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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

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Elevate Your Event: The Top 8 Benefits of Attendee Tracking

Endless Events

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. Attendee Tracking: The Basics.

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More Than Just Another App: Why Your Attendees Want a Mobile Event App

Bizzaboo

Even so, that doesn’t mean that new apps that are helpful and engaging serve no purpose — quite the opposite. Contrary to popular belief, event attendees are big fans of specialized mobile event apps. If you want to learn more about event apps, you’ve come to the right place. Moreover, 56.1%

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How To Use Event Gamification and Boost The Energy Of The Attendees

Endless Events

You may have been led to believe that by just downloading an app you’re ready to gamify an event. Will this improve the quality of the event you’re organizing? Gamification isn’t about just playing games on an event app. Improving the proactivity of attendees. But, does this really work?

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Event Planner Networking: 4 Creative Ways to Connect Attendees

Endless Events

That’s why we’ve put together this list of creative ways to connect your attendees. Use technology to better connect your attendees. Technology is starting to play a big role in event planner networking. In fact, event planners are continuing to use them more to help increase natural networking at events.

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How to Create Attendee Personas

Endless Events

Everybody say attendee personas! Because you’ll have different kinds of people attending your events, it’s important that major focus is put on them. How well do you really know your attendees? How well do you really know your attendees? Video Transcription – How To Create Attendee Personas.

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