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Content Marketing Tips: Marketing to Millennials, FTC Influencer Rules and More

Endless Events

This week, we’ve selected a few content marketing tip. These will help you navigate the fast-paced world of digital marketing. This is especially true if your main audience online are based in Europe. There are also a few new rules back home since the FTC released their guidelines for influencer marketing.

Marketing 259
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How To Choose the Best Online Registration Software – The Ultimate Guide

Eventtia

Online registration software is a cloud-based solution that allows organizers to manage the entire event registration process from start to finish. In most cases, it provides an extensive online registration solution that includes a variety of capabilities that may be lacking in the case of independent registration software.

MICE professionals

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Powerful Referral Marketing Strategies for Events

Eventtia

While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. In this article, we cover powerful referral marketing strategies that you can use to reduce the heavy lifting and ensure more people come to your events.

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Virtual Event Pricing: Charging & Profiting

Endless Events

Instead of checking out virtual event pricing from other events, take a look at online course platforms. There are hundreds of platforms like this that offer courses and packages about everything and anything – sales, marketing, business, pottery, you name it! For instance, you can consider something like affiliate marketing.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

It can be anything from booking a homestay instead of a hotel to volunteering at the nearby field to attending a weekend flea market or a local yoga class – you get the idea. They distribute their products to OTAs, DMCs, or other operators, list them on marketplaces, or sell directly to travelers (in the office or via website).

Travel 105
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How Enjoy Illinois Relaunched an Award-Winning Website that Increased Traffic by 74%

Crowdriff

Though it’s one of the biggest destination marketing organizations in the country, fluctuating budgets have historically left the Illinois Office of Tourism with inconsistent messaging, an out of date online presence and little in the way of visual content. Illinois’ tourism marketing strategy needed some major refreshes.

Website 52
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Email Marketing Software in the Travel Industry: Benefits, Challenges, and Success Stories

AltexSoft Travel

This is a guest article by Carla Andre-Brown, content marketer from Mailbird. Email marketing is used in the travel industry to approach typical challenges, like standing out against competition or making use of collected data to create a personalized campaign. The Challenges of Marketing to Travelers. Personalization.