Convene by PCMA

OCTOBER 9, 2023

A new report from mdg, also not yet published, reveals that 65 percent of registrations come in during the last 10 weeks. Here are three steps to address this challenge: Analyzing Registration Before you can figure out who hasn’t registered yet, you need to take a look at who has. This is where the power of data science comes in.

Registration 105

Registration Publishing Public Relations B2B 105

Bizzaboo

JANUARY 8, 2024

By incorporating elements such as the event name, logo, color palette, typography, visual design, and overall aesthetics, event branding aims to deliver a cohesive and consistent experience for attendees, sponsors, and stakeholders. Event branding is also vital in increasing registrations and brand awareness. What is Event Branding?

Conference 105

Conference Social Media Sponsors Registration 105

Convene by PCMA

FEBRUARY 7, 2024

Yes to all of the above, according to Kimberly Hardcastle-Geddes, CEM, president of the marketing and public relations firm, mdg, who offered 20 real-world examples of personalization in her presentation, “ Facilitating Curated Event Experiences: How Thinking Small Delivers Big Returns ,” at Convening Leaders 2024. Provide mentorship.

Attendee 116

Attendee Trade Show Registration Certification 116

Bizzaboo

APRIL 19, 2023

Your event message should communicate the benefits of attending your event and answer the question: “What’s in it for me?” Not being able to communicate the value proposition through your marketing efforts is a sign that the event content must be better organized and articulated. Choose the right marketing channels.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Convene by PCMA

JANUARY 19, 2024

It could be that some ideas require resources from a partner or sponsor to execute. Making events feel smaller and more personal should start with pre-show communications. Ensure that the first touchpoints your attendees have with your brand (shuttle busses, registration areas, show entrances, etc.) Target your marketing.

Prospect 52

Prospect Public Relations B2B Audience 52

Convene by PCMA

JANUARY 12, 2023

Not only did this experience delight and revitalize attendees, it caught the attention of sponsors, igniting a fierce competition to lock down sponsorship for the following year. And all the puppies were adopted by show end! Experiential expectations increase. Attendees want experiences that are seamless, engaging, and intuitive. On the Web.

Logistics 105

Logistics Sustainability Events Public Relations 105

Bizzaboo

DECEMBER 4, 2023

The event team can also build tailor-made go-to-market strategies and content to ensure marketing and sales have what they need to drive registrations, leads, and meaningful follow-up. Marketing specialist: This role focuses on promoting the event, engaging with potential attendees, and managing all communications.

B2B 59

B2B Event Planning Conference Logistics 59