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How has Social Media Changed the Tourism Industry?

Solimar International

The tourism industry looked very different merely 10 years ago. But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. The tourism industry before social media.

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A Digital Marketers’ Survival Guide for This Election Year

Advanced Travel and Tourism

As the political landscape transforms, the effects ripple across various sectors, including digital advertising. However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing.

Marketing 204
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To TikTok or Not?

Dana Communications

Yet many marketers DO question whether or not TikTok should be part of their social media strategy. Well, we’re here to unpack the platform’s positive impact on tourism and hospitality brands. Destinations, resorts, hotels and vacation rentals go all in on the platform’s algorithm, romanticizing a lifestyle or location.

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Whitepaper Download: The Rise of Vertical Video

Advanced Travel and Tourism

In the “olden days” before social media, videos were either professionally produced or recorded on home camcorders that stayed tucked away on our private media shelves. social media. In addition, platforms like TikTok and Instagram Reels have made vertical video not. TikTok, Reels, Stories, and More.

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Our top 7 marketing tactics for ALL tourism businesses

Tourism eSchool

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

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Storytelling for Sustainable Destinations & Tourism Marketing

Solimar International

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

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How to Get Your Organization Started on TikTok Webinar

Advanced Travel and Tourism

The social media platform that is grabbing audiences and advertisers like no other—TikTok. In this panel discussion, hear from 3 DMO thought leaders who have embraced this trending platform for their organization. Wondering if it makes sense for your organization? Company * Phone Zip Code * Hidden How Can We Help?