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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations.

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Professional Development: 5 Upskilling Tips from Bizzabo’s Events Team

Bizzaboo

The more creativity an event planner possesses, the easier it will be to create authentic experiences that stand out from other events. For this reason, being able to multitask is a prerequisite to finding success as an event professional. Event Industry News . Events Council Industry Insights . Event Marketer

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Are Exhibitors Abandoning Trade Show Lead Retrieval?

Maritz Global Events

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. She holds a Master’s degree in Advertising and has accumulated over 18 years of experience in marketing, advertising and creative direction in the event space. About Rachel.

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How To Craft Enticing Event Sponsorship Packages

Bizzaboo

How To Build Event Sponsorship Packages The global events industry — which was valued at $1.1 trillion by 2032, according to a recent report from Allied Market Research. The main driver of this growth is the surge in event sponsorships. trillion in 2019 — is projected to reach $2.1

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Event Planner Challenges and Opportunities of the Next Decade

Maritz Global Events

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Related Articles. .

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The Ultimate Event Strategy Guide 2023

Stova

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

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Event Strategy: The Guide for 2023 and Beyond

Bizzaboo

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.