Smart Meetings

JANUARY 4, 2024

While virtual event platforms help enhance meeting and event experiences, expand audiences and provide more options for participating, marketing power in the form of pre-event omnichannel marketing strategies and post-event actions is critical for maximizing the success of these events.

Marketing 264

Marketing Marketing Social Media Advertising 264

Bizzaboo

MARCH 13, 2023

In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

Endless Events

MARCH 24, 2022

While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Hopefully, some of these will help inspire you to embrace the benefits of event platforms and take your event strategy to the next level. CTA clicks.

Platform 334

Platform Sponsors Events Registration 334

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

Marketing 296

Marketing Marketing Audience Social Media 296

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Endless Events

MARCH 22, 2018

Networking is often listed as the number one reason people attend conferences and events. Unfortunately, event planner networking often falls to the bottom of event planners’ priorities. It’s a key part of ensuring your event is a success. But it shouldn’t. That’s saying a lot.

Networking 251

Networking Planner Attendee Social Media 251

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

SEPTEMBER 13, 2023

Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). With more than 4.62

Social Media 59

Social Media Promotion Media Event Marketing 59

Endless Events

MAY 20, 2022

While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI. When it comes to hybrid event budgets, let the audience and event goals be your guide. Hybrid Event Budgets: How Much?

Social Media 348

Social Media Virtual Events Audience Events 348

Bizzaboo

MARCH 13, 2023

In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Endless Events

MAY 5, 2022

And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporate events and conferences. Event technology solves many common event planning pain points.

Event Technology 317

Event Technology Benefits Technology Technology 317

Endless Events

NOVEMBER 9, 2020

This will always depend on how tech-savvy your audience is. However, the world of virtual events is as new to attendees as it is to planners. Remember that, due to pandemic-adjacent circumstances, the virtual event market is quite saturated. Registration & Ticketing. Networking & Engagement.

Virtual Events 364

Virtual Events Platform Registration Events 364

Convene by PCMA

AUGUST 25, 2023

Courtesy Tech Ladies) Professionals, especially Gen Z, seem hungry to be a part of private networks that often vet their members and offer exclusive benefits. Some examples: Chief, for women executive leaders; Hampton, for high-growth founders; Swipe Files, for marketers; and Tech Ladies, for women in tech.

Networking 52

Networking B2B Public Relations Events 52

Stova

OCTOBER 26, 2023

Networking is the cornerstone of successful business events. Networking is how professionals gain the knowledge they need to take projects to the next level and accelerate growth. While planning a networking event is rewarding, the job also poses challenges. Attendees are craving more opportunities to network.

Networking 52

Networking Attendee Event Apps Social Media 52

Traveler's Q

NOVEMBER 2, 2023

Events have evolved significantly over the years, and technology has been at the forefront. Event technology has become an essential aspect of planning and executing successful events. The Benefits of Using Event Technology Event technology has become an essential component of modern-day events.

Event Technology 130

Event Technology Technology Technology Social Media 130

Eventtia

APRIL 1, 2022

Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. The definition of a hybrid event is pretty self-explanatory: it is an event that is hosted both as an in-person event in a physical venue and over the internet (i.e.,

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats.

Event Technology 116

Event Technology Platform Technology Technology 116

Social Tables

OCTOBER 20, 2022

We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike. In this list, we cover tips to help you drive registration, boost webinar attendance, and host better virtual events overall. Plan better virtual events with these webinar best practices.

Registration 158

Registration Virtual Events Advertising Social Media 158

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Smart Meetings talked to industry experts for tips on how to produce meaningful experiences for everyone on the registration list.

Meeting 246

Meeting Panel Attendee Online 246

Bizzaboo

OCTOBER 11, 2023

Depending on whether you’re hosting an event in-person, are planning a virtual event, or are combining the best of both with a hybrid event, your event tech stack might look slightly different. This rapid evolution has proven beneficial to the events industry. Event tech also leads to a better user experience.

Event Technology 105

Event Technology Technology Technology Registration 105

Bizzaboo

JANUARY 17, 2023

In this article, we’re looking at ChatGPT for event organizers. In this post, we’ll show you how lean events teams can use ChatGPT to improve event strategies and audience experiences to build better business outcomes. How To Use ChatGPT for Event Marketing Content. Event planning and marketing.

Marketing 116

Marketing Marketing Social Media Speakers 116

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media 91

Social Media Promotion Media Registration 91

Endless Events

AUGUST 31, 2018

Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. Gain the trust of your audience by learning the ropes and getting an event planning certification.

Certification 212

Certification Virtual Events Event Planning Trade Show 212

MeetingsNet

JUNE 1, 2017

About a fifth, however, said they don’t actively grow their lists—but you likely don’t want to be in that group if you also want to grow your event registrations. Ways to collect email addresses include: • Require an email address on the registration form for your events, e-newsletters, and websites. •

Registration 87

Registration Marketing Marketing Social Media 87

Traveler's Q

SEPTEMBER 28, 2023

One of the most effective ways to achieve this is through event branding. When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition.

Social Media 130

Social Media Event Apps Sponsors Website 130

Bizzaboo

AUGUST 15, 2022

Webinars are one of the most affordable and impactful event marketing vehicles. With that in mind, here’s a breakdown of what it takes to create unforgettable online events. . For example, webinars need to deliver on whatever you sell the audience on the event registration page. Know Your Webinar Personas .

Registration 98

Registration Speakers Audience Preparation 98

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats.

Event Technology 69

Event Technology Platform Technology Technology 69

Bizzaboo

OCTOBER 19, 2022

As we fully embrace the era of hybrid events, business models are changing to reflect the evolving needs of customers, sponsors, and event attendees. Although the foundations remain familiar, organizers are now tailoring their approach to suit events with digital and in-person audiences sharing equitable, simultaneous experiences.

Sponsors 98

Sponsors Registration Virtual Events Audience 98

Bizzaboo

MARCH 1, 2023

Event promotion uses different marketing strategies and channels to get the word out about your event and ultimately drive event registration and achieve your event’s goals. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event promotion uses different marketing strategies and channels to get the word out about your event and ultimately drive event registration and achieve your event’s goals. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

NOVEMBER 28, 2022

Here are some examples of what your event technology stack may include: Event management tools : ticketing and registration, access management, contact management, and event reporting. Event marketing tools : website builder, email marketing tools, personalized registration flows, promo codes, and UTM links.

Event Technology 98

Event Technology Technology Technology Registration 98

Endless Events

AUGUST 10, 2018

Then, try to really engage visitors to achieve your event goal: to get leads. And to max out your trade show engagement, we invite you to take our free audience engagement webinar and learn how professionals at the top of their game create and maintain engagement for their events. Is Your Audience Bored? Click To Tweet.

Trade Show 168

Trade Show Audience Training Attendee 168

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What types of events am I running? While these platforms were good, they were limited.

Management 280

Management Platform Event Apps Automation 280

Travel Daily Media

MAY 28, 2023

The new innovation will be available to all Cvent users for free within its event marketing and management platform including in solutions such as Attendee Hub, Registration, and Cvent Supplier Network, among others. The AI Writing Assistant is available now.

Proposal 71

Proposal Website Platform Registration 71

Bizzaboo

FEBRUARY 13, 2023

Key takeaway: Know who your audience is and what they want to see. People shouldn’t have to click several times or conduct a Google search to understand what your event is all about. Key takeaway: Keep announcement emails simple and leave most registration details on the event page. The [Company] Team Email No.

Trade Show 105

Trade Show Registration Speakers Events 105

MeetingsNet

MAY 25, 2023

The new feature is available across the firm's event marketing and management platform, in areas including attendee hub, registration, and Cvent supplier network, among others. We believe business events are about creating social and economic transformation. Properly channeled, A.I.

Proposal 105

Proposal Platform Events Technology 105

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98