Hotel Engine

AUGUST 7, 2022

Influencer marketing is a multi-billion dollar industry with no signs of a slowdown. Statistics show that the return on investment for this type of marketing is at least 500 times the initial expense. With this massive potential for ROI, it’s no wonder so many businesses are making room for influencers in their marketing budget.

Promotion 88

Promotion Booking Social Media Audience 88

Traveler's Q

DECEMBER 14, 2023

This includes identifying your target audience, determining the best platform to reach them, and creating compelling marketing materials. Use Your Existing Channels to Your Event’s Advantage If your event has a social media presence or email list, utilize these channels to promote your website and drive traffic.

Website 130

Website Online Social Media Promotion 130

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98

Tourism Tourism Marketing Marketing 98

Solimar International

MAY 23, 2022

Destination Management Organisations (DMOs) therefore need to understand the value of digital destination marketing as an essential part of the marketing strategy. Digital marketing refers to all marketing that uses an electronic device or the internet. But, what is digital destination marketing? Focused targeting.

Marketing 98

Marketing Marketing Social Media Online 98

Gavel International

OCTOBER 9, 2023

Research published in the International Journal of Intelligent Networks found that embracing AI in sales and marketing not only offered a competitive edge, but it helped to identify competitor strategies and market trends. This enabled company vice presidents to make data-driven decisions and respond more quickly to market changes. (

Marketing 52

Marketing Marketing Automation Social Media 52

Endless Events

MAY 14, 2018

That includes knowing what event tech to use, how to properly check-in attendees and marketing your event so it stands out. Use an integrated platform that manages all your registration tasks at once. The Women’s Movement has undoubtedly made an impact on various spheres, and the world of marketing is no exception.

Proposal 201

Proposal Marketing Marketing Social Media 201

Smart Meetings

DECEMBER 28, 2023

“It’s really a transformational year in terms of how we’re moving and growing,” said Amy Kramer, market and product innovation leader with Maritz. It will automatically plan their agenda and get them booked on a flight and with a hotel that will meet their specific needs. Kramer shared some highlights.

Event Technology 240

Event Technology Technology Technology Trends 240

Smart Meetings

JUNE 29, 2022

Thanks to the increase in digital booking platforms and hotel apps, many business and leisure guests prefer to check in online rather than with a receptionist. Most brands have social media managers to keep the company in the public consciousness. Roles that can be performed remotely include: Social media manager.

Hospitality 207

Hospitality Trends Remote Automation 207

Convene by PCMA

DECEMBER 19, 2023

It is super-charging mobile event apps too, improving attendee registration, data capture, venue booking, and overall event management. Barbara Palmer, deputy editor Will Social Media Matter? The trend I’m keeping my eye on in 2024 is social media. I think the reckoning with social media has begun.

Trends 130

Trends Social Media Events Media 130

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Leonardo

DECEMBER 15, 2021

MARKETING INSIGHTS: Five lessons from HEDNA about the future of distribution. Planning for Reopening: Third-Party Travel Marketing in COVID Recovery. Building on the previous article, we focused on the increasingly important idea of “trust” in your third-party listings as a marketing tactic to increase consumer confidence and bookings.

Production 81

Production Marketing Marketing Automation 81

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. This is the main challenge of marketing and promoting a hybrid event, but there are also some other key challenges you’d need to consider. Key Challenges to Planning and Marketing a Hybrid Event.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

The MICE Blog

JULY 26, 2021

In the past 18 months, we’ve seen a rapid evolution of virtual events regarding event technology platforms and online experiences. The attendees could test the many features the virtual and hybrid event platform Hubilo provides, including chats, polls, leaderboards, networking rooms and breakout rooms. Then, just start testing.

