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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Use SEO to boost search results SEO, or search engine optimization, is the process of optimizing online content to improve how high it ranks in search engine results.

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The Definitive Guide to Event Registration 2024

Stova

Maybe you'd like to automate registration to save time or have an integrated mobile app. On top of your internet research and website skimming, check out popular review sites like G2 and Capterra and take note of what others are saying about a potential supplier's user-friendliness, support, and how long they've worked together.

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Metasearch in Hospitality: an Overview of Hotel Search Engines

AltexSoft Travel

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. The article is addressed mainly to hotel managers, but we’re sure OTA representatives can also find some useful information on metasearch management. What is a metasearch engine?

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

Typically, small companies are poorly or not digitized at all, so they manage their operations with spreadsheets and often use distributors’ extranets to create entries and update availability manually. TripCreator ), a channel manager (e.g., Destination management companies: contracting local experiences. Technologies.

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Tour Operator Software: Itinerary Creator, Booking Engine, and Other Handy Technologies

AltexSoft Travel

GDSs , hotels/lodges/ alternative accommodation , airlines, bed banks , transfer providers/ car rentals , activity suppliers/ destination management companies , and so on. To streamline your relationships with suppliers and automate reservation processes, you can connect your software to travel providers via APIs.

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Email Marketing Software in the Travel Industry: Benefits, Challenges, and Success Stories

AltexSoft Travel

Email can also be used to help manage the new normal. This article will explain how email marketing software manages to produce winning campaigns for travel enterprises. Email marketing software generally allows you to automate large parts of the process to make it easier to execute these strategies in higher volumes.

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32 Must-have Event Management Software Features

Bizzaboo

Luckily, with the help of event management software, nailing the details is much easier. Unfortunately, you can’t just invest in any event management solution and expect great results. of organizers say they have changed or plan to change their event management software vendor within the next year 72.5%