Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Tourism eSchool

DECEMBER 12, 2022

Home 6 Smart Tourism Marketing Ideas to Combat Seasonality By Paige Rowett Published on December 13, 2022 The effect seasonality has on a tourism business is a major challenge of Tourism Businesses who we work with around Australia. But the reality is all industries are the same.

Tourism 52

Tourism Tourism Marketing Marketing 52

Solimar International

AUGUST 2, 2023

The Secret Behind Thriving Travel Destinations At the heart of every successful tourist destination, the essential role of tourism consultants operates like a well-kept secret. However, the proficiency they bring to international development, tourism, and marketing industries is irrefutable.

Consulting 98

Consulting Tourism Tourism Sustainability 98

Solimar International

DECEMBER 2, 2022

The tourism industry looked very different merely 10 years ago. But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. The tourism industry before social media. Let’s rewind to 2004.

Social Media 98

Social Media Media Tourism Tourism 98

Tourism eSchool

JANUARY 15, 2023

Home 10 Ways to Build Trust With Customers Online By Rebecca White Published on January 16, 2023 Trust. Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Trust that your tourism experience will be what they expected.

Online 52

Online Social Media Website Advertising 52

Solimar International

MAY 23, 2022

The travel and tourism industry is no exception. They have adopted new digital habits, and changed their online behavior as a result. Destination Management Organisations (DMOs) therefore need to understand the value of digital destination marketing as an essential part of the marketing strategy. Find out below! .

Marketing 98

Marketing Marketing Social Media Online 98

Travel Daily News

APRIL 2, 2023

The sharing economy has managed to create a new way of traveling, through online sharing platforms that facilitated direct transactions between ordinary citizens to share houses and cars, traditional foods and local information, enabling social interactions that connected tourists to the local community.

Prospect 100

Prospect Tourism Tourism Proposal 100

Tourism eSchool

JANUARY 17, 2023

Inclusive Tourism is a major market sector with an estimated 4.4 According to a report commission by Tourism Research Australia , 14% of the population of Australia has a need for an accessible tourism experience. That’s an incredible opportunity for tourism destinations and operators!

Tourism 76

Tourism Tourism Website Online 76

Tourism eSchool

MAY 9, 2023

Home How to Brief a Photographer for Tourism Businesses & Destinations By Lachlan Swan Published on May 10, 2023 Your place is amazing! Ultimately, no number of words can match visuals when it comes to travel decision making, and that’s exactly why you need a strong arsenal of them to get your phone ringing, or online bookings rolling in.

Tourism 89

Tourism Tourism Social Media Website 89

Advanced Travel and Tourism

JULY 12, 2022

But these temporary shifts in spending could impact destinations and their marketing in significant ways, and it will pay to prepare for the future now. We all saw travel decrease dramatically in 2020 as flights and bookings were canceled due to COVID-19. Higher fares seem to play a significant part in the booking deficit.

Travel 220

Travel Travel Social Media Booking 220

Tourism eSchool

JANUARY 17, 2023

Home Inclusive Tourism: What it means, and why it’s important to all Tourism Brands By Paige Rowett Published on January 18, 2023 Inclusive Tourism is a major market sector with an estimated 4.4 That's an incredible opportunity for tourism destinations and operators!

Tourism 52

Tourism Tourism Website Publishing 52

Tourism eSchool

SEPTEMBER 5, 2021

5 Ways to Pivot your Tourism Experience for Post-COVID Traveller. We know that the tourism industry won't look the same as it did before COVID. Never-the-less, Tourism Australia remain optimistic and have earmarked 2025 as the year that the nation get’s the numbers back to pre-COVID levels in their new Corporate Plan.

Tourism 95

Tourism Tourism Travel Travel 95

Solimar International

JULY 14, 2021

Learn what makes a successful social media marketing campaign. Emerging around 15 years ago, social media platforms have dramatically changed communication and marketing, including the way we both plan and share our travel experiences. The potential of social media in tourism is enormous. use social media for travel inspiration.

Social Media 98

Social Media Media Marketing Marketing 98

Travel Daily Media

MAY 5, 2023

The post Generative AI and sustainability are driving investment in the tourism technology segment appeared first on TD (Travel Daily Media) Travel Daily. Travel tech round dynamics tend to follow similar patterns as the wider tech market, and we are seeing an increased focus on profitability and cash efficiency in this segment.”

