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New Skills for New Event-Marketing Challenges

Convene by PCMA

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

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How Event Technology Will Benefit Your Events

Endless Events

Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. Event technology is not something that only concerns virtual and hybrid events.

MICE professionals

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How to Successfully Market Your Next Event

Smart Meetings

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Understand Media Types. Marketing content can be divided into three types: earned media, owned media and paid media.

SEO 195
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Event marketing automation: How can it help your event planning process

Eventtia

Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. Keep reading to learn how marketing automation makes event planning less of a slog. Or can you?

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Event Technology: The Ultimate Guide for 2024

Bizzaboo

Event promotions were limited to mediums like print, direct mail, cold calling, and word of mouth. Fast and personalized post-event follow-up was nearly impossible without automation. Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life.

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The Ultimate Event Marketing Plan: A Six-Step System

Endless Events

Can we get an event marketing plan up in here? Because no matter how you feel about it, marketing is a fundamental part of any business. And it’s a fundamental part of your job as an event professional as well. And more specifically, of creating an event marketing plan. Event Marketing Plan: Goals!

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Top 27 Event Marketing Tools for Working Smarter

Bizzaboo

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.