Remove Event Apps Remove Event Marketing Remove Production Remove Social Media
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How to Measure Event Marketing Success

Endless Events

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Experiential Events: The Most Powerful Marketing Tool

Endless Events

According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. Additionally, they are much more likely to spend money on experiences rather than products. That’s why it’s also known as engagement marketing. In a sense, all events are experiential.

Marketing 296
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More Than Just Another App: Why Your Attendees Want a Mobile Event App

Bizzaboo

Contrary to popular belief, event attendees are big fans of specialized mobile event apps. Rather than contributing to app fatigue, a purpose-built event app can transform the event experience, increasing engagement while establishing a new standard of what events should look like.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Increase Event Registrations. #

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How Event Technology Will Benefit Your Events

Endless Events

Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. They can also set up chatbots that answer questions about the event.

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Must-Have Event Tech: Event Registration App, Indoor Mapping and More

Endless Events

Consumer technology is all but required in today’s app-driven worlds. Not only do you need an event registration app, you also need a pre-event marketing app and event management software. Not to mention integration with social media tools, data collection systems and analytics.