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Cold Prospecting Via LinkedIn Outreach

Gavel International

Parts One and Two of this three-part series discussed due diligence for successful cold email prospecting and social selling. Launching in May 2003, nine months before Facebook, LinkedIn is the oldest social network. Perform due diligence to know the who and why of your ideal prospect. If possible, do this daily.

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Harnessing the Power of Social Media to Enhance Attendee Interaction and Experience

Traveler's Q

Social media has revolutionized the way events are marketed, organized, and experienced. By harnessing the power of social media, event planners can create a more engaging and interactive experience for attendees, both during and after the event. With nearly 4.5 With nearly 4.5

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When Marketing an Event, Advertise Outside Your Lane

Convene by PCMA

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. How should you be thinking beyond the traditional so that you can identify and reach colder audiences who are aren’t?

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12 Steps for Creating a Great Event Marketing Plan 

Bizzaboo

A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Do you want to generate leads, increase brand awareness, or educate your audience? Identify your target audience. Curious how to create a marketing plan for an event?

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2018 Event Marketing Trends

Endless Events

That’s the bottom line for Facebook’s change, so sticking to it should ensure you’ll stay seen on the social network for a long time. And if you need an engagement boost for your next event, check out our audience engagement webinar. It’s free and available anytime, anywhere!

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INBOUND Workshop Recap: Building a Post-event Strategy To Drive Pipeline

Bizzaboo

After an event has come and gone, event marketers and organizers have a ton of tasks they need to take care of, including the following: Gathering feedback through post-event surveys. Following up with all prospects. To do this, segment your audience into groups of like-minded individuals. Thanking attendees for participating.

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Your Ultimate Guide to Successful Event Promotion in 2023

Bizzaboo

Depending on your audience, some channels may be more effective than others and it’s fine to stick to what you know works. Similar to multi-touch marketing, an integrated marketing campaign starts with identifying your target audience. Provide your teams with social media, email, and other communication channels templates.