Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Bizzaboo

AUGUST 10, 2023

Whether you’re hosting a music festival, a tech conference, or a product launch, one of the secrets to a truly extraordinary event lies in a dedicated event registration landing page. Keep reading to learn how to make your attendees feel like they’ve won a golden ticket to the hottest event in town.

Registration 52

Registration Sponsors Speakers Attendee 52

Endless Events

MARCH 24, 2022

There are no one-size-fits-all best metrics for event planners. While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Registration & Attendee KPIs. Number of total registrations. Happy planning!

Platform 334

Platform Sponsors Events Registration 334

Convene by PCMA

AUGUST 29, 2022

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. “A At least in my marketing budget for next year, I’ve allocated close to 1.8x for hybrid events.”. Get Your Copy.

Event Marketing 84

Event Marketing Marketing Marketing Healthcare 84

MeetingsNet

JUNE 1, 2017

About a fifth, however, said they don’t actively grow their lists—but you likely don’t want to be in that group if you also want to grow your event registrations. Ways to collect email addresses include: • Require an email address on the registration form for your events, e-newsletters, and websites. •

Registration 87

Registration Marketing Marketing Social Media 87

Bizzaboo

AUGUST 3, 2023

Asking for a comparison with other event software will help you assess the honesty of their sales process, which reflects the company’s values. Can I monitor event registration and campaign performance in real time? Can you show me examples of event websites built on your platform without the help of designers or developers?

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Management Registration Vendor Event Apps 98

Social Tables

OCTOBER 20, 2022

We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike. In this list, we cover tips to help you drive registration, boost webinar attendance, and host better virtual events overall. Plan better virtual events with these webinar best practices.

Registration 158

Registration Virtual Events Advertising Social Media 158

Bizzaboo

OCTOBER 18, 2023

Event management software is a comprehensive tool designed to help event organizers and professionals streamline every aspect of event planning and execution. This helps save time, reduce errors, and enhance the attendee experience, ensuring every event is seamless, successful, and measurable ROI.

Management 110

Management Sponsors Registration Speakers 110

Bizzaboo

FEBRUARY 13, 2023

INBOUND 2022: Reconnecting (Hybrid Event) As we noted in our post on event invitations to inspire , HubSpot’s INBOUND 2022 invite is an excellent example of a crisp, clean email that gets a critical message across to the reader: Don’t miss this event! We’re currently offering a special early bird registration discount.

Trade Show 105

Trade Show Registration Speakers Events 105

Bizzaboo

DECEMBER 18, 2022

Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. Event Marketing.

Management 123

Management Sponsors Registration Speakers 123

Social Tables

JUNE 8, 2022

If you notice a gradual decline during your event, audience members likely became less engaged over time. A sudden decline in audience retention could indicate that attendees disliked event content. . Download rates. Offer free and relevant downloads to registrants prior to your event.

Audience 149

Audience Attendee Speakers Virtual Events 149

Endless Events

MARCH 30, 2018

Up-And-Coming Rules for Event Marketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to event marketing? For example, events are no longer one-off affairs and a constant connection with your community is a must. Best of all, there’s nothing to download!

Social Media 281

Social Media Audience Media Events 281

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

OCTOBER 3, 2023

Attendee intelligence is a critical component of driving engagement , and we recommend starting with attendee journey mapping so you can truly understand who is coming to your event. Here are some questions to consider: Which teams need visibility into event activities and data? Will we need clothing sizes for swag or gifts?

Audience 59

Audience Event Apps Registration Attendee 59

Bizzaboo

JUNE 20, 2022

According to Kathryn Frankson, director of marketing at Money 20/20 , anyone in charge of booking event guests should consider the creative impact and emotional connection that VIP experiences can offer attendees. Downloadable Activities for Participants With Kids. Time With a Mental Health Coach.

Virtual Events 87

Virtual Events Sponsors Certification Events 87

Bizzaboo

AUGUST 15, 2022

Webinars are one of the most affordable and impactful event marketing vehicles. With that in mind, here’s a breakdown of what it takes to create unforgettable online events. . For example, webinars need to deliver on whatever you sell the audience on the event registration page. Know Your Webinar Personas .

Registration 98

Registration Speakers Audience Preparation 98

Convene by PCMA

SEPTEMBER 18, 2023

Two Dudes Photography) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. CRM data, registration data, lead data, meetings data, followed by attitudinal data.” Don’t just look at it as event marketing in a vacuum. Understand metrics lingo.

Events 52

Events Prospect Event Marketing Global Events 52

Convene by PCMA

APRIL 14, 2023

In the second half, he played video recordings of his Zoom interviews with two different clients, each of which served as a case-study example of how event marketers are using data to inform decisions in the lead-up to the event to make it more successful. Right now, that attention funnel is extremely choppy.

Marketing 98

Marketing Marketing Trade Show Registration 98

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. Teams handling travel management can also use various software to sync their team’s travel details with registration data. Marketo, for example, makes automation with other platforms easier.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Stova

OCTOBER 26, 2023

Start early: Amplify in-person with virtual networking events. With in-person conferences back in full force, demand for full-day online business events is down. The virtual event market is expected to grow more than 20% annually, reaching $617 billion by 2030. But interest in shorter gatherings is strong.

