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Hotel Booking Engine: How to Boost Direct Bookings

AltexSoft Travel

One of the ways to do this is implementing a booking engine. What is a hotel booking engine and how it makes you competitive. That means that OTAs are not their first choice, rather the most convenient one to choose, book, and pay for hotel rooms. A booking engine is a software connecting customers and travel providers.

Booking 69
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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Use SEO to boost search results SEO, or search engine optimization, is the process of optimizing online content to improve how high it ranks in search engine results.

MICE professionals

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Email Marketing Software in the Travel Industry: Benefits, Challenges, and Success Stories

AltexSoft Travel

When you think about what a hotelier needs to pay for to market their business (website design, hosting, maintenance, SEO, social media marketing, paid ads, meta searches, etc.) Email marketing software generally allows you to automate large parts of the process to make it easier to execute these strategies in higher volumes.

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Metasearch in Hospitality: an Overview of Hotel Search Engines

AltexSoft Travel

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. For hotels and OTAs, the main benefit of partnering with metasearch engines is increased online presence and customer reach. Metasearch cost models. Via open APIs.

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Understanding Online Travel Agency Business: Partners, Building Blocks, How to Grow

AltexSoft Travel

We will cover three mechanisms running in the background of an OTA: its booking and commission engines, and the back office. We will start from the customer’s perspective first and talk about booking engines – the heart of an OTA that interacts with users on the front and runs all main OTA tasks in the back. Search rules.

Online 72
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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

It can be anything from booking a homestay instead of a hotel to volunteering at the nearby field to attending a weekend flea market or a local yoga class – you get the idea. They only connect suppliers with consumers and distributors and earn their commission in case the tour is booked. Here’s how it works.

Travel 105
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The Definitive Guide to Event Registration 2024

Stova

Maybe you'd like to automate registration to save time or have an integrated mobile app. Some important integrations to look out for include CRMs, marketing automation platforms, travel & expense management, payment processors, and many more. You can always increase messaging the closer you get to the event.