Social Media 163

Social Media Virtual Events Events Audience 163

Eventtia

OCTOBER 19, 2022

While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. In this article, we cover powerful referral marketing strategies that you can use to reduce the heavy lifting and ensure more people come to your events.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Travel Daily News

APRIL 6, 2023

As per the latest findings of Future Market Insights , beach hotels market revenue is expected to be US$ 208,002.2 In the long-term, the beach hotels market is estimated to reach at around US$ 326,246.3 Million by the end of 2023. million in 2033. Beach hotels are those that are on or near a beach and have a view of the sea.

Trends 72

Trends Marketing Marketing Retreat 72

AltexSoft Travel

MARCH 23, 2022

Before diving in, watch how tours and attractions market works. A tour operator is a travel company that devises the trip, books its components, markets it, and sells to travelers or travel agents. In most cases, tour operators book travel services from external suppliers. Booking engine and payments processing.

Booking 52

Booking Technology Technology Travel Agent 52

Social Tables

JUNE 29, 2023

Communications Manager: The communications manager is in charge of marketing for the event. Operations managers negotiate prices, book vendors, place supply orders, and communicate vendor details between the planning team, venue, and benefiting organization. Book a venue for the press conference and serve refreshments.

Event Planning 78

Event Planning Social Media Vendor Advertising 78

Motivation Excellence

AUGUST 22, 2019

An email database is a fast, effective marketing and sales tool. Though returns are not as robust as direct mail , email marketing is much more cost efficient. Businesses can see up to $44 for every dollar they spend on email marketing. Promote these exclusive offers on all the social media platforms you use.

Social Media 130

Social Media Automation Booking Trade Show 130

AltexSoft Travel

JANUARY 30, 2023

Many companies have closed user groups for employees to book travel for business purposes, often at discounted rates. customers who have booked a certain number of trips or have a certain level of spending); meeting certain demographic or lifestyle criteria (e.g., Marketing efficiency. Members of corporate travel programs.

Benefits 97

Benefits Travel Travel Booking 97

Tourism eSchool

JANUARY 10, 2023

Why add YouTube into your marketing mix? 1 in delivering relevant content when compared to other ad-supported platforms. YouTube is #2 most important social media platform in Australia with Facebook placing #1. Where does YouTube fit with your marketing strategy? People say it’s No. Add Sections.

Tourism 90

Tourism Tourism Social Media Website 90

Endless Events

SEPTEMBER 22, 2021

Booking major venues and event entertainment is something that should be done as soon as possible. Select your venue, virtual platform, and major vendors. The same goes for virtual platforms : find one that best supports your goals. Consider booking your AV team prior to your venue. What type of an event is it?

Vendor 334

Vendor Events Speakers Registration 334

DCI

OCTOBER 18, 2022

Branding a place is one thing, but showcasing how to get to your destination by marketing with transportation providers is a whole other way to generate consumer attention. Consider how the many air, road and train options that bring visitors to your destination can become moments to share marketing messages. When the U.S.

Transportation 93

Transportation Social Media Training Airlines 93

DCI

DECEMBER 13, 2022

Travel media trends in 2023 may shift away from pandemic-era coverage, but with a war in Ukraine, looming recession, and social media shake-ups, destinations need to read the room. How they look for those stories and what kinds of angles the media will push out to them, however, depends on what happens in the months to come.

Media 77

Media Trends Travel Travel 77

Eventtia

OCTOBER 9, 2023

What should you do when the venue you’ve booked becomes unavailable? Agree upon the KPIs to track the event’s performance, including customer footfall, social media mentions, number of sales, and more. For online events, choose a robust virtual event management platform. Strategize the marketing and execution.

Event Planning 88

Event Planning Retail Registration Events 88

Convene by PCMA

DECEMBER 6, 2022

Business travel and meeting bookings are increasing despite continued challenges across the globe. Business travel and meeting bookings are full steam ahead despite significant global challenges, from the war in Ukraine to inflation to continued travel disruptions. Top Social Media Channels for Event Organizers.

Trends 98

Trends Travel Travel Sustainability 98

Solimar International

JULY 26, 2022

It ensures that the destination is consistent with changing market trends, constantly addressing tourist and resident needs as they arise. . They have a preference for private home rental, contactless payments, and booking flexibility due to the constantly-evolving global health situation. Social Media. billion people. .