Technology 79

Technology Technology Sustainability Tourism 79

Tourism eSchool

FEBRUARY 23, 2023

Home A Guide to Sustainability Accreditations for Australian Tourism Businesses By Nic Cooper Published on February 24, 2023 Becoming a Sustainable Tourism Accredited business is one of the best ways to communicate to the ever-growing conscious traveller that your business is the right one to book.

Sustainability 82

Sustainability Tourism Tourism Certification 82

Tourism eSchool

APRIL 30, 2020

COVID-19 Immediate Response Action Plan for Tourism Businesses. On top of Australia's bushfires at the start of the year COVID-19 is bringing the tourism industry to its knees, not just here in Australia, but globally. If your business can, sell your product/experience/service online. By Rebecca White. Published on May 1, 2020.

Tourism 97

Tourism Tourism Social Media Online 97

Advanced Travel and Tourism

OCTOBER 21, 2021

Destination marketers should take advantage of the moments when potential travelers are searching for things to do, places to stay etc. SEM stands for “search engine marketing.” Those ads come from companies using search engine marketing, or SEM, to show up first. in their destination. What Does SEM Stand for, and What Is It?

Audience 233

Audience SEO Advertising Social Media 233

Tourism eSchool

FEBRUARY 23, 2023

Home Guide to Sustainability Accreditations for Tourism Businesses By Nic Cooper Published on February 24, 2023 Becoming a Sustainable Tourism Accredited business is one of the best ways to communicate to the ever-growing conscious traveller that your business is the right one to book. So why consider becoming Eco Accredited?

Sustainability 70

Sustainability Tourism Tourism Certification 70

Travel Daily News

APRIL 6, 2023

As per the latest findings of Future Market Insights , beach hotels market revenue is expected to be US$ 208,002.2 In the long-term, the beach hotels market is estimated to reach at around US$ 326,246.3 In the long-term, the beach hotels market is estimated to reach at around US$ 326,246.3 Million by the end of 2023.

Trends 72

Trends Marketing Marketing Retreat 72

Tourism eSchool

SEPTEMBER 29, 2021

How to Brief a Photographer for Tourism Businesses & Destinations. Likewise, research indicates that 70% of those watching travel-related videos will base their destination choice on what they’ve just seen online. It’s important to consider any potential photography/videography spend in a marketing context. By Lachlan Swan.

Tourism 96

Tourism Tourism Social Media Website 96

Smart Meetings

NOVEMBER 9, 2021

Destinations International Large Market Roundtable outlined initiatives to establish Destination Booking Agreement Guidelines to create certainty for all parties. It is time as meeting planners are starting to book again,” said Evy Garcias, Director of Sales & Marketing for Wyndham Grand Rio Mar Puerto Rico Golf & Beach Resort.

Meeting 298

Meeting Entertainment Booking Planner 298

Tourism eSchool

DECEMBER 2, 2022

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media.

Tourism 52

Tourism Tourism Social Media Website 52

Solimar International

DECEMBER 22, 2023

Tourism is a constantly changing industry that works best when it can anticipate and adapt to new trends amongst tourists. It’s in the best interest of destination management organizations (DMOs) to frequently engage in tourism planning , and to consistently navigate changing trends and adjust to new demographics.

Trends 98

Trends Travel Travel Social Media 98

Traveler's Q

JUNE 8, 2023

As the world is constantly on the move, it’s no surprise that the tourism industry is thriving. Missed Bargains and Unoptimized Budget Allocation Without the guidance of a professional travel agent, travelers can easily miss out on bargains and discounts on airline tickets and hotel bookings. What Does a Travel Agent Do?

Travel Agent 130

Travel Agent Travel Travel Consulting 130

Travel Daily Media

MARCH 26, 2024

From 27 to 29 May, China’s travel think tank will run concurrently with ITB China, the B2B exclusive travel trade show focusing on the Chinese travel market. ” and “How online payments help travel platforms boost order conversions?” Both events will be held at the Shanghai World Expo Exhibition and Convention Center.

Conference 85

Conference Travel Travel B2B 85

Solimar International

AUGUST 25, 2023

This paradigm shift reinterprets tourism models, emphasizing consciousness, autonomy, and bottom-up strategies while detaching from predatory practices. Community-Based Tourism (CBT) exemplifies sustainable tourism, promoting local development through social justice, resource redistribution, sustainability, and empowerment.

Tourism 52

Tourism Tourism Sustainability Government 52

Sojern

JULY 16, 2021

Sojern understands the great importance of multichannel marketing. Since 2019, they’ve partnered with Sojern on a commission model which utilized Search Engine Marketing (SEM), display advertising, and Facebook that resulted in a 6X return on investment (ROI). When you combine channels, the more effective your campaign will be.

Marketing 106

Marketing Marketing Advertising Travel 106

Solimar International

DECEMBER 2, 2022

A successful tourism destination requires situation analysis. But, did you know that most tourism destinations develop thoughtful strategies to ensure their destinations attract visitors in intentional and measured ways? A successful tourism strategy is a first step to making a country safe, educational, and enjoyable for travelers.

Tourism 52

Tourism Tourism Banking Sustainability 52

Travel Daily Media

JANUARY 3, 2024

Through a series of high-profile international events, including the 8Wonder music festival (showcasing headliners Maroon 5 and Charlie Puth) and the Vinpearl DIC Legends Vietnam 2023 golf tournament, Vietnam is spearheading global growth in experiential tourism. billion USD in the next decade. billion USD in the next decade.

Tourism 80

Tourism Tourism Affiliate Entertainment 80

Travel Daily Media

OCTOBER 18, 2023

This compelling event, initiated by Chain4Travel, serves as a platform for numerous experts, innovators, and leading decision-makers in tourism to share the latest trends and developments around the Camino Network, Web3 technologies, and their impact on the travel sector. Partners, in turn, respond with offers, which are also encrypted.

Travel 92

Travel Travel Networking Tourism 92

Bizzaboo

JULY 7, 2021

It may be time to add experiential marketing to your budget. Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different. Table of Contents.

Marketing 105

Marketing Marketing Social Media Audience 105

AltexSoft Travel

AUGUST 26, 2022

In this article, we’ll mention the budding tourism trends and give six examples of startups that capitalize on the changes in the industry. Tourists then and now express a need for a high level of personalization , they want to easily book trips and make transactions online. Let’s look at some of them.

Trends 52

Trends Tourism Tourism Travel 52

Travel Daily Media

NOVEMBER 13, 2023

A night of acknowledgement and gratitude unfolded as the Hotel Sales and Marketing Association (HSMA) gathered to honour recipients at the annual Virtus Awards. Charles Patrick Estupin, Sales Manager of Crimson Filinvest City Manila, received the Outstanding Sales and Marketing Associate Award.

Tourism 52

Tourism Tourism Hospitality Promotion 52

Business Traveler USA

FEBRUARY 2, 2022

Under the agreement, members who book a rental car with Sixt will earn reward points on the cost of the rental. This strategic partnership is the alliance of two strong brands that will further increase each other’s significance,” added Regine Sixt, senior executive president international marketing, Sixt SE. all.accor.com , sixt.com.

Booking 98

Booking Tourism Tourism Benefits 98

Travel Daily Media

JANUARY 30, 2023

Sessions will reveal exclusive research from Arival on changing traveler habits and preferences, evolving marketing trends and new technology. The Arival 360 Berlin conference will deliver the insights, tools and connections tour, activity and attraction businesses need to gain a competitive edge in this dynamic new landscape.”

Travel 88

Travel Travel Trends Speakers 88

Travel Daily Media

OCTOBER 20, 2022

Boon Sian Chai, Managing Director and Vice President (International Markets) at Trip.com Group, delivering a keynote presentation at ITB Asia – Travel Tech Asia. ” Trip.com Group continues to work with partners to capture the immense growth of the Asian outbound market, in line with its “local focus, global vision” strategy.

Booking 78

Booking Marketing Marketing Tourism 78

Solimar International

JUNE 22, 2021

Destination Management Organizations (DMO) are responsible for the management and marketing of a tourism destination to attract visitors and to offer them a good experience during their stay. Within the booking process, all services and information need to be accessible for visitors.

Social Media 96

Social Media Destination Management Website Booking 96