Tourism eSchool

MAY 9, 2023

Home How to Brief a Photographer for Tourism Businesses & Destinations By Lachlan Swan Published on May 10, 2023 Your place is amazing! It’s important to consider any potential photography/videography spend in a marketing context. Remember you’re in the business of tourism! So, remember to budget accordingly.

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Solimar International

AUGUST 10, 2022

Solimar International is a sustainable tourism consulting and marketing firm that works in emerging destinations to stimulate economic growth and conserve natural resources and cultural heritage. Gain real insight into the sustainable tourism world. USAID Timor Leste Tourism for All. Could that be you?

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Tourism eSchool

DECEMBER 10, 2022

How Tourism Businesses can use Hashtags to Attract New Customers. Published on December 11, 2022. Our most commonly asked question when running social media training is "How do I use hashtags on Facebook/Twitter/Instagram?". This is fantastic free publicity for your tourism business! By Rebecca White.

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Tourism eSchool

AUGUST 8, 2021

How does this change the way we market tourism brands? Map their Journey with your tourism brand. Typically, a SME tourism businesses will be trying to attract 1, maybe 2 Customer Personas, whereas a destination can have up to 3-5. Where are they going to find answers to these questions?

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DCI

SEPTEMBER 2, 2021

This September we’ll all celebrate World Tourism Day. So instead of simply posting something simple on social media, destination marketing organizations should really be celebrating and reflecting on the more global impact of travel. It’s nothing new, reaching all the way back to its inception in 1980. Promote Partners.

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Tourism eSchool

SEPTEMBER 29, 2021

How to Brief a Photographer for Tourism Businesses & Destinations. Published on September 30, 2021. You need to ask yourself first and foremost if you were a customer seeing your website, brochures or social media channels for the very first time whether they really show – and ultimately sell – your experience.

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Tourism eSchool

SEPTEMBER 5, 2021

5 Ways to Pivot your Tourism Experience for Post-COVID Traveller. Published on September 6, 2021. We know that the tourism industry won't look the same as it did before COVID. By Paige Rowett. What we know about the Travel Landscape.

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MeetingsNet

APRIL 12, 2024

On April 11, Global Meetings Industry Day was marked by in-person educational sessions and meet-ups, a 12-hour virtual event, hundreds of social-media posts—and even an original poem. Image Alt Text: Poet.png Gallery Slide Headline: The Poetry of Meetings Published: Vegas 1.jpg Published: Vegas 2.jpg Published: Vegas 2.jpg

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Tourism eSchool

APRIL 30, 2020

COVID-19 Immediate Response Action Plan for Tourism Businesses. Published on May 1, 2020. On top of Australia's bushfires at the start of the year COVID-19 is bringing the tourism industry to its knees, not just here in Australia, but globally. By Rebecca White. Our hearts are breaking for our Industry at the moment.

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Tourism eSchool

DECEMBER 2, 2022

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media.

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Solimar International

JUNE 22, 2021

The tourism industry has shifted as a result of the pandemic. The summer of 2020 gave everyone hope of a quick recovery for the tourism industry, as COVID-19 cases seemed to drop across the globe and countries dependent on tourism eagerly opened their borders to travelers again. Domestic travel.

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Solimar International

NOVEMBER 1, 2022

Tourism destinations go through various stages of development, and during each of them, managers face issues and challenges that need to be addressed to guarantee the ongoing success of the destination. Marketing strategy. Create goals to develop the tourism product. What is an emerging destination? . Destination management.

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DCI

FEBRUARY 17, 2022

For 62 years, DCI has specialized in economic development and tourism marketing aimed at helping destinations around the world attract business investment and visitors to spur economic growth. Make no mistake: talent attraction marketing is not new to DCI. The impact of visitor travel is significant. .

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Tourism eSchool

JANUARY 15, 2023

Home 10 Ways to Build Trust With Customers Online By Rebecca White Published on January 16, 2023 Trust. Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Trust that your tourism experience will be what they expected.

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DCI

MARCH 31, 2022

In this expanded role, Kat will also serve as the lead on DCI’s third practice area of Talent Attraction as it relates to expanding the service across the agency and across the economic development and tourism industries. . DCI also publishes “ Talent Wars ,” its annual research study that reveals how people choose jobs and locations. .

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Interface Tourism Spain

JUNE 27, 2022

Nowadays, the strong relationship between tourism and the social media network Instagram is unquestionable. As mentioned in the IAB 2022 study, this social network is among the most used globally, along with Facebook and Whatsapp. According to the IAB 2022 analysis, 85% of the Spanish population use social media.

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Tourism eSchool

NOVEMBER 5, 2020

Published on November 6, 2020. In the last quarter of 2019 we worked closely with the team at Destination Southern Tasmania (DST) to develop a Destination Marketing Strategy to help them drive demand from their key visitor personas. DST is one of four regional tourism organisations in Tasmania. By Paige Rowett.

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Tourism eSchool

MARCH 22, 2020

Published on March 23, 2020. We're living in a very surreal world with the complete halt of our beloved Tourism industry. For Visitor Servicing teams, now is the time to join the COVID-19 battle to help your local community and local tourism operators through this very tough and uncertain time. By Rebecca White.

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Crowdriff

APRIL 24, 2017

We’re happy to announce the latest release of CrowdRiff’s visual marketing platform, making CrowdRiff the first visual marketing platform for both UGC and owned visuals. Authentic visuals are key in attracting visitors to Winnipeg,” says Cody Chomiak , Director of Marketing for Tourism Winnipeg.

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Tourism eSchool

NOVEMBER 22, 2020

Published on November 23, 2020. A destination visitor guide is an important marketing and visitor servicing tool for many of the destinations we work with. Publishing dates for specific events is going to be a challenge whilst we live with COVID. Encourage Visitor Advocacy on Social Media. By Rebecca White.

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Interface Tourism Spain

APRIL 12, 2023

The growing figures of social media, the difference in costs (at least at that time) and the rise in media audiences open to embracing new channels of diffusion, offered solid arguments to start investing. A growing audience Social networks are growing exponentially.

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Tourism eSchool

AUGUST 31, 2021

10 Steps to Successfully Promote your Tourism Event on Social Media. If so, social media is a fantastic low cost way to let people know about and book tickets for your event. However, too often we see smaller events not making full use of social media to inspire new people to attend their events.

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Crowdriff

JUNE 23, 2016

We’ve just returned from beautiful Philadelphia where we spent two action-packed days at the 2016 Tourism Academy conference which we were proud to support as a key sponsor and as a presenter with our client Visit Stockton. 3 Key Takeaways from Tourism Academy 2016: Content is more than what you create, it’s a way to build community.

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Crowdriff

JUNE 28, 2018

When it comes to using social photos and videos in marketing, it can be tricky trying to figure out what’s “ok” to do and what’s not. After all, different regions have different laws, and different social networks have different terms. Because of copyright , a user retains the rights to whatever they post on social media.

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DCI

DECEMBER 2, 2021

With such a fragmented media landscape, destination marketing organizations (DMOs) are asking whether or not a media room is still needed on their destination website. It may seem like travel journalists will just use a search engine or social media to research their stories. And for the Basics.

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Crowdriff

OCTOBER 24, 2017

This diversity, according to Tourism Toronto ’s Chief Marketing Officer Andrew Weir, means lines for Bollywood films at the Toronto International Film Festival far surpass those of major Hollywood productions. Tourism Toronto’s “The Views are Different Here”. Diversity: a pillar of Torontonian culture.

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Tourism eSchool

OCTOBER 31, 2020

Published on November 1, 2020. 65% trust the tourism industry to keep them safe. #1 1 motivation for people to travel is to support the tourism industry. So when it comes to marketing your destination, think about how you can: Share the 'benefits' of what your visitors will feel when they experience your destination.

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Crowdriff

OCTOBER 6, 2016

We’ve been to a lot of tourism conferences. We’ve talked to a lot of destination marketers and tourism brands. That’s why it can be difficult choosing which tools are worth the investment, and give you enough value to justify it in your marketing budget. First off, what is a visual marketing platform?

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Crowdriff

AUGUST 29, 2016

TORONTO, ON – August 25, 2016 – CrowdRiff, the leading Visual Influence platform for the travel and hospitality industries, today announced the release of its API, enabling destination marketers to integrate CrowdRiff’s technology into creative products and campaigns to attract travellers. Quotes: Dan Holowack, CEO, CrowdRiff.

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AltexSoft Travel

MAY 5, 2020

In fact, the global revenue for the travel and tourism industry is earning around 34.7 Virtual tours of museums , Instagram accounts changing their strategies , AR and VR users are all accommodating travel for “hyper domestic tourism.”. Marketing communications. This is a guest article by tech writer Ray Slater Berry.

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Crowdriff

FEBRUARY 1, 2019

Now more than ever, user-generated content is taking center stage in successful travel and tourism marketing campaigns. For example, Tourism Toronto may want to track #YYZ or #tiff. Let’s say Tourism Toronto wants to run a campaign that showcases the city’s incredible food scene. Step 2: Prepare for publishing.

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Interface Tourism Spain

APRIL 12, 2023

A growing audience Social networks grow exponentially. The annual Digital 2022 report, published by Hootsuite and We Are Social, revealed that users of social platforms grew more than 10% between 2021 and 2022, with 424 million new users. This is encouraging data that maintains the commercial credibility of the media.

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Tourism eSchool

MARCH 20, 2022

TikTok For Tourism. Published on March 21, 2022. It’s taken you years to perfect Facebook and Instagram marketing for your destination or business. Then, just as quickly as you started trumpeting about this ‘new mainstream’ in content marketing, along comes some young punk to disrupt everything! By Lachlan Swan.

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Tourism eSchool

AUGUST 19, 2021

3 Story Ideas for Social Media Posts and Blog Articles. Published on August 20, 2021. Are you looking for ideas of content to share on Social Media or your Blog? Are you wondering what you should be posting on your destination or business Social Media channels as you emerge from Covid-19 restrictions?

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Crowdriff

APRIL 25, 2017

Together Larissa and Jess have created highly collaborative content strategies for their respective blogs — working not only with each other, but with their tourism partners too to create high-quality sponsored articles. . Here’s how they do content marketing at Visit Savannah and Visit Tybee. LA : It’s so true!

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Crowdriff

AUGUST 29, 2017

Prior to 2012, the state of New Mexico didn’t have a cohesive tourism marketing strategy. Its tourism department focused mostly on providing administrative services and support for its regional destination marketing organizations. Starting Point: Understanding Incorrect Impressions of New Mexico.

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Crowdriff

AUGUST 10, 2017

The city has totally adopted it,” says Gathan Borden, the Vice President of Marketing for Visit Lex. “We One of the trends that we’re trying to follow along with in tourism marketing across the board is how to get more personal with the end user of the video.”. Visit Lex’s next equestrian marketing ventures.

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