Bizzaboo

JANUARY 23, 2023

After all, event marketers agree that email marketing is the most effective channel for promoting events. In this post, we’ll examine the elements of event marketing webinar email subject lines and what you should keep top of mind to ensure you write the best webinar subject lines for every email you send out.

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Registration Event Marketing Marketing Marketing 97

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Increase Event App Engagement. #

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Endless Events

MARCH 24, 2022

While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Website traffic by promo codes: see which sponsors or promo codes drove the most traffic to your event website. help you reach your event goals.

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Platform Sponsors Events Registration 334

Convene by PCMA

AUGUST 29, 2022

More than seven out of 10 marketers in a recent study said they are experimenting with new event formats, like smaller, more specialized in-person events infused with digital components. Download the CMO Council study “ NextGen Events: Optimized for Outcomes.”. Get Your Copy.

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Event Marketing Marketing Marketing Healthcare 84

MeetingsNet

JULY 20, 2021

Steps you need to take to plan and execute a successful hybrid event. Sponsored by: As we recover from the pandemic, hybrid events with two distinct audiences—in-person and virtual—have become more popular. Developing a cross-functional support team for your event. Marketing two experiences for one hybrid event.

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Sponsors Audience Event Technology Events 105

Traveler's Q

MARCH 2, 2023

How can I find the right venue for my event? Take into consideration who will be attending (your target audience), as well as how difficult or not it will be to get them to attend in whatever ways that are respective to them How much will it cost for them to attend? How much will it cost for them to travel to the event?

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Proposal Rehearsal Speakers Sponsors 130

Convene by PCMA

JUNE 18, 2022

One way to market a destination is by highlighting such attractions as its theater, dining, or music scenes. When it comes to event marketing, it’s always been not just who and what that matters, but where — and since the pandemic, the destination plays an even larger role in attracting an audience.

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Sports Public Relations Audience Prospect 99

Social Tables

OCTOBER 20, 2022

Follow these pre-event webinar best practices to drum up excitement and drive registration for your next event: Identify your target audience. Get to know your ideal audience so that you can create a laser-focused presentation targeted at future webinar attendees. Create a webinar marketing strategy.

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Registration Virtual Events Advertising Social Media 158

Endless Events

JULY 25, 2018

Planners want someone that enjoys their brand, loves to incorporate technology, is full of charisma, and knows how to work an audience. To really engage the audience you’ll need to find someone that appeals to them and can provide a unique feel to your event. Conference Speaker Must-Haves. They Tell a Story. They are Tech-Savvy.

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Speakers Conference Audience Event Apps 221

Bizzaboo

JUNE 20, 2022

How do you build a virtual event pricing strategy? It helps to look at who your target audience is to understand what might sell well. Downloadable Activities for Participants With Kids. That’s why some virtual event planners offer downloadable activities to keep the kids busy. Who should pay for what?

Virtual Events 87

Virtual Events Sponsors Certification Events 87

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. Behind their success is their penchant for designing events around the specific needs of the audience without fear of thinking outside the box. Marketo, for example, makes automation with other platforms easier.

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Trade Show Promotion Social Media Venue 218

Bizzaboo

MARCH 13, 2023

In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

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Virtual Events Registration Promotion Social Media 85

Techsytalk

JUNE 27, 2016

I’m guest blogger for Elite Meetings and last month I shared my thoughts on Event Reminders. Ahh – event marketing. The world of email marketing, social media engagement and follow up, follow up, follow up. It’s no secret that the key to our audience’s heart is content that engages. So how much is too much?

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Social Media Events Speakers Sponsors 169

Convene by PCMA

SEPTEMBER 18, 2023

Two Dudes Photography) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. He shared the example of a medical event marketer that used a “bogus” metric: How many coffee cups were used by attendees who visited the company’s coffee bar at their convention booth.

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Events Prospect Event Marketing Global Events 52

Bizzaboo

SEPTEMBER 4, 2023

Brand Visibility and Awareness Sponsoring an event provides sponsors with a unique platform to showcase their brand to a diverse and captive audience. Direct Engagement with Target Audience Sponsors gain the invaluable opportunity to engage face-to-face with their ideal customers.

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Sponsors Seminar B2B Events 52

Bizzaboo

FEBRUARY 13, 2023

Key takeaway: Know who your audience is and what they want to see. People shouldn’t have to click several times or conduct a Google search to understand what your event is all about. 2: Speaker announcement template Subject Line: Meet the speakers for [Event]! Want to start crafting incredible emails for your next event?

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Trade Show Registration Speakers Events 105

Endless Events

FEBRUARY 22, 2019

Event gamification is not what you think! You may have been led to believe that by just downloading an app you’re ready to gamify an event. Will this improve the quality of the event you’re organizing? It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it.

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Attendee Social Media Event Apps Sponsors 310

Convene by PCMA

JANUARY 12, 2023

It’s not enough to simply convert physical content into a virtual event or vice versa; organizers must have a deep understanding of their audience to know which content is right for physical or digital, who wants it, and when. Attendees are socially linked and highly influenced by their peers. Experiential Activations, Continued.

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Logistics Sustainability Events Public Relations 105

Bizzaboo

AUGUST 15, 2022

Webinars are one of the most affordable and impactful event marketing vehicles. With that in mind, here’s a breakdown of what it takes to create unforgettable online events. . For example, webinars need to deliver on whatever you sell the audience on the event registration page. Know Your Webinar Personas .