Networking 52

Networking Attendee Event Apps Social Media 52

Skift Meetings

JUNE 28, 2022

With the right support, you can begin to learn more about how to best reach your target audience before the event even kicks off. When choosing an event tech partner, look out for registration support packages that offer dedicated CXM support for tracking analytics. Find the Best Timing for Registration and Onboarding.

Planner 86

Planner Sponsors Registration Events 86

Convene by PCMA

JANUARY 12, 2023

Organizers must respond with elevated event environments, more wayfinding solutions, and an overall attention to reducing friction — like lengthy registration forms, lines, and other logistical hurdles. Attendees want experiences that are seamless, engaging, and intuitive.

Logistics 105

Logistics Sustainability Events Public Relations 105

Bizzaboo

AUGUST 16, 2023

Your words set the stage for an event they will want to attend. Lastly, tease, hint, and share sneak peeks through pre-event marketing strategies. Create excitement and get attendees talking before the event even starts. Registration and Onboarding Offer easy, personalized event registration.

Attendee 52

Attendee Social Media Events Event Planning 52

Convene by PCMA

JUNE 30, 2022

Think about how much time we spent as in industry, in the height of the pandemic, working to make in-person events safer as a way of compelling audiences to come back to them. We widened aisles, installed hand-sanitizer stations around every corner, and adopted touchless registration systems.

Public Relations 52

Public Relations Audience B2B Prospect 52

Endless Events

JULY 19, 2018

We’re going to take a deep dive into the benefits of using AI for events and uncover: What are chatbots and their perks? What are event apps and their perks? How on-demand AI can be anything from a registration assistant to a comprehensive virtual concierge. How chat AI and event apps can tie in with your social media strategy.

Event Apps 204

Event Apps Social Media Events Attendee 204

Bizzaboo

JANUARY 30, 2023

The industry’s best event marketers create a 365-day event experience for attendees, who expect personalized communication and on-demand content once an event is over. Segment Your Audience Getting the best results from your post-event email initiatives is only possible when you personalize your outreach.

Audience 52

Audience Attendee Event Marketing Virtual Events 52

ITA Group

JUNE 22, 2021

Looking for ideas and tips to evolve and change your next event so it feels different than before? Erica has more than 15 years of event management experience and she uses that expertise to help her clients produce intentional events. Listen, we all juggle so much as event professionals. Leverage registration.

Registration 53

Registration Events Logistics Attendee 53

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Social Tables

OCTOBER 6, 2017

This is even triple as important when it comes to an event email because registration is contingent upon getting your recipients to open that invitation. Whether it’s a decision you want them to make or a click through to the event registration page, make sure this call-to-action is clear and visible.

Marketing 68

Marketing Marketing Events Registration 68

Bizzaboo

MAY 10, 2023

The industry’s best event marketers create a 365-day event experience for attendees, who expect personalized communication and on-demand content once an event is over. Segment Your Audience Getting the best results from your post-event email initiatives is only possible when you personalize your outreach.

Sponsors 52

Sponsors Speakers Attendee Audience 52

Bizzaboo

NOVEMBER 27, 2023

It gives you a starting point for evaluating your event’s success and helps you make smart choices for future improvements. Curious how to measure event ROI? Bonus: Post-event Report Template We’ve compiled a comprehensive post-event report template that you can access at the following link or by clicking the image.

Events 52

Events Sponsors Speakers Preparation 52

Bizzaboo

OCTOBER 16, 2023

Talent and entertainment: Budgeting for performers and entertainment adds wow to your event. Marketing and promotion: Effective promotion attracts attendees and maximizes revenue. Investments in event management software , mobile conference apps , and cutting-edge event wearables like Bizzabo’s Klik SmartBadge™ are rising.

B2B 52

B2B Speakers Sustainability Events 52

Eventtia

NOVEMBER 17, 2022

Why host a virtual event? To clear things up, the fundamentals of event marketing are still very much the same when it comes to virtual events. Landing page : An online event landing page is designed specifically to get your visitors to register for your event. Key Takeaways.

Virtual Events 62

Virtual Events Online Events Networking 62

Stova

MARCH 17, 2023

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

Automation 40

Automation Events Registration Prospect 40

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Bizzaboo

NOVEMBER 14, 2022

What’s an event planner to do? Simple: Secure event sponsorships. As the events market continues to grow, ResearchAndMarkets predicts that sponsorship will account for the lion’s share of event revenue this year. You also don’t have to shoot for the moon with event sponsors.

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Sponsors Events Virtual Events Website 98

Stova

APRIL 25, 2024

That said, it comes as no surprise that best practices in email marketing have remained relatively the same, yet many event marketers struggle to get the most out of their email campaigns to promote their events. When it comes to email marketing to promote events, the magic number is 5.

Marketing 105

Marketing Marketing Audience Social Media 105