Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

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Social Media Media Tourism Tourism 98

Techsytalk

NOVEMBER 15, 2018

Fortunately, with the help of social media , things can be a bit easier. No matter what you plan to organize, know that you should never underestimate the power of social media. Facebook is without a doubt the most popular social network and it is followed by Twitter and Instagram. Promotion has never been easier.

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Social Media Media Social Network Networking 232

Advanced Travel and Tourism

OCTOBER 21, 2021

You see them first because each company paid to promote them and used SEM strategies to target you as a user. . Websites use SEO to target specific keywords and move up on the Google search page without promoting anything. Of course, part of the SEM process is about learning from your target audience and adjusting to their needs.

Audience 245

Audience SEO Advertising Social Media 245

Endless Events

APRIL 1, 2020

It’s high time we talk about virtual audience engagement. And perhaps the biggest concern of all lies in the fact that engaging virtual audiences is hard. So how do you go about putting together a fool-proof virtual audience engagement strategy? Nurture Your Audience. Well, that’s exactly what we’re about to tell you!

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Remote Audience Attendee Virtual Events 311

Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. Therefore, it is crucial to invest time and resources in creating a well-designed and informative event website that resonates with your target audience. Why Do You Need an Event Website?

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Website Online Social Media Registration 130

Endless Events

JANUARY 11, 2018

How to improve audience engagement? Try these six audience engagement techniques at your next event. It takes ages for the microphone to be passed from audience member to audience member while everyone waits in awkward silence for the next question. Engaged audience members participate more, learn more, and are happier.

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Audience Social Media Speakers Events 306

Solimar International

JULY 14, 2021

Social media plays a massive role in traveler decision. Learn what makes a successful social media marketing campaign. Emerging around 15 years ago, social media platforms have dramatically changed communication and marketing, including the way we both plan and share our travel experiences.

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Social Media Media Marketing Marketing 98

Endless Events

APRIL 27, 2022

Events – be they virtual, hybrid, or in-person – are an integral step in building your online community. And what better way to get some ideas going than by looking at some amazing online community examples with great events? Girls in Marketing is an online community example, dedicated to e-learning for women in marketing.

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Online Virtual Events SEO Platform 177

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Understand your audience.

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Audience Attendee Speakers Virtual Events 149

Motivation Excellence

FEBRUARY 13, 2024

Allie Barke, of Allie Barke Social Media Marketing , has made a business out of her own branding, and also helps other companies capture that deliberate marketing space. She’s our social media partner, in fact! “I My experience in branding/promoting myself led to various internships and jobs in digital marketing.

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Social Media Online Fashion Website 171

Endless Events

OCTOBER 18, 2022

Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. After the event, they put all their content online on demand. But in 2020, the pandemic forced us to take our events online. . Promote Your Event. These may include: Social media.

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Event Marketing Marketing Marketing Events 347

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

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Event Marketing Marketing Marketing Social Media 148

ADMEI

MAY 8, 2024

Learning how to design a booth for an exhibition helps DMCs maximize their presence at trade shows and connect with the right audience. 4 Strategies to Elevate Your Trade Show Exhibition Booth ROI Prepare with your audience in mind. There are many benefits of trade shows for professionals in the meetings and events industry.

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Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants.

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Social Media Event Apps Sponsors Website 130

Hotel Engine

AUGUST 7, 2022

Booking influencer events can accelerate your promotions and bring in sales. The Rising Impact Of Social Media And Internet Influencers. The Rising Impact Of Social Media And Internet Influencers. Thanks to the widespread use of social media, today’s influencers do the same thing but with a much wider audience.

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Promotion Booking Social Media Audience 88

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. In this blog post, we’re going to walk you through how to promote an event on Facebook from start to finish.

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Promotion Social Media Vendor Audience 88

Traveler's Q

DECEMBER 28, 2023

A website is the most significant platform for any organization to showcase its events and communicate with its audience. It provides an effective medium for connecting with potential attendees and promoting the upcoming event. Utilize social media: Social media platforms are great for sharing quick updates and engaging with attendees.

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Website SEO Social Media Audience 130

Endless Events

OCTOBER 11, 2022

That might mean seeking out sponsorships from an email marketing company or a CRM because they offer tools your audience uses. . Audience demographics and attendance figures. Social media and press coverage. Post your event on SponsorMyEvent , which is an online marketplace for sponsorships. Engagement metrics.

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Sponsors Social Media Events Online 296

Endless Events

JUNE 22, 2018

Plus, the theme should be creative enough to spark interest and make people want to join the event as opposed to just logging into the online communities most of them are accustomed to. Behind their success is their penchant for designing events around the specific needs of the audience without fear of thinking outside the box.

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Trade Show Promotion Social Media Venue 218

Eventtia

MAY 16, 2022

Now it’s time to let the world know about it which in other words means, it’s time to start planning an online event. In a previous article , we covered how to do this for physical events, and now it’s time to talk about how to take this online. How to apply this to your online product launch. We’ll let you be the judge of that!

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Online Production Event Planning Social Media 62

Smart Meetings

MAY 31, 2022

For sure, there are a significant percentage of meeting attendees that can’t wait to participate in person; but organizers and planners found out during the first several months of 2022 that a sizable audience of previous attendees were more than happy to participate virtually. And speaking of social media, don’t overlook this now-old friend.

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Meeting Social Media Trade Show Technology 306

Social Tables

SEPTEMBER 14, 2021

Have you ever tried to teach a class, promote a discussion, or get people to join in on an activity only to be met with blank stares and an awkward silence? Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees.

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Social Media Registration Virtual Events Audience 176

Endless Events

APRIL 8, 2022

What makes a hybrid event synchronous is that both hybrid audiences experience the same event, at the same time. But this is no easy feat; research shows that 46% of event organizers say that speakers struggle to simultaneously engage a virtual and in-person audience. Promoting Attendee Autonomy With On-Demand Content.

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Audience Virtual Events Communications Communications 306

All Conference Alert

AUGUST 31, 2023

While planning an event is exciting, the real magic is in making sure that your event reaches the right audience. Although it may appear that promotion calls for significant spending, there are really a number of cost-free ways you may use to successfully market your event. Why wait then?

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Promotion Advertising Social Media Audience 52

Advanced Travel and Tourism

JUNE 30, 2021

In many ways, it’s effortless promotion through the simple power of sharing. Instead of speaking to your audience, you’re joining hands with them. According to statistics from Status Labs , 79% of online users said they trust online reviews a much as recommendations from friends or family members. In 2020, over 3.6

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Benefits Marketing Marketing Social Media 246

Dana Communications

MARCH 28, 2022

It can be used in a variety of contexts, like on a website, in emails, social media, etc. Younger audiences—18-34 especially—are fast entering the market and generationally tend to watch more video, as it’s how they were raised. It’s Adaptable to Audiences. You can showcase different products, settings or experiences.

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Marketing Marketing Social Media Manufacturing 211

Traveler's Q

MAY 1, 2023

Through effective event branding, companies can communicate their values, mission, and vision to their target audience while providing them with an immersive experience that resonates with their brand. This is because it highlights your brand identity and assists in creating an emotional connection with your target audience.

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Social Media Website Audience Events 130

Endless Events

JUNE 10, 2022

Survey Your Audience To Get Post-Event Feedback. It’s the fuel you’ll need to improve your future events, as well as a way to maintain a connection with your audience. The fastest and easiest way to survey your audience is during the event itself. Social media. free ticket to your next in-person event).

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Meeting Sponsors Audience Events 348

Endless Events

JUNE 15, 2022

By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Increase your presence on social media. Create a memorable hashtag and give your audience a chance to participate in an activity they will want to share on their profiles (ie. social media wall).

Marketing 296

Marketing Marketing Audience Social Media 296

Smart Meetings

JANUARY 28, 2019

Email best practices such as segmenting lists, tracking key metrics and using an email verifier tool to reach as much of your audience as possible is a great way to reach maximum return on investment. Paid media refers to marketing content you purchase, such as online ads. That is why sometimes it pays to return to the basics.

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SEO Marketing Marketing Website 245

Advanced Travel and Tourism

AUGUST 12, 2021

Promote Sustainable Tourism Practices. Use the opportunity to promote eco-friendly practices and talk about measurable impacts from your efforts. Social media hashtags like #RecreateResponsibly and outdoor ethics principles like Leave No Trace can have a considerable impact.

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Booking Marketing Marketing Social Media 246

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. It involves developing a theme or concept that reflects the event’s purpose, values, and target audience.

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Conference Social Media Sponsors Registration 105

Endless Events

MAY 27, 2020

On the contrary, the online world has the potential to offer even more reasons for a sponsor to want to work with you on a virtual event. If you don’t believe in the value you’re providing to your audience, how can you expect sponsors to do it? Harness The Power Of The Online Landscape. Well, the short answer is absolutely.

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Virtual Events Sponsors Social Media Events 279

Endless Events

JUNE 1, 2020

Plus, they can also be used as a tool to promote sponsors. And if you’re looking to promote your main sponsor, push notifications that remind attendees about sponsored sessions or offers is also a great way to do so! So consider including pop-up ads and banners promoting your sponsors to your event platform and your live-stream.

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Virtual Events Sponsors Event Apps Events 351

Convene by PCMA

NOVEMBER 27, 2023

Long considered the duller, nerdier counterpart to platforms like Facebook and Twitter, the 20-year-old business-oriented social-media channel was ranked as one of the top 10 fastest-growing brands in the world in 2022. (Courtesy LinkedIn) LinkedIn, you may have noticed, is booming. We are passionate about events and meetings.

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Social Media Consulting Platform Remote 105

Endless Events

NOVEMBER 23, 2020

Because audiences are participating from home, it’s easy to get sidetracked by the dog or the mailman. People weren’t any less excited about bands streaming tiny desk concerts or magicians giving them a free show through their social media channels. Look, content matters – a lot. Gamification Wins.

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Attendee Virtual Events Audience Entertainment 358

Advanced Travel and Tourism

JULY 12, 2022

Online spending increased 29 percent in May 2022 compared to 2019, but bookings have only increased 4.4 And we consider shifting messaging to promote no/low-cost activities (hiking, picnics, biking, beaches, etc.).”. Always-on marketing centers around staying consistently engaged and available for your target audiences.

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Travel Travel Social Media Booking 241