Remove Audience Remove Automation Remove Event Marketing Remove Global Events
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From Matchmaking To Content Creation: How AI Is Revolutionizing Event Planning

Endless Events

Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. Plus, AI chatbots are available around the clock, so if you’re hosting an international event across time zones, this tool can help you be there for attendees 24/7. It’s a win for everyone.

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Do You Need a KPI Event Playbook?

Convene by PCMA

Two Dudes Photography) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. He shared the example of a medical event marketer that used a “bogus” metric: How many coffee cups were used by attendees who visited the company’s coffee bar at their convention booth.

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The Ultimate Event Strategy Guide 2023

Stova

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. August Jackson Chicago, IL August Jackson is a U.S.-based

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Lead Retrieval for Exhibitors: Strategies for Trade Show Success

Maritz Global Events

When you think of lead retrieval as a cog in a well-oiled marketing machine, you’ll begin to see that your other preferences (visibility, product launch, etc.) Understand Your Audience. Immediate Automated Trade Show Follow-up. It comes down to capturing their interest at critical points before, during, and after the event.

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Top 27 Event Marketing Tools for Working Smarter

Bizzaboo

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

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6 Key Considerations for Surfacing Impactful Event Marketing Data

Bizzaboo

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.