulate what makes this event (and the products or promotions it features) unique.

Event Planning 88

Event Planning Retail Registration Events 88

Bizzaboo

JUNE 26, 2023

Team-building events foster camaraderie by bringing coworkers together to learn new things and get to know each other on a deeper level. Product launches highlight new products and services an organization brings to market to generate buzz and excitement. corporate event market — which brought in $95.3 Generate leads.

Event Planning 52

Event Planning Vendor Seminar Speakers 52

Eventtia

FEBRUARY 16, 2023

Integrating recurring events into your company’s revenue strategy could be the answer. Compared to other marketing campaigns, events provide a unique opportunity for companies to showcase their products, interact with their audiences, and connect with their leads, prospects, and customers.

Prospect 48

Prospect Social Media Audience Events 48

Eventtia

FEBRUARY 16, 2023

Integrating recurring events into your company’s revenue strategy could be the answer. Compared to other marketing campaigns, events provide a unique opportunity for companies to showcase their products, interact with their audiences, and connect with their leads, prospects, and customers.

Prospect 48

Prospect Social Media Audience Events 48

Eventtia

SEPTEMBER 9, 2022

The purpose of any event should be clear—whether it’s connecting with stakeholders, creating awareness in a new market, etc. Moreover, it should align with your company’s objectives, specifically your marketing goals. Over 82% of PR professionals anticipate the integration of PR and marketing.

Social Media 62

Social Media SEO Public Relations Events 62

Eventtia

APRIL 18, 2022

The golden rule of event planning is that the earlier you can start planning and working on your event, the better. You’ll have more options, whether it’s the venue, speakers, date/time, and you’ll also have more time to promote the event and to deal with any issues that may come up. Talent/speaker fees.

Sponsors 62

Sponsors Social Media Registration Events 62

Eventtia

DECEMBER 11, 2021

Event planning used to be a very time-intensive and mostly manual process, but now we have access to various digital solutions that can help facilitate various aspects of the event planning process from the initial planning stage to marketing to post-event evaluation. Event Technology and Attendee Experience.

Event Technology 62

Event Technology Technology Technology Social Media 62

Bizzaboo

NOVEMBER 14, 2022

The numbers don’t lie: Businesses continue to increase their event investments. In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. What’s an event planner to do? Simple: Secure event sponsorships. Level Up Your Event’s Credibility .

Sponsors 98

Sponsors Events Virtual Events Website 98

Convene by PCMA

JUNE 30, 2022

For instance, events held in states that pass what’s being referred to as “Don’t Say Gay” legislation could find themselves up against boycotts by prospective attendees. In fact, the Pivot Conference, a tech and media event, recently pulled out of Miami, publicly bashing the “shameful” politics of the Florida GOP.

Public Relations 52

Public Relations Audience B2B Prospect 52

All Conference Alert

AUGUST 31, 2023

While planning an event is exciting, the real magic is in making sure that your event reaches the right audience. Although it may appear that promotion calls for significant spending, there are really a number of cost-free ways you may use to successfully market your event.

Promotion 52

Promotion Advertising Social Media Audience 52

Bizzaboo

SEPTEMBER 19, 2022

However, the fact that event attendance may be down doesn’t mean event marketers should assume their next conference or workshop will be sparsely attended. In fact, according to a recent Bizzabo survey, 98% of event organizers plan to host at least 1 in-person event in 2023 and 85% plan to host 3+ in-person events. .

Event Marketing 104

Event Marketing Conference Marketing Marketing 104

Travel Daily Media

AUGUST 10, 2020

The post Cvent Engagement Hub – The all-in-one virtual event solution for the post-COVID time is here appeared first on TD (Travel Daily Media) Travel Daily. Cvent, a market-leading meetings, events, and hospitality technology provider, unveiled its all-new virtual event solution, the Cvent Engagement Hub.

Virtual Events 40

Virtual Events Sponsors Prospect Technology 40

Maritz Global Events

JANUARY 28, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. For many associations, events are key strategies for member outreach and growth. To increase event attendance, yearly conferences must consistently achieve their goals for growth and evolution. Good design.

Social Media 52

Social Media Attendee Events Event Design 52

Stova

APRIL 25, 2024

It’s no secret that some marketers believe that email marketing has lost its effectiveness. Email marketing is just as effective as it’s always been, offering an incredible ROI of $36 for every $1 spent. What is Email Marketing? Email marketing is simply using emails to market what you sell.

Marketing 105

Marketing Marketing Audience Social Media 105

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Convene by PCMA

JANUARY 19, 2023

With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences. Here’s how mdg professionals resolve to renew their approach to digital marketing, branding, messaging, and more.

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

Stova

MARCH 17, 2023

The Definitive Guide to Experiential Marketing This guide will walk you through the offline buyer’s journey and give you the information you need to reinvent your experiential marketing strategies. In this guide, we examine the offline buyer’s journey and show you how you can use experiential marketing to add value to your brand.

Marketing 40

Marketing Marketing Registration Advertising 40