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How Tourism Organizations Can Find Inspiration for Content Strategy with AI Platforms

Advanced Travel and Tourism

ChatGPT bills itself as a way to provide a quick and efficient way to generate blogs, website content, and social media posts. For those who prefer to use an outline to organize content in the prewriting phase, you may find ChatGPT useful in that initial gathering and parsing out of thoughts.

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What tourism organizations should know about GA4

Advanced Travel and Tourism

On Friday, October 21, we presented a webinar in partnership with Southeast Tourism Society with introductory information to GA4 for tourism organizations. It was a fun, interactive session with essential information on how to move forward with the new and improved website analytics platform. . Universal Analytics .

MICE professionals

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Why ADA Website Compliance Matters

Dana Communications

As tourism and hospitality marketing experts, we keep our finger firmly on the pulse of accessibility for travelers. These cases typically claimed that websites were not accessible to people with disabilities. This effort protects your organization from non-compliance litigation. Contact Lynn Kaniper today at 609.466.9187 ext.

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DI Study: Gen Z Doesn’t Believe There Are Good Jobs in Tourism Industry

Smart Meetings

“They need to be included in the conversation and engaged with the tourism industry to develop an understanding of the value of travel and tourism,” according to a recent Destinations International (DI) and Longwoods International survey, National Resident Sentiment Towards Tourism. They have a role to play in our community.

Tourism 246
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Storytelling for Sustainable Destinations & Tourism Marketing

Solimar International

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater. However, they often overlook this deeper connection.

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What is Greenwashing? 3 Tips to Discern Sustainable Tourism Practices

Solimar International

Greenwashing example: A hotel relies on non-renewable energy sources for heating and cooling but includes a photo of solar panels on its website to convey a more sustainable approach to energy fulfillment. Are sustainability goals material to the organization’s operations and supported by a clear roadmap?

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Branding 101 for Tourism Businesses

Tourism eSchool

Branding 101 for Tourism Businesses. Your brand is the most powerful marketing weapon your tourism business has at it's disposal. A good way to think about your brand is how your customers feel when experiencing your tourism products and how they describe your product/service/experience to their friends and family.

Tourism 93