Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 204

Marketing Marketing Advertising Audience 204

Endless Events

MARCH 24, 2022

The best way to measure event ROI is with event platforms as they harness valuable data points and create analytics reports. However, platforms differ from one another based on pricing, features, and other functionalities. Active people in the event platform each hour. Usage rate of each event platform features.

Platform 334

Platform Sponsors Events Registration 334

Convene by PCMA

DECEMBER 30, 2021

After a promising but brief return to in-person-only events in the spring, the Delta and Omicron variants forced many event organizers to renavigate a hybrid event landscape to engage both digital and physical audiences. L’Italian cautions planners to avoid rushing to commit to a platform before a strategy is set. The biggest, No.

Audience 130

Audience Online Virtual Events Platform 130

Motivation Excellence

FEBRUARY 13, 2024

I started with just a website, then as social media became more popular, I joined Instagram and grew my presence there. A smaller, more engaged audience is often better than going too broad. Remember that on any platform, people first and foremost, want to be entertained. She’s our social media partner, in fact! “I

Social Media 172

Social Media Online Fashion Website 172

Endless Events

APRIL 1, 2022

Choose brands that share their core values with your audience. Use sponsorship platforms, such as Sponseasy , SponsorMyEvent , or SponsorPitch. Is it increased brand exposure, lead generation, or data insights into your audience? . Highlight your USPs (unique selling points) and give insights into your event’s audience.

Sponsors 296

Sponsors Proposal Events Preparation 296

Endless Events

MARCH 3, 2022

Additionally, you need to produce truly exceptional events that will foster attendee retention and potentially turn your audience into advocates. Tune in and find out the recipe for marketing success outside social media platforms! ” “ The cost of advertising on social platforms has skyrocketed ,” he adds.

Social Media 348

Social Media Promotion Media Advertising 348

ITA Group

JUNE 13, 2022

Customer Engagement Platform. Foster Stronger Relationships With A Customer Engagement Platform. Engage customers using personalized communications, experiences, events and awards on a customizable platform. Our platform enables brands and partners to jointly nurture strong customer relationships. Mon, 06/13/2022 - 10:46.

Platform 52

Platform Communications Communications Automation 52

Smart Meetings

MAY 31, 2022

After two years of testing streaming platforms, meeting professionals are asking for more comprehensive solutions and a number of event technology companies have risen to the challenge. How it impacts you: The more turnkey streaming engagement platforms are, the easier it will be to distribute content more widely.

Meeting 246

Meeting Platform Vendor Networking 246

Advanced Travel and Tourism

JULY 7, 2021

Some only utilize one platform and stop there. A distinct creation and deployment plan will reach your audience where they spend the most time online. For most people, those places include video platforms. Types of Video Marketing Platforms. Let’s look at some of the most common platforms and why they work.

Marketing 246

Marketing Marketing Social Media Advertising 246

Endless Events

OCTOBER 18, 2022

Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. Event marketers understand that their community members need to have a chance to interact with their brand year-round, and that’s where event platforms come into play. Website (B2B blog).

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Advanced Travel and Tourism

FEBRUARY 17, 2022

Third-party cookies — tracking codes placed on a website by someone other than the site’s owner — are going away soon. Marketers can keep up by pivoting into other ways of collecting information from their audiences. First-party cookies are still safe, allowing you to gain data from your website viewers on all browsers.

Advertising 210

Advertising Website Social Media Audience 210

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants.

Social Media 130

Social Media Event Apps Sponsors Website 130

Smart Meetings

MAY 24, 2021

For example, they allow you to reach a wider audience at a much lower cost. There are multiple ways to measure an event’s success, whether through an online event platform or an in-person event. A key performance indicator (KPI) that can help analyze event success is the number of visits you have on your website after the event.

Virtual Events 312

Virtual Events Social Media Registration Online 312

Advanced Travel and Tourism

AUGUST 11, 2022

The EU and many other countries have already adopted new laws that have changed our websites and the way we monitor website behavior. I.E. GDPR from 2019, where we all had to change our websites for users to opt-in to cookie tracking. Our Director of Digital and Audience Targeting Dave Herrold says, ‘Safari’s 15.5

Marketing 246

Marketing Marketing Website Tourism 246

The Abbi Agency

MARCH 30, 2021

Odds are, your friend may have visited a website to look at leashes before or after your conversation, and the e-commerce business whose site she visited has utilized her data to find connections in her network who share similar interests. It simply forces marketers and platforms to reexamine how they operate. Not really. Not at all.

Marketing 200

Marketing Marketing Advertising Website 200

Leonardo

JANUARY 26, 2022

Most leisure travelers make their final decision on a hotel by visiting its website. Hotels that are part of a larger brand may not have a website to call their own but rather only have a page extension on their brand’s site. Solidify your digital identity with a fresh website. . A dated website will cost you bookings. .

Website 71

Website SEO Booking Social Media 71

Endless Events

APRIL 27, 2022

Event platforms are on the same page as they aim to monetize the concept of community; they are offering year-round subscriptions and thus edging closer to becoming fully-fledged community platforms. But what most of these event platforms are missing are great online community examples or case studies. Girls In Marketing.

Online 177

Online Virtual Events SEO Platform 177

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Measuring audience engagement. Why Make the Effort to Measure Audience Engagement? Audience engagement is not something that appears by magic and the same goes for social media shares.

Audience 134

Audience Social Media Media Events 134

Bizzaboo

MARCH 20, 2023

This is especially true for event organizers delivering high-quality websites and landing pages on time. After all, it typically takes at least 14 weeks to build a custom website from scratch, and such a project can also be cost-prohibitive. If you’re wondering what to look for in a website builder, you’re in the right place.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

This is especially true for event organizers delivering high-quality websites and landing pages on time. After all, it typically takes at least 14 weeks to build a custom website from scratch, and such a project can also be cost-prohibitive. If you’re wondering what to look for in a website builder, you’re in the right place.

Website 52

Website Event Marketing Planner Marketing 52

Tourism eSchool

NOVEMBER 5, 2020

How Destination Southern Tasmania honed their storytelling on their website to achieve year on year growth in visitor engagement through a global pandemic. We conducted extensive social listening across media platforms and pages, and monitored trends, sentiment and comments (daily) and planned content around this. By Paige Rowett.

Website 98

Website Social Media Tourism Tourism 98

Smart Meetings

JUNE 1, 2023

The prestigious awards platform, now in its eleventh year, recognizes meeting planners’ preferences for hotels, resorts, properties, cruise lines, and conference and convention centers worldwide. Note to editors : For additional information, please visit Smart Meetings’ website at www.smartmeetings.com.

Meeting 130

Meeting Publishing Website Planner 130

Smart Meetings

JUNE 1, 2023

The prestigious awards platform, now in its eleventh year, recognizes meeting planners’ preferences for hotels, resorts, properties, cruise lines, and conference and convention centers worldwide. Note to editors : For additional information, please visit Smart Meetings’ website at www.smartmeetings.com.

Meeting 130

Meeting Publishing Website Planner 130

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. It involves developing a theme or concept that reflects the event’s purpose, values, and target audience.

Conference 105

Conference Social Media Sponsors Registration 105

Endless Events

JUNE 29, 2022

Many event platforms offer no pricing structures at all while others only give ballpark estimates. If you need a transparent comparison of top event platform providers, make sure to check out Endless’ transparent 100 Top Event Platforms spreadsheet where you can compare companies based on pricing, features, and more.

Event Technology 194

Event Technology Technology Technology Events 194

Traveler's Q

MAY 1, 2023

Through effective event branding, companies can communicate their values, mission, and vision to their target audience while providing them with an immersive experience that resonates with their brand. This is because it highlights your brand identity and assists in creating an emotional connection with your target audience.

Social Media 130

Social Media Website Audience Events 130

Endless Events

NOVEMBER 12, 2021

Is it when your attendee walks through the doors of your venue or logs on to your virtual event platform? What pages do you want to showcase on your event website? Offer early-bird tickets to avoid an overwhelming amount of last-minute registrations and nurture your audience with email marketing until the big day.

Registration 316

Registration Events Event Technology Platform 316

Advanced Travel and Tourism

FEBRUARY 3, 2022

Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. The pandemic has continued to leave users skeptical of online platforms and flashy ads, so brands have had to get creative. There are chances to reach more diverse and engaged audiences.

Trends 215

Trends Marketing Marketing Social Media 215

Smart Meetings

JUNE 28, 2022

Don’t rely on a cookie-cutter approach to creating RFPs, especially when you are in need of an event platform or mobile app to facilitate a virtual event. Is this a public event with links to social media platforms, or is this a private event that should only be held within the event app? Your technology can make or break your event.

Technology 264

Technology Technology Event Apps Social Media 264

Endless Events

APRIL 28, 2020

Keeping your audience engaged will be one of the hardest tasks associated with putting together a successful virtual event. Your content will be pivotal in assuring you hook the attention of the audience. Failing to take into consideration the technical aptitude of your audience is up there with the most common virtual event mistakes.

Virtual Events 349

Virtual Events Rehearsal Sponsors Events 349

Endless Events

NOVEMBER 16, 2021

I built out the website, started doing all the blogging, and started incorporating digital video in the year 2000. But at the end of the day, if you don’t have the environment and the technology for your audience, you’re not going to succeed,” he adds. ” And then, there are social media platforms.

Technology 317

Technology Technology Event Technology Virtual Events 317

Social Tables

FEBRUARY 1, 2017

Think about the characteristics great events have in common: flawless logistics, powerful communication, rich agenda, empowering experiences, and efficient websites. . Your choice is: efficient websites. However, if you want to build a truly successful event website , this is not enough. Do I want to attract a new audience ?

Website 111

Website Publishing Logistics Events 111

Bizzaboo

APRIL 19, 2023

A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Do you want to generate leads, increase brand awareness, or educate your audience? Identify your target audience. The example below may serve as a helpful reference for website design.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Measuring audience engagement. Why Make the Effort to Measure Audience Engagement? Audience engagement is not something that appears by magic and the same goes for social media shares.

Audience 92

Audience Social Media Media Events 92