Smart Meetings
MAY 17, 2021
So, how can marketers create impactful hybrid events that resonate with physical and virtual attendees while delivering ROI for hosts, sponsors and exhibitors? For example, if you are selling or presenting a product through a barcode, you can have the entire product in a physical room—even virtually.
Brightspot Incentive Events
SEPTEMBER 7, 2023
A showroom sales incentive program, also called a showroom loyalty reward program, is a motivational structure for manufacturers to reward sales representatives who work within a retail or wholesale showroom. Showrooms allow buyers to learn more about a broad range of products, receive expert assistance, and view product features.
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Convene by PCMA
NOVEMBER 7, 2023
Value Guarantee, who sponsored the creation of the giant and its tour to encourage repairs, offers insurance that covers the repair of products to extend their use. There’s still a lot of work that needs to be done to change consumer habits — and manufacturers’ business models — but a more circular economy is inevitable, Lempers said.
Travel Daily Media
DECEMBER 28, 2023
With three overarching categories, including ‘Project of the Year’, ‘Product of the Year’ and ‘Partner of the Year’, the awards are judged by an extensive panel of regional and international judges, led by jury chairs Martin Lupton and Sharon Stammers, the Co-founders of Light Collective UK.
Smart Meetings
APRIL 7, 2023
Christian Savelli Hospitality industry watcher Chris Meyer, who recently returned from SISO CEO Summit Conference in Las Vegas, agreed that conference organizer executives who attended were largely upbeat even though they are looking at the same recession indicators—an inverted Treasury yield curve, shrinking manufacturing and buying power.
Smart Meetings
JULY 8, 2022
What sponsors would step up? “We When asked, she predicted that the group would probably continue to offer some sort of virtual product to expand their digital reach and monetize the content in a different way. At the end of last year, National Association of Music Merchants (NAMM) was facing a tough decision.
Smart Meetings
JANUARY 7, 2019
PCMA has become known for lining up top speakers—this year, Convening Leaders added author Seth Godin and actor Geena Davis to the mix—and sessions that speak to the problems that keep planners up at night—“turning sponsors into partners” and “managing risk in a complex world” come to mind. Now that was memorable.
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