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How to Market Your Event App

Convene by PCMA

Making sure attendees use the event app you’ve created requires your organization to market the app before your event takes place. Your organization has created an event app that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it?

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Stay Connected: A Complete Guide to Conference Event Apps

Endless Events

Conference event apps are a must for any conference in today’s world. Adding conference event apps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference event app?

MICE professionals

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10 Important Technology Questions to Ask in Your Next RFP

Smart Meetings

Clearly defining the level of privacy expected within the event app will help you create an RFP that ensures security takes top priority. Social Media. Is social sharing within the event app encouraged, or restricted? Does your event app need to accommodate branding and logos specific to the meeting?

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How to Measure Event Marketing Success

Endless Events

So, we’re going to uncover how to measure event marketing success in these five ways: Setting SMART goals. Measuring event ROI in two ways. Using event apps and social media to measure engagement. Set goals before event marketing commencement. How will you define marketing success for this event?

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Making Your Brand Stand Out: The Importance of Event Branding in a Competitive Landscape

Traveler's Q

It is a crucial aspect of event management, as it not only helps to create a lasting impression, but also builds credibility, enhances recognition, and creates a sense of anticipation among attendees. With the rise of digitalization, event organizers now have to focus on creating a strong online presence that aligns with their brand.

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How To Use Event Gamification and Boost The Energy Of The Attendees

Endless Events

Gamification isn’t about just playing games on an event app. But an event app is an efficient way of recording proof that the intended behavior has happened and then measuring the results. So, now that you know what it isn’t, I’m going to explain what event gamification really is. Make it relevant and fun!

Attendee 310
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7 Ways to Create Immersive Mobile Event App Experiences

Stova

This article highlights seven ways to create immersive mobile event and conference app experiences that level-up attendee engagement, networking, learning, and event ROI. What are mobile apps for events and conferences? With apps in hand, attendees can provide feedback as soon as a session ends.