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Whitepaper Download: How to Leverage Social Media in Tourism Marketing

Advanced Travel and Tourism

Social media has never been more important to your tourism marketing strategy. Social media is a regular part of our personal lives, and it’s a valuable tool for every type of marketing department. But how can DMOs best utilize social media in their marketing efforts? Travel and tourism are no exception.

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Whitepaper Download: The Rise of Vertical Video

Advanced Travel and Tourism

In the “olden days” before social media, videos were either professionally produced or recorded on home camcorders that stayed tucked away on our private media shelves. social media. Download our latest whitepaper to learn the most effective ways to use social channels to drive your tourism marketing.

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Creating a Social Media Strategy in Tourism

Advanced Travel and Tourism

And since social media platforms prioritize vertical content more than ever, marketers can shoot content directly from their personal or business phones. Consistency is an important factor in posting on TikTok (and any social media site). Thankfully, today’s smartphones produce incredible video quality.

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The 2024 Travel Outlook Survey Results: Slicing Up the Paid Media Pie

Advanced Travel and Tourism

Survey respondents indicate that social media (heavily favoring Meta brands Facebook and Instagram) gets the biggest share of the budget’s pie. SOCIAL MEDIA Year after year, DMOs are allocating a larger slice of the paid media pie (35.0%) to social channels. CAPTCHA Hidden W2L_Source_URL_c Δ

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How to Engage your Audience on Social Media and Other Event Tips

Endless Events

But while you use those services a lot, do you really know how to engage your audience on social media? There are also metrics related to email, social media, and others that can guide you to creating a praiseworthy event. What does it really take to engage social media audiences? Click To Tweet.

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How To Use Video Memes For Stellar Event Social Media – Whiteboard Wednesday

Endless Events

We’re getting down and dirty with event social media today! As you already know, we live in a day and age where people communicate more through social media channels than any other platform. And trust us on this one, having good social media backing for your event is something you will want to do.

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How To Increase Event Platform Adoption Rates

Endless Events

If attendees aren’t downloading your app, it might be a sign of an issue with the app. Poll your social media followers or previous event attendees to ask why they don’t download event apps. The app isn’t helpful, so there’s no reason to download it. . Attendees won’t download your app if they don’t know about it.

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