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Registration Speakers Audience Preparation 98

Bizzaboo

FEBRUARY 20, 2023

With all this in mind, let’s look at a few can’t-miss items on your pre-event checklist template for an in-person conference. Event Brief/Management Checklist ☐ Set the event date and name. Your goal should be to create a name that’s catchy and in line with your target audience. ☐ Determine an appropriate event length.

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Conference Sponsors Virtual Events Speakers 98

Bizzaboo

JANUARY 30, 2023

The industry’s best event marketers create a 365-day event experience for attendees, who expect personalized communication and on-demand content once an event is over. This allows you to build and nurture a trusting relationship between your audience and your organization.

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Audience Attendee Event Marketing Virtual Events 52

Bizzaboo

MARCH 13, 2023

In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Convene by PCMA

JUNE 30, 2022

In the future its more likely that audiences will look to an organization’s stance on issues — LGTBQ+ rights for example — before deciding whether to attend an event. We conducted industry research to track attendee sentiment around when people would feel comfortable returning to events. Kimberly Hardcastle-Geddes.

Public Relations 52

Public Relations Audience B2B Prospect 52

Bizzaboo

OCTOBER 3, 2023

Audience engagement took on an entirely new meaning when virtual and hybrid events arrived during the pandemic. As in-person events regain dominance — 80.4% This guide will help you understand audience engagement strategies from every angle, how to implement engagement efforts, and how to measure engagement accurately.

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Audience Event Apps Registration Attendee 59

Bizzaboo

MAY 10, 2023

The industry’s best event marketers create a 365-day event experience for attendees, who expect personalized communication and on-demand content once an event is over. This allows you to build and nurture a trusting relationship between your audience and your organization.

Sponsors 52

Sponsors Speakers Attendee Audience 52

Bizzaboo

OCTOBER 9, 2023

After all, the right conference speaker has the power to captivate, inspire, and educate your audience, making your event a memorable experience. It’s not just about finding any speaker; it’s about finding the perfect speaker who resonates with the event’s theme and captivates the audience.

Speakers 52

Speakers Logistics Audience Events 52

Bizzaboo

AUGUST 12, 2021

Embedding attendee experience into the planning process is a must, and that includes determining the types of personas —fictional characters who represent your audience—that will be in attendance, and what their goals are. Attendees and Personas. This gives you insight into how to best design tailored experiences. Journey Mapping.

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Events Speakers Attendee Audience 111

Bizzaboo

MAY 7, 2023

Since there are only so many hours in the day, many event teams are turning to generative AI tools like ChatGPT to expedite the event planning, marketing, and content creation processes. ChatGPT has generated a ton of buzz over the last several months, but it’s not the only generative AI tool on the market.

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Automation Events Social Media Training 52

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

ITA Group

APRIL 18, 2022

Company-sponsored events are 1.3x In-house experience designers get to know your audience and objectives, then develop creative theming and engaging communications to generate momentum and connect attendees with your brand leading up to the event. Mitigate Risk Throughout the Event Process. Event Marketing.

Events 52

Events Contracts Contracts Entertainment 52

Bizzaboo

AUGUST 16, 2023

Creation of event evangelists and champions: The event journey map gives rise to event advocates and champions: enthusiastic individuals who carry the event’s spirit beyond its confines, sharing their experiences with the external audience. Your words set the stage for an event they will want to attend.

Attendee 52

Attendee Social Media Events Event Planning 52

Bizzaboo

APRIL 16, 2023

From webinars and field marketing events to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize. 4 Reasons for Hosting a Corporate Event According to Allied Market Research, the U.S. corporate event market — which hauled in $95.3

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Retreat Events Trade Show Logistics 104

Bizzaboo

JULY 25, 2022

Please dress comfortably, but keep the audience in mind. Get a template for your run of show by downloading our Virtual Event Production Kit. According to Markletic, 38% of marketers experience technical problems when running virtual events. Planning your next event. How Event Management Software Can Help .

Virtual Events 98

Virtual Events Speakers Rehearsal Management 98

Stova

OCTOBER 26, 2023

Start early: Amplify in-person with virtual networking events. With in-person conferences back in full force, demand for full-day online business events is down. The virtual event market is expected to grow more than 20% annually, reaching $617 billion by 2030. Enhance your events with a “networking first” mindset.

Networking 52

Networking Attendee Event Apps Social Media 52

Convene by PCMA

APRIL 14, 2023

In the first half of the session, Colangelo presented his insights and took questions from the audience. And so he pivoted really close to the show, when he saw that Canadian registration was ramping up and he took marketing dollars away from the Orlando market and [invested in] getting folks to come from Canada.

Marketing 98

Marketing Marketing Trade Show Registration 98

Skift Meetings

JUNE 28, 2022

This makes it all that much more crucial to get the most ROI possible out of each event, and there is one key factor that can help planners hit the mark: data. Event analytics are especially valuable because they provide real-time audience behavioral data, which marketers pay millions for.

Planner 86

Planner Sponsors Registration Events 86

Bizzaboo

FEBRUARY 20, 2023

With all this in mind, let’s look at a few can’t-miss items on your pre-event checklist template for an in-person conference. Event Brief/Management Checklist ☐ Set the event date and name. Your goal should be to create a name that’s catchy and in line with your target audience. ☐ Determine an appropriate event length.

Conference 52

Conference Sponsors Virtual Events Speakers 52