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6 tips for developing an effective influencer communication strategy

Interface Tourism Spain

6 tips for developing an effective influencer communication strategy. The stronger this relationship is, the more natural and spontaneous the way they will share the brand on social networks or on their blog. This means that, although the reach is greater, it does not necessarily generate interaction throughout your community.

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Tiktok, the platform that has revolutionized travel searches

Interface Tourism Spain

TikTok is one of the social networks that, in recent years, has positioned itself among the favorites of the population. million Spaniards use social networks actively, which represents 85.6% In addition, among the five most used social networks, TikTok is ranked number five with a percentage of use of 47.3%.

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12 Steps for Creating a Great Event Marketing Plan 

Bizzaboo

Your event message should communicate the benefits of attending your event and answer the question: “What’s in it for me?” Not being able to communicate the value proposition through your marketing efforts is a sign that the event content must be better organized and articulated. Track your results with KPIs.

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A Destination and Tourism Business’s Guide to Working with Digital Influencers

Tourism eSchool

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media.

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Your Complete Guide To PR For Events

Eventtia

Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. PR professionals generate favorable publicity by managing brand communications and nurturing media relationships. They also help you reach more people by promoting your event across many social networks.

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9 LinkedIn Profile Tips For Event Professionals and Organizers

Bizzaboo

Did you know that LinkedIn is the oldest of the major social networks still in use today? The network has more than 850 million members in 200 countries and regions around the globe, which means you can have a massive reach as you build your network. Great communicator. Why Event Professionals Should Use LinkedIn.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

Their features include powerful search capabilities, transaction and content management, a booking engine, extranet for suppliers, communication channels, plus a set of business and pricing rules to handle different types of workflows. Your advertising and promotional strategy can be a real gamechanger. Distribution.

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