Tourism 119

Tourism Tourism Trends Social Media 119

Endless Events

APRIL 4, 2023

Regardless of your pharma brand’s size, events can be a brilliant addition to your marketing mix, boosting awareness, engagement, and sales. Set and Follow a Budget Your budget will affect everything from your venue to your programming and marketing. All you need is the right event technology platform. What went well?

Events 156

Events Speakers Promotion Audience 156

Social Tables

SEPTEMBER 20, 2017

It’s no big secret: Implementing digital retargeting strategies can be a cost-effective way to convert web traffic into bookings. Retargeting can be a cost-effective way to convert web traffic into bookings. Social media. Hotel marketers may overlook this tool when considering retargeting strategies.

Marketing 60

Marketing Marketing Social Media Advertising 60

Traveler's Q

JUNE 8, 2023

Missed Bargains and Unoptimized Budget Allocation Without the guidance of a professional travel agent, travelers can easily miss out on bargains and discounts on airline tickets and hotel bookings. A travel agent is a trained professional who specializes in booking travel arrangements for individuals, families, and corporate clients.

Travel Agent 130

Travel Agent Travel Travel Consulting 130

Travel Daily Media

MAY 4, 2023

Miral Destinations has signed a partnership with luxury tour operator IF ONLY, while showcasing its unique destination offerings at Arabian Travel Market (ATM). The multi-channel marketing campaign will run until the end of the year and encourages agents to learn more about everything the destination has to offer.

Travel Agent 92

Travel Agent Social Media Website Media 92

Solimar International

JUNE 22, 2021

Destination Management Organizations (DMO) are responsible for the management and marketing of a tourism destination to attract visitors and to offer them a good experience during their stay. Within the booking process, all services and information need to be accessible for visitors.

Social Media 96

Social Media Destination Management Website Booking 96

Tourism eSchool

AUGUST 8, 2021

How does this change the way we market tourism brands? It’s best to try and limit the number of Personas you target, simply because, each Persona will need a different content marketing and communications strategy in order to effectively engage them. Experiencing – Continue to book experiences whilst in destination.

Tourism 63

Tourism Tourism Social Media Website 63

AltexSoft Travel

MARCH 15, 2021

This is a guest article by Carla Andre-Brown, content marketer from Mailbird. Email marketing is used in the travel industry to approach typical challenges, like standing out against competition or making use of collected data to create a personalized campaign. The Challenges of Marketing to Travelers. Personalization.

Benefits 86

Benefits Marketing Marketing Travel 86

AltexSoft Travel

JULY 14, 2022

It can be anything from booking a homestay instead of a hotel to volunteering at the nearby field to attending a weekend flea market or a local yoga class – you get the idea. TripAdmit ), or even a focused, multi-featured tour operator platform (e.g., Meanwhile, adventure travel is more about physical activities.

Travel 105

Travel Travel Affiliate Booking 105

Sojern

AUGUST 23, 2021

Is retargeting a big part of your online marketing strategy? Retargeting is a cornerstone to digital marketing for travel marketers–and with good reason– 98% of visitors do not convert the first time they visit your website. The traveler leaves that site without making a booking and they continue to browse the web. .

Advertising 104

Advertising Website Booking Prospect 104

Tourism eSchool

DECEMBER 2, 2022

The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media. Digital influencers can be found on numerous platforms, including Social Media (Instagram, Facebook, Twitter, Instagram, Pinterest) and Blogs.

Tourism 52

Tourism Tourism Social Media Website 52

Interface Tourism Spain

JUNE 27, 2022

Nowadays, the strong relationship between tourism and the social media network Instagram is unquestionable. As mentioned in the IAB 2022 study, this social network is among the most used globally, along with Facebook and Whatsapp. According to the IAB 2022 analysis, 85% of the Spanish population use social media.

Social Network 52

Social Network Networking Travel Travel 52