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11 Actionable Virtual Event Marketing Ideas

Endless Events

But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. Now that a few months have passed, and virtual events have increased in popularity, dangers related to webinar fatigue are more real than ever. Be Upfront With The Event Agenda.

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12 Steps for Creating a Great Event Marketing PlanĀ 

Bizzaboo

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Identify your target audience.

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Conference Branding: The Complete Guide to Event BrandingĀ 

Bizzaboo

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. What is the Difference Between Event Branding and Event Marketing?

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Registration Is Down and Itā€™s Almost Show Time?

Convene by PCMA

For example, if we see low registration numbers among event alumni, we may deploy targeted communications highlighting how the event has been enhanced from previous years, including new features, planned product launches, and first-time speakers. Or experimenting with SMS (texting) as a means of promoting a one-day flash sale.

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5 Small Event Tweaks to Create Big Returns

Convene by PCMA

Providing docent-led tours of the exhibit hall for niche audiences at an event is one way to provide a more customized event experience for the group. Most event organizers, however, arenā€™t doing enough to cater to individuals or smaller interest groups that make up larger events. Target your marketing.

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8 Reasons to Gather at In-Person Events

Convene by PCMA

While safety remains a top concern, the ROI of attending and exhibiting at in-person events is also a topic of focus. If your exhibitors, sponsors, and stakeholders are expressing doubt that attendees will show, the following findings ā€” based on Freemanā€™s Aug.

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8 Ways to Plan Face-to-Face Events for 2023

Convene by PCMA

Chris Adderton, vice president of the Council of Supply Chain Management Professionals, says one of the most popular features of his last event was an area on the show floor where participants could pet ā€” and adopt ā€” puppies. Read a Convene article looking at event swag through the lens of sustainability. On the Web